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Designs and sells hardware and software
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Austin, TX, USA
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Apple designs, manufactures, and sells hardware and software across iPhone, iPad, Mac, Apple Watch, and Apple TV, plus services like the App Store, Apple Music, iCloud, and Apple Pay. The products work together through an integrated ecosystem where devices run Apple’s own operating systems and sync data via iCloud, delivering a seamless user experience. It differentiates itself by controlling both hardware and software end-to-end, maintaining a unified design, and expanding services and spatial computing. Its goal is to provide a cohesive, high-quality experience across devices while growing services revenue and expanding its ecosystem.
Company Size
10,001+
Company Stage
IPO
Headquarters
Cupertino, California
Founded
1976
People at Apple who can refer or advise you
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Apple restores credit and debit card payments for App Store and iCloud transactions in India. Discover more Cell Phones Computer Monitors & Displays Apple has officially brought back support for credit and debit card payments for App Store purchases and iCloud subscriptions in India. This highly anticipated move comes after a gap of nearly five years leaving millions of iPhone and iPad users relieved. The tech giant had abruptly disabled card payment options back in 2021 due to strict regulatory changes implemented by the Reserve Bank of India. Since then users in the country had to rely solely on net banking options or the Unified Payments Interface to keep their digital subscriptions active. Computers & Electronics The reintroduction of card payments marks a significant milestone for Apple in one of its fastest growing markets globally. The feature is currently undergoing active testing with a select group of Indian users and a wider public rollout is expected to happen over the coming months. Why Apple discontinued card payments in India originally. To understand the significance of this return it is essential to look at why Apple stopped accepting cards in the first place. In 2021 the Reserve Bank of India introduced a strict card tokenisation mandate aimed at improving digital safety. This mandate prohibited merchants and payment aggregators from storing actual credit or debit card details on their local or global servers. Instead companies were required to replace sensitive card numbers with encrypted data blocks known as tokens. At that time Apple chose to remove card options altogether rather than instantly changing its complex global billing architecture. For nearly five years Indian consumers faced significant friction while trying to renew iCloud storage plans or buy premium apps. Users had to manually add funds to their Apple ID prepaid balance or set up recurring mandates through local bank accounts which frequently failed due to technical glitches. How Apple complied with the RBI tokenisation mandate. The return of credit and debit card options indicates that Apple has finally altered its backend payment systems to align with Indian laws. Under the current Reserve Bank of India guidelines only authorized card networks are permitted to store tokenised data. Most importantly this tokenised data must be stored locally on physical servers within the borders of India. Globally Apple backs up its tokenised customer payment data across secure servers in the United States, Denmark, and China. However sources familiar with the development confirm that Apple will comply with local data localization rules. The company will not mirror the tokenised payment details of Indian users onto any of its overseas servers. This complete compliance with data privacy laws has paved the way for a smoother transactional experience for Indian consumers. What this means for iCloud and App Store users. For the average Apple consumer in India this development removes a major pain point. Users can now navigate to the payment and shipping section within their device settings to link their preferred credit or debit cards securely. The system supports major card networks operating in the country including Visa, MasterCard, and American Express. Once a card is linked purchasing apps, renewing Apple Music subscriptions, or upgrading iCloud storage will become completely seamless. This eliminates the need to constantly monitor prepaid wallet balances or worry about automated payments failing due to bank server downtime. It also allows users to maximize reward points and cashback offers provided by their respective credit card issuers. Setting the groundwork for Apple Pay in India. Beyond the immediate convenience for App Store customers this policy shift is a major step toward a much larger goal. Industry experts believe that resolving the tokenisation deadlock lays the necessary foundation for the official launch of Apple Pay in India. The tech giant has been trying to introduce its contactless payment service to Indian consumers for several years but faced constant regulatory roadblocks regarding data storage and banking commissions. By establishing local data pipelines and collaborating closely with Indian banking partners Apple is positioning itself to compete directly with existing digital wallets. While there is no official launch date for Apple Pay yet the return of basic card payments proves that Apple is willing to adapt to local regulations to capture a larger share of the Indian smartphone market.
PhotonPay expands Global Checkout with Apple Pay and Google Pay integration. Product Update | 2026.07.06 04:00:00 HONG KONG, Jul 06, 2026 - PhotonPay, the next-generation financial operating system, today announced that its Global Checkout solution now supports Apple Pay and Google Pay, enabling one-touch payments across major markets without additional development. The integration is available immediately through PhotonPay's embedded checkout, giving merchants instant access to digital wallet payments alongside Visa, Mastercard, JCB, and a growing suite of local payment methods worldwide. The wallet-first world is here. The timing reflects a structural shift already underway. According to Worldpay's 2026 Global Payments Report, digital wallets now account for 56% of global e-commerce transactions and 33% of point-of-sale volume - a combined $13.8 trillion in transaction value and, cementing their status as the world's leading payment method. Apple Pay and Google Pay sit at the center of that momentum, commanding a combined 30-35% market share across North America and Europe. The reason for their dominance is straightforward: biometric authentication replaces form fields. A fingerprint or face scan replaces a card number, billing address, and expiry date. Less friction, more revenue. PhotonPay's Global Checkout is built around a single principle: every unnecessary step between intent and purchase is a lost sale. With Apple Pay and Google Pay now embedded as primary checkout options, merchants benefit from: * Higher conversion rates: Compressing multi-step checkout into a single biometric tap recovers high-intent orders that traditional forms lose at the finish line. * Mobile-native commerce: Fully responsive across desktop, mobile, and any other terminal, the checkout meets consumers wherever they are in their journey. * Smarter payment processing: Machine learning optimisation - including ISO alterations, smart MCC routing, and automatic retries - maximises authorisation rates and keeps processing costs down. * Multi-currency settlement: Settle in the same currencies customers pay in, with no unnecessary FX conversions and fees. Why PhotonPay. Apple Pay and Google Pay are the latest additions to the financial OS designed for global scale. PhotonPay's Global Checkout also supports major stablecoins like USDT and USDC, giving merchants a single checkout layer that accepts both fiat and digital assets, settles automatically, and adapts to new payment methods without pushing new code. Beyond the checkout layer, PhotonPay brings capabilities that matter to global operators: * Market coverage: Active in Hong Kong, Europe, North America, and Southeast Asia, with local licences and acquiring relationships that accelerate time-to-payment in each market. * Vertical-specific solutions: Tailored for global e-commerce (conversion-focused), gaming and digital entertainment (multi-currency settlement speed), and platform businesses (split payments and fund aggregation). * Compliance and risk infrastructure: Over20 payment and financial licences globally, backed by a real-time intelligent risk engine that keeps every transaction compliant, transparent, and fully traceable. * Local market expertise: Regulatory knowledge, payment behaviour insights, and commercial context built through hands-on experience in each region. This launch is one move in a longer game. As digital wallet adoption continues to accelerate and consumer expectations evolve, PhotonPay will continue expanding its local payment coverage. Seamless payment isn't just a checkout feature, it's the foundation of global commerce. About PhotonPay PhotonPay is a stablecoin-powered financial operating system built for global infrastructure. Designed for modern enterprises, PhotonPay enables businesses to send, receive, convert, and settle funds across both fiat and stablecoin rails through a single, compliance-first integration, spanning 200+ countries and territories.
Snap launches its first smart glasses - and they cost a fortune. 17.06.2026, 11:26 17.06.2026, 11:29 The makers of the photo and video app Snapchat are among the pioneers of glasses that can overlay digital information. The operating company Snap started pre-orders for the device called Specs. The glasses with so-called "augmented reality" (AR) are expected to go on sale in the fall in the USA, Great Britain and France. Snap set the price at $2,195 in the US and €2,295 in France (equivalent to 2,108 Swiss francs). Snap's first AR glasses with a mini display offer a battery life of up to 4 hours. With glasses case, up to 20 hours. Image: snap The somewhat clunky-looking glasses are intended to display route instructions and a mini map in the wearer's field of vision. When looking at a car engine, they could, on request, mark where coolant goes. The data is projected as holograms into part of the field of view. The display can be controlled with finger movements that the glasses' camera recognizes. The battery is said to last up to four hours - and with recharging in the protective case, up to 20 hours. There are models in two sizes, the lighter of which weighs 132 grams. Google also presented prototypes of such glasses, set to launch in the coming months. According to media reports, Apple is also working on AR devices, but is likely to take longer. The Facebook group Meta has been selling a glasses model with a small display in front of one eye since last year. (sda/awp/dpa)
Apple is preparing a huge update for its services. Maps, Wallet, and Find will gain new features. Table of contents: Apple is preparing one of the largest updates to its services in years. With the launch of new operating systems, users will receive a range of features utilizing artificial intelligence that aim to simplify everyday use of the company's devices. Changes will include, among others, Apple Maps, Wallet, Apple Cash, Apple Music, Podcasts, iCloud, and the Find service. Maps and the Find feature will become much smarter. One of the biggest innovations will be the improved Apple Maps. The Flyover feature will receive more detailed views of cities generated using a combination of aerial images and AI technology. As a result, users will see even more accurate representations of buildings and surroundings while planning trips or exploring new places. There will also be Local Listings, which will suggest restaurants, attractions, or places worth visiting based on anonymized trends and the popularity of certain locations. Significant changes will also come to the Find app. Users will be able to control the sharing of their location much more precisely by setting an exact end time for sharing. Apple has also prepared a new, unified Find app for the Apple Watch, which will combine the existing features for finding people, devices, and items. Apple Wallet and Apple Cash will simplify everyday payments. Apple is also significantly enhancing its financial tools. One of the most interesting features will be the smart bill splitting in Apple Cash. Just scan a receipt or take a picture of it, and the system will automatically recognize the items and calculate the amounts each person owes, including taxes and tips. Another new feature will be the ability to create digital versions of loyalty and membership cards directly in Apple Wallet. This will allow users to store even more documents and cards in one place. Apple is also expanding Apple Pay. The new payment interface will display more useful information, such as loyalty points balance, available installments, or account status. Stores will also feature the Tap to Share function, allowing for quicker sharing of data needed for purchases. More changes in Apple Music, Podcasts, and iCloud. Fall updates will also include other Apple services. Video podcasts will be available on Mac computers and devices running tvOS. Apple Music will receive additional features for translating song lyrics, improved mixing of tracks, and support for Hi-Res Lossless audio on Apple TV 4K. Meanwhile, Shared iCloud Albums will allow for full-quality photo sharing, support more file types, and enable participation from non-Apple device users. Apple has not forgotten about sports fans and Fitness+ users either. The Apple Sports app will be expanded to more countries, and Fitness+ will gain a new workout program aimed at women going through menopause. Apple is focusing on an even deeper integration of artificial intelligence with its services. The autumn updates aim to make using Maps, payments, podcasts, or photo storage more convenient and intuitive. Particularly interesting are the new features in Apple Wallet and intelligent solutions using Apple Intelligence for everyday tasks. Redakcja Choose TV ChooseTVteam-title
Siri AI, Apple Intelligence, child safety tools: Key takeaways from Apple's WWDC. Apple unveiled Siri AI, expanded Apple Intelligence and integrated new AI features across its apps. The company also introduced enhanced child safety tools, upgraded photo editing features and expanded Liquid Glass customisation. 09 Jun 2026 09:01AM Add CNA as a trusted source to help Google better understand and surface our content in search results. Read a summary of this article on FAST. Apple unveiled its long-awaited overhaul of Siri, introducing a new AI-powered version of the personal assistant alongside expanded child-safety tools and software updates across its ecosystem at its annual Worldwide Developers Conference on Monday (Jun 8). Here are the key announcements from the event: Siri AI. * Apple introduced Siri AI, a new AI-powered personal assistant integrated with Apple Intelligence capabilities that can understand personal context, analyse on-screen content, search the web, understand images and complete tasks across apps. * The assistant is more conversational, allowing users to refer back to previous interactions and engage in extended exchanges. * Apple also introduced a dedicated Siri app that lets users revisit conversations across devices and use visual intelligence and writing tools integrated throughout Apple's platforms. * The company will launch a beta version of Siri AI later this year. It will initially not be available on iOS and iPadOS in the European Union. In China, Siri AI and the other new Apple intelligence features will not be available as Apple works through regulatory requirements. Apple Intelligence and integration across Apple apps. * Apple unveiled a new generation of Apple Intelligence built on updated Apple Foundation Models developed through a collaboration with Google's Gemini technology. * The models run on users' devices and through Apple's Private Cloud Compute infrastructure, enabling improved reasoning, image understanding and image-generation capabilities. * Apple also emphasised its privacy-first approach, saying user data processed through Apple Intelligence is not stored or accessible to the company. * The company is integrating Apple Intelligence across apps, including Safari, Messages, Mail, Calendar and Phone, enabling features such as automatic tab organization, webpage monitoring, natural-language event creation and contextual assistance during calls. * Apple Intelligence is also being added to the Home and Shortcuts apps, enabling AI-generated summaries of security camera footage, natural-language search of recorded clips and the creation of automations through simple text prompts. Child safety features. * Apple introduced enhanced child accounts that automatically enable age-based safeguards, including restrictions on adult websites, age-appropriate media and App Store content. Parents can also limit children to only approved apps. * The company added an "Ask to Browse" feature that requires children to seek parental approval before visiting new websites. * Communication Safety has been expanded to warn children and blur images and videos containing gore or violent content, building on existing protections for nudity. * Parents can set schedules for app access, manage screen-time allowances and monitor how children use their devices. Image Playground and AI photo editing. * Apple unveiled a revamped Image Playground that can generate photorealistic images from text prompts, transform photos into different styles and create images using people from a user's photo library. * The company also introduced new AI-powered photo editing tools, including an upgraded Cleanup feature, an Extend tool that expands image boundaries, and Spatial Reframing, which allows users to adjust a photo's composition after it has been taken. Liquid Glass. * Apple expanded customisation options for its Liquid Glass design with new controls that allow users to adjust its appearance. * The company also redesigned app icons with additional Liquid Glass layers, which it said make them appear sharper, more defined and visually distinctive.