Pinterest runs a visual search and discovery app where people look for ideas in areas like cooking, home decor, fashion, and travel, then save the images they like to themed collections called boards. In 2012 it became the fastest standalone website to reach 10 million monthly US visitors, according to measurement firm comScore. Each saved image, called a Pin, links back to its source, such as a recipe or a product page, and people search with words or with a photo to find similar ideas and things to buy. Brands pay to show ads among Pins in feeds and search results, and Pinterest also sells ads on streaming TV. It launched in 2010 and is based in San Francisco, California.
Company Size
5,001-10,000
Company Stage
IPO
Headquarters
San Francisco, California
Founded
2010
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