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The National Football League

American football league with 32 teams

Associate Marketing Science & Strategy

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$30 - $35

About the Job

Requirements

  • Requires 1–3 years of experience in market research, consumer insights, analytics, consumer behavior, or a related field.
  • Requires a bachelor's degree in Market Research, Business, or a related discipline.
  • Requires understanding of quantitative research, including the ability to write surveys aligned to business questions and research objectives.
  • Requires the ability to synthesize quantitative and qualitative data into concise, creative, and insightful reports for a diverse business audience.
  • Requires project management, relationship-building, communication, and cross-functional collaboration skills.
  • Requires experience with analytical platforms such as Microsoft Excel, SPSS, or Q.

Responsibilities

  • Support the planning, execution, analysis, and reporting of primary research projects for the NFL.
  • Manage research initiatives by coordinating with internal stakeholders and third-party vendors to help ensure projects are delivered on time and on budget.
  • Create story-driven reports that translate research findings into strategic insights for teams across NFL Media, Marketing, Sponsorship, Club, and other key areas.
  • Serve as a research resource and voice of the fan by supporting study development, methodology selection, survey design, data weighting, and reporting recommendations.
  • Use research tools and platforms, including MarketSight, Sports Poll, YouGov, and AceMetrix, to pull, analyze, and interpret data.
  • Provide support across Consumer Insights projects, including ad hoc analyses and custom research studies throughout the year.
  • Ensure research and insights work reflects best-in-class diversity, equity, and inclusion practices.

Desired Qualifications

  • Experience with a range of research methods is preferred.
  • Understanding of the application of various analytic techniques is preferred.

About the Company

The National Football League

American football league with 32 teams

The National Football League organizes and runs professional American football for 32 teams, culminating in the Super Bowl. It coordinates the season schedule, playoffs, and shared revenue while teams compete nationwide and internationally, with content produced by NFL Media and NFL Films for global fan reach. The league’s centralized governance and revenue-sharing model differentiate it from other leagues, offering broad media distribution and financial stability across franchises. Its goal is to crown the Super Bowl champion, grow the sport worldwide, and maximize fan engagement and revenue through disciplined governance and league-wide initiatives.

Company size
11-50
Company stage
Not listed
Total funding
Not listed
Headquarters
Inglewood, CA
Founded
1920

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