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Adal Fintech (Pvt) Ltd.

AI-powered digital lending platform

Senior Business Analyst

Full-TimeUpdated on 10/15/2026
No salary listed
Mid, Senior
Bachelor's
Lahore, Punjab, Pakistan+1 moreMore locations: Karachi, Karachi City, Sindh, Pakistan
In Person
Business & StrategyBusiness Analysis

About the job

Requirements
  • Minimum bachelor's degree in Computer Science, Information Technology, or Engineering.
  • 4–8 years of experience in the IT industry.
  • Strong analytical skills and the ability to interpret complex data sets.
  • Strong problem-solving abilities and attention to detail.
  • Strong communication skills and the ability to present findings and insights to technical and non-technical stakeholders.
Responsibilities
  • Analyze product performance, market trends, and customer feedback with the Product team to inform product strategy and development.
  • Collaborate with product managers, engineers, and design teams to define features and prioritized tasks, and ensure successful product delivery.
  • Document detailed user stories and ensure requirements and criteria are well-defined and understood by the development team.
  • Conduct research, such as surveys and testing, to understand user needs and improve product usability.
  • Support the product through all stages, from ideation to launch and post-launch improvements.
  • Stay updated on technology trends and provide technical insights to support product decisions.
Desired Qualifications
  • Technical proficiency with tools such as SQL, Excel, and data visualization tools.
  • Familiarity with product design and user experience best practices.

About the company

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Adal Fintech (Pvt) Ltd.

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AdalFi is a digital lending platform that provides instant credit through AI-powered models. It offers unsecured term loans, credit cards, and revolving credit delivered through a streamlined digital journey and pre-built integrations with 14 banks. It uses a revenue-sharing model that shares downside credit risk with banking partners and has shown month-on-month growth in gross loan volume over the past 1.5 years. Its goal is to become the global provider of digital lending solutions, driving financial inclusion by offering safe and convenient access to credit for consumers and SMEs.

Company Size

51-200

Company Stage

Seed

Total Funding

$7.5M

Headquarters

Civil Lines, Pakistan

Founded

2021

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Simplify's Take

What believers are saying

  • Saudi Finance Company and AdalFi signed a 2026 MOU for Saudi consumer finance.
  • AdalFi's website claims Allied Bank issues 20,000-plus loans annually using its platform.
  • AdalFi says Bank of Punjab cut loan processing from five days to sixty seconds.

What critics are saying

  • UBL and Bank of Punjab can internalize AdalFi's scoring by 2027, compressing revenue.
  • Saudi Finance Company's 2026 MOU is only a PoC, not a signed production contract.
  • A severe portfolio shock would expose shared-loss obligations and undermine AdalFi's lender economics.

What makes Adal Fintech (Pvt) Ltd. unique

  • AdalFi embeds cash-flow underwriting into banks' core systems, not consumer-facing lending apps.
  • Its shared revenue, shared loss model aligns incentives with bank partners' credit risk.
  • Open-banking scoring and prebuilt journeys let banks launch loans in weeks, not quarters.

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Growth & Insights and Company News

Headcount

6 month growth

-5%

1 year growth

4%

2 year growth

7%
PakBanker
Sep 10th, 2025
AdalFi Strengthens Leadership to Drive Digital Lending Growth Across MEA and Global Markets

On the commercial side, AdalFi has appointed Emre Unlusoy as Head of Sales for MEA.

TechCrunch
Nov 10th, 2023
Singapore-Based Startup Edufi Raises Funding For Its Student Loan Platform

EduFi, a fintech startup that enables financially strapped students to secure loans for their education, has raised $6.1 million in a pre-seed round led by Zayn VC with participation from Palm Drive Capital, Deem Ventures, Q Business and angel investors.The Singapore-based startup has launched an artificial intelligence-powered study now, pay later (SNPL) lending platform and its mobile app in Pakistan, a country that does not have student loan products as a category; instead, users take personal loans with high interest and lengthy process, Aleena Nadeem, founder and CEO of EduFi, told TechCrunch.EduFi wants to address the country’s two issues — high poverty levels and low literacy rates — via its fintech platform. In Pakistan, about 40% of students attend private schools due to public schools’ poor quality, resulting in spending more than $14 billion on their education every year. Moreover, over 50% of the adult population in Pakistan does not have access to financial services such as bank accounts and insurance.Nadeem, an MIT graduate who previously worked at Goldman Sachs and Ventura Capital, had seen first-hand many children struggle with financial obstacles to get a quality education while working at Progressive Education Network (PEN) in Pakistan. PEN is a nonprofit organization that gives free and quality education to children who can’t afford it.“Many children in Pakistan make it to high school, but there is a sharp drop in those who are able to achieve a higher college education,” Nadeem said. “This drop is where EduFi is trying to inject capital into the gap between high school graduation and first-year university admission.”The two-year-old company has already had partnerships with 15 universities, allowing the app to be available to about 200,000 students who must pay their fees for undergrad, Master’s and PhD across Pakistan.When a student (or a parent) applies for loans via the app, EduFi requires the applicant’s (student or parent) financial status. For example, the previous 12 months’ bank statements or a source of income that can support their loan repayments, such as a salaried job, a small business, or freelance work

TechStartups
Feb 16th, 2023
Fintech startup Adalfi lands $7.5M in funding to help millions of Pakistanis get credit and gain access to loans – Tech Startups | Tech Companies | Startups News

To further grow its first end-to-end digital lending infrastructure platform, AdalFi announced today that it has raised$7.5 a million funding round led by COTU Ventures, Chimera Ventures, Fatima Gobi Ventures, and Zayn Capital alongside angel investors including execs from Plaid.

Dawn
Feb 16th, 2023
Startup AdalFi raises $7.5 million in seed funding

Company's CEO says AdalFi has signed on 14 banks.