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Full-Time

Director – Operations

Confirmed live in the last 24 hours

Influential

Influential

201-500 employees

AI-driven influencer marketing platform

AI & Machine Learning

Compensation Overview

$125k - $165kAnnually

Senior, Expert

Remote in USA

Category
Production Planning & Scheduling
Supply Chain Management
Operations & Logistics
Required Skills
Communications
Management
Salesforce
Marketing
Excel/Numbers/Sheets
Requirements
  • 8+ years of demonstrated experience in business operations, resource management, and/or project management within a creative agency or marketing organization.
  • Expert skills within Salesforce and Monday.com, Cloud Coach experience a plus.
  • Strong reporting experience with demonstrated proficiency in Excel/Google Sheets.
  • Ability to prioritize competing business needs, manage deadlines, and proactively manage business stakeholders in a fast-paced environment.
  • Exceptional communication skills, comfortable escalating or following up with stakeholders when requests get roadblocked.
  • Excitement for building processes to accommodate new products and challenges, leveraging strong data skills to share insights and make actionable recommendations.
  • A keen attention to detail with inherent motivation toward continuous improvement.
Responsibilities
  • Project manage strategic business-wide initiatives including directing operational activities, resource management, and workflow development.
  • Orchestrates the rollout of our new project management platform, Monday.com, including template development, integrations and daily maintenance.
  • Utilizes quantitative data and intuitive observation to drive business decisions and demonstrate measurable added value to the organization.
  • Work cross-functionally across teams to surface key insights and learnings that can help elevate the business overall, scaling our business processes for future growth.
  • Monitor project health; identify risks, resolve open issues, and audit project data on a regular basis.
  • Communicate frequently with internal teams to track project status ensuring adjustments are made as necessary.
  • Implement, evangelize, and enforce operational workflows; building new and evolving processes to improve outcomes and support scale.
  • Manage reporting; create and manipulate data, analyzing critical business metrics to help the organization manage performance.
  • Lead and assist with special projects as necessary.

Influential connects brands with a large network of over 3.5 million content creators through its influencer marketing platform. The platform uses artificial intelligence to match brands with influencers based on advanced metrics like sales lift and return on ad spend, rather than just traditional social media metrics. This allows brands to measure the broader impact of their campaigns on brand perception and sales. Influential primarily serves large enterprises, including Fortune 500 companies, by offering services such as campaign strategy, influencer matching, and performance analytics. The company differentiates itself by focusing on measurable results and effective influencer partnerships, aiming to enhance marketing strategies for its clients.

Company Stage

Series B

Total Funding

$54.1M

Headquarters

Las Vegas, Nevada

Founded

2013

Growth & Insights
Headcount

6 month growth

14%

1 year growth

18%

2 year growth

26%
Simplify Jobs

Simplify's Take

What believers are saying

  • Influential's partnerships, such as with UniComm Media Group, expand its reach and effectiveness in niche markets like the Hispanic audience.
  • The company's focus on advanced metrics and AI-driven insights provides brands with unparalleled value, potentially leading to higher client retention and satisfaction.
  • Influential's leadership in AI-driven influencer marketing positions it well for future growth as AI continues to evolve and integrate into digital marketing strategies.

What critics are saying

  • The rapid advancement of AI tools could disrupt the influencer marketing space, potentially reducing the need for traditional influencer work.
  • The competitive landscape in digital marketing is fierce, with new entrants and existing giants like Snapchat introducing features that could erode Influential's market share.

What makes Influential unique

  • Influential leverages advanced AI to focus on sophisticated metrics like sales lift and ROAS, setting it apart from competitors who rely on basic social media metrics.
  • The platform's ability to precisely match brands with influencers using AI ensures highly targeted and effective marketing campaigns, unlike more generic influencer platforms.
  • Influential's comprehensive suite of services, including campaign strategy and performance analytics, offers a one-stop solution for brands, differentiating it from competitors who may only offer piecemeal services.