Full-Time
Posted on 10/3/2025
Streaming hardware and ad-supported content
No salary listed
Cambridge, UK
Hybrid
Fridays are remote; in-office Mon–Thu.
Roku provides a streaming entertainment ecosystem built around hardware devices (Roku TVs, streaming players, smart home gear, and audio gear) and a purpose-built operating system. Its devices run the Roku OS to deliver apps and streaming content to televisions. The Roku Channel offers free, ad-supported content and Roku Originals are exclusive programs produced in-house, bundled with advertising revenue and content distribution. The business model blends hardware sales, advertising, and distribution of content through its platform. Roku differentiates itself by offering a wide range of affordable devices, a centralized ad-supported free channel, and in-house originals, creating an integrated yet open platform for apps and content. The company’s goal is to grow a large, easy-to-use streaming ecosystem that combines hardware, software, and content to reach many households and monetize through device sales, ads, and distribution deals.
Company Size
1,001-5,000
Company Stage
IPO
Headquarters
San Jose, California
Founded
2002
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Unlimited vacation days
Medical, wellness, and financial benefits
Free snacks and access to fitness center at headquarters
Roku and Alphabet are both positioned to benefit from the streaming advertising market, projected to grow at 21.5% CAGR through 2030. Roku's platform revenues grew 18% year over year to $4.145 billion in 2025, with first-quarter growth projected to exceed 21%. The company maintains gross margins of 51-52% and reaches 90 million streaming households globally. Roku monetises through its platform and The Roku Channel, leveraging first-party data for targeted advertising. Recent strategic moves include the Frndly TV acquisition to support a hybrid subscription-ad model. Meanwhile, Alphabet capitalises on YouTube's global reach and sophisticated ad ecosystem. Both companies compete for share in connected TV advertising, with Roku focusing on small and medium-sized businesses whilst expanding internationally in Mexico, Canada and Brazil.
Roku exclusively streaming 5-game Savannah Bananas package. Roku will present yet-to-be-announced interactive platform experiences centered on the Bananas. Credit: Savannah Bananas The Savannah Bananas and the rest of the teams in the Banana Ball Championship League (BBCL) are heading to the Roku Sports Channel for five exclusive games this season. Roku announced the deal Thursday morning, which includes games featuring the Savannah Bananas, Party Animals, Loco Beach Coconuts, Firefighters, Indianapolis Clowns, and Texas Tailgaters, all teams in the barnstorming exhibition baseball league. The games, which the Savannah Bananas will produce for the Roku Sports Channel, include: * Sunday, April 26 - Savannah Bananas vs Party Animals, Yankee Stadium (New York, NY) 3 p.m. ET * Saturday, July 4 - Savannah Bananas vs The Firefighters, Kinnick Stadium (Iowa City, IA) 8 p.m. ET * Sunday, August 9 - Loco Beach Coconuts vs Savannah Bananas, Target Field (Minneapolis, MN) 4 p.m. ET * Friday, September 18 - Party Animals vs The Firefighters, Comerica Park (Detroit, MI) 7 p.m. ET * Friday, September 25 - Texas Tailgaters vs Savannah Bananas, Globe Life Field (Arlington, TX) 8 p.m. ET Along with the games, Roku will present yet-to-be-announced interactive platform experiences centered on the Bananas. "The Savannah Bananas deliver a one-of-a-kind experience with high energy, high stakes, and lots of fun. We can't wait to bring their antics back to millions of viewers on Roku Sports Channel," said Joe Franzetta, Head of Sports, Roku Media. "We're beyond excited to collaborate on some bespoke opportunities to help both new and die-hard fans discover and engage with the game across our platform." "We are fired up to grow our relationship with Roku in 2026," added Bananas owner Jesse Cole. "We could feel the significant impact and reach after partnering on one game this past year, so we are thrilled to showcase some of our biggest Banana Ball games of the year on Roku in 2026." Roku partnered with the Bananas to broadcast their Banana Ball World Tour Game from Fenway Park to viewers last year. The Bananas can add this broadcasting arrangement to several others they've made for this season, including 19 games on truTV and 25 games on ESPN/Disney+.
Roku just added six free channels covering classic sitcoms, reality TV, and films. Roku is quietly building one of the best free streaming lineups out there. If you have been looking for more reasons to love your Roku device, here is a good one. Roku has quietly expanded The Roku Channel with six brand new free channels, available right now on all Roku TVs and streaming players. This latest addition brings the platform's already expansive library, which covers hundreds of live channels and thousands of on-demand titles, even further. What are the six new free channels on Roku? Here is the full list of what just landed on The Roku Channel: * Channel 313: Rawhide * Channel 314: The Beverly Hillbillies * Channel 624: Ink Master * Channel 815: Toso.o * Channel 978: MTV en Español * Channel 6036: Westerns Recommended Videos According to Cord Cutters, the new additions cover a genuinely varied mix of genres. Rawhide brings the iconic black-and-white Western featuring a young Clint Eastwood in an early breakout role, while The Beverly Hillbillies delivers the beloved 1960s sitcom about the oil-rich Clampett family adjusting to life in Beverly Hills. Ink Master serves up back-to-back episodes of the high-pressure tattoo competition series. Channel 6036 is a dedicated hub for classic Western films and series, MTV en Español caters to Spanish-speaking audiences with music videos and Latin entertainment, and Toso.o rounds out the lineup as the most mysterious addition of the bunch. What else has Roku been up to lately? This latest drop follows an already busy stretch for Roku. Last month, the platform added 16 new free channels and announced a partnership with Amazon Prime Video to offer Howdy, its new subscription service, to Prime Video subscribers. Gil Fuchsberg, President of Subscriptions, Partnerships, and Corporate Development at Roku, described the company's direction as making great entertainment more accessible. With six more free channels now live, that mission seems well on track. News Writer Manisha likes to cover technology that is a part of everyday life, from smartphones & apps to gaming & streaming...
Roku shares have risen 38% over the past year, outpacing the broader market. Baird analyst Vikram Kesavabhotla has raised his price target from $110 to $120, citing improving fundamentals and bullish catalysts. North America's leading streaming TV operating system has delivered double-digit revenue growth for 11 consecutive quarters. The company posted $80 million in net income in its latest quarter, double its initial guidance, and expects net income to triple in 2026. Free cash flow more than doubled last year. Roku now operates in roughly half of US homes, with time spent on its platform rising 15% year-on-year. The company has secured advertising technology partnerships with Alphabet and Amazon, whilst maintaining its market position against these tech giants.
Roku shares are down 10% year to date and over 70% in five years, despite recent positive financial results. The streaming company's fourth-quarter revenue rose 16% year over year to $1.39 billion, with platform revenue up 18% to $1.22 billion. The company swung to profitability with net income of $80.5 million and generated $484 million in free cash flow for the full year. However, Roku faces significant competitive challenges. The company is simultaneously building a TV operating system, running a digital advertising platform and producing content for The Roku Channel. This puts it in direct competition with Amazon, Alphabet and Apple—companies with trillion-dollar market capitalisations and vastly deeper financial resources. This multi-front battle against tech giants makes Roku's long-term growth story highly vulnerable despite recent operational improvements.