Digital Marketing Specialist - India
About the job
- Bachelor's degree in any field or professional certification in marketing or business-related courses
- 2+ years experience in social media or 1-2 years in digital marketing
- Proven content writing or copywriting experience
- Working knowledge of content management systems
- Excellent English communication skills, both written and verbal (at least B2 level)
- Solid organizational and time management skills
- Knowledgeable in layouts, typography, print, and web design
- Experience/Proficient in Adobe Photoshop, Illustrator, Sketch, InDesign, and other graphic design software
- Compelling portfolio of work over a wide range of creative projects
- Able to work on a graveyard shift
- USB Headset with Noise Cancellation feature
- Working Webcam
- Main and backup computer: at least 1.8 GHz processor with at least 4GB RAM
- Main Internet Service Speed: at least 25 Mbps wired connection
- Backup Internet Service Speed: at least 10 Mbps
- Upload videos and graphics, keep the account up-to-date & manage reviews
- Develop, execute, and monitor the execution of marketing campaigns on various digital platforms
- Ensure consistency of branding across all accounts and channels
- Create events or promos to increase customer engagement
- Manage the contact database & assist with lead generation activities
- Research influencers, compatible products, and businesses to form strategic partnerships
- Set up accounts, liaise with affiliates & manage affiliate partners’ payouts
- Check KPIs, modify bids or budgets & review keyword performance
- Gather information on the brand's audience profiles and develop a content strategy with internal teams
- Create progress reports and monitor the performance and effectiveness of marketing campaigns
- Research on trends, promotional activities utilized by competitors, and competitive marketing insights
- Execute SEO strategies and conduct keyword research
- Conduct general administration
- Use tweak builders to tweak the content
- Ad hoc tasks
About the company
Wing Assistant provides virtual assistant services for businesses, offering dedicated virtual assistants that work remotely on a full-time or part-time basis through a subscription model. Clients hire VAs who handle administrative tasks such as invoicing, payment tracking, and expense recording, while gaining complimentary access to the Wing Task Workspace App for communication, task management, file sharing, and screen recording. The service works by assigning a dedicated VA and, if needed, a Customer Success Manager plus thorough training for assistants to ensure consistent quality. This differentiates Wing Assistant through a strong emphasis on customer support and investment in VA training, with pricing tied to service level and hours required. The company’s goal is to help businesses run more efficiently by providing reliable, scalable administrative support via licensed remote assistants.
Company Size
1,001-5,000
Company Stage
Seed
Total Funding
$2.2M
Headquarters
Berkeley, California
Founded
2018
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Simplify's Take
What believers are saying
- Wing reported 210% annualized growth after $1.4 million revenue-based financing in 2023.
- Its 2026 careers pages show active hiring, suggesting demand and ongoing operational expansion.
- 2026 content marketing around outsourcing and AI services strengthens lead generation against smaller rivals.
What critics are saying
- Wing still relies on low-margin labor subscriptions, exposing it to price wars and churn.
- 2026 job posts tie Wing to M32 AI, signaling uncertain strategic drift from core services.
- The mandatory arbitration terms and security complaints raise client-trust risk before 2027 renewals.
What makes Wing Assistant unique
- Wing bundles dedicated virtual assistants with customer success and task-workspace software.
- Its 2026 hiring pages emphasize global remote coverage across hundreds of open roles.
- Wing markets specialized vertical support, including medical scribing and customer service outsourcing guides.
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Benefits
- Performance Bonus
- Job Security
- Paid Training
- Inclusive Culture
- Upskilling Opportunities
- Remote Work Options
- Exceptionally Supportive Team
- Opportunities for Career Growth
- Company Social Events
- Holiday & Overtime Pay