Peter Millar designs luxury apparel that blends elegance with performance across performance sportswear, resort wear, tailoring, and accessories. It uses premium materials sourced from top yarn spinners, artisanal workshops, and specialized factories, with garments crafted for durability and comfort and sold direct-to-consumer through its website, stores, and select retailers. The brand differentiates itself by combining refined aesthetics with practical performance and meticulous craftsmanship, supported by a direct-to-consumer model that emphasizes fit, finish, and long-lasting wear. Its goal is to serve discerning, affluent customers with well-made clothing that performs in real-life settings while growing its premium presence through direct sales and select high-end retail partnerships.
Company Size
501-1,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Raleigh, North Carolina
Founded
2001
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