Vice President

Salary Range: 130000 to 175000 (Currency: USD) (Pay period: per-year-salary)

What You’ll Do

• Set the Vision
• Build and evangelize a content marketing strategy that aligns with client outcomes, agency growth, and cultural momentum.
• Translate big brand ambitions into a system of owned, earned, shared, and zero-click offerings.
• Define and transfer the knowledge of a POV on how content wins in an AI-centric universe, but keeping the “you” in everything we offer.


• Lead the Discipline
• Oversee the content (editorial, SEO, content marketing) team.
• Create a performance-based approach to integrate with Creative, Strategy, Insights+Analytics, Social, and Brand Marketing teams.
• Develop the agency framework in conjunction with the ECD for high-output services including evergreen, episodic, campaign related, and modular content.
• Establish the editorial standards that will drive relevance, trust, and authority, being mindful of how to incorporate AI-related apps and approaches to the work.


• Market the Work
• Help clients see content as a growth driver, not just a deliverable. 
• Establish content as indispensable to client funnels (and out of funnel moments), brand, and community/culture.
• Build a thought leadership program including the opportunity to conduct facilitated workshops in partnership with other Integrated Solutions offerings.
• Dive deeply into the process of when to buy and when to automate. Be the expert in the room on when AI makes sense (and when it doesn’t).


• Coach, Mentor, Elevate
• Grow a highly functional team of writers, editors, strategists, and content marketers.
• Foster a culture of curiosity and open-mindedness, especially around how to work with the talents from all corners of the team to get the right solution.
• Represent content at the table when we pitch, provide counsel, or internally discuss how to move the agency forward as a leader in this discipline.

What You Bring:

• Bachelor’s degree in Journalism, Communications, Marketing, or a related field; Master’s degree preferred.
• 10+ years of experience in editorial leadership and content marketing, with a proven track record of driving business growth.
• Experience working in a Public Relations, Marketing, or Communications agency, with a strong understanding of client-facing work and campaign execution.
• Demonstrated ability to grow revenue through strategic content initiatives and lead a team of 5 or more professionals.
• Strong understanding of editorial processes, content marketing, working knowledge of SEO/LLMSEO, and analytics tools, with the ability to leverage these for business success.
• Ability to prompt and create frameworks for LLM-driven processes.
• Exceptional leadership, communication, and client engagement skills.
• Experience in a technology-related field is a plus.
• Ability to manage multiple high-impact projects simultaneously in a fast-paced environment.
• Strategic thinker with a passion for driving business results through innovative editorial solutions.

Why Join Us:

• Be part of a forward-thinking company that prioritizes growth, innovation, and editorial excellence.
• Lead a talented editorial and content team and drive business success through cutting-edge content strategies.
• Opportunity to make a direct impact on the company’s growth trajectory through editorial leadership.
• Competitive salary, benefits, and opportunities for career advancement.

Highwire Perks

• Competitive salary
• Merit-based bonuses and promotions
• Hybrid work model to suit your schedule and lifestyle
• Excellent vacation policy including extended break for summer and winter holiday
• Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm
• 401K Match
• Medical and dental benefits/ FSA
• Paid Parental Leave
• Commuter Benefit
• Growth Mindset Stipend of $100 annually for books, exhibitions, etc.
• Technology reimbursement
• Wellness benefit
• Donation Match
• Mentorship
• Monthly recognition programs
• Employee referral bonus
• New business referral bonus
• Quarterly Highwire fun events – Thanksgiving is our favorite holiday
• Dog friendly work environment
• Extremely supportive, nurturing environment with many opportunities for learning and growth