Full-Time

Senior Community Growth Manager

Confirmed live in the last 24 hours

HoYoverse

HoYoverse

1,001-5,000 employees

Develops immersive virtual world experiences

AI & Machine Learning

Senior

Canada

Required Skills
Social Media
SEO
Data Analysis
Requirements
  • At least 5 years of working experience on operation, management, and strategic planning in one or more international social media platforms such as YouTube, Facebook, TikTok, Twitter, etc.
  • Relevant work experience in data analysis preferred
  • Have in-depth understanding of game project goals, and output effective growth strategies of various social media platform teams to achieve publicity and distribution purposes, including but not limited to Twitter, Facebook, YouTube, TikTok, Discord and other platforms
  • Stay up-to-date with the popular trends of international social media and be able to follow the hot spots and growth trends
  • Familiarity with various international social media platforms SEO, recommendation algorithms, platform resources, and key indicators
  • Familiarity with event web design and production process
  • Attention to detail, critical-thinker and problem-solver
  • Excellent interpersonal and presentations skills
  • Excellent verbal and writing skills in English
Responsibilities
  • Formulate the priority and growth focus of platforms and regions based on competitive product analysis, project operation status, market potential, data analysis, etc.
  • Formulate social media growth goals, and work closely with social media and player operations teams to assist and promote the achievement of goals
  • Set periodic goals for social media and player teams, promote different regions and different business teams, and strive for platform resources for different teams through good communication skills
  • Generate periodic growth reports, including but not limited to weekly reports, monthly reports, and version reports
  • Analyze social media and self-owned platform data, gain insight into problems and target user preferences, output optimization strategies, and improve platform conversion rate and exposure value
  • Work closely with the web product and development teams to advance and improve the infrastructure of activities such as fission, and improve the efficiency of growth activities. Optimize various activity indicators through web technology, and improve the conversion rate under the premise of equal stage exposure

HoYoverse specializes in immersive virtual world experiences, offering popular game products like "Genshin Impact," "Honkai Impact 3rd," "Tears of Themis," and "Honkai: Star Rail," as well as the dynamic desktop software "N0va Desktop" and the community product "HoYoLAB." The company's expertise lies in cartoon rendering, artificial intelligence, and cloud gaming technology.

Company Stage

N/A

Total Funding

N/A

Headquarters

, Singapore

Founded

2011

Growth & Insights
Headcount

6 month growth

10%

1 year growth

16%

2 year growth

29%