Senior Representative - Regional Sales

Company Overview

Brother is a leading provider of home and office equipment, sewing and crafting products, and industrial solutions. With a legacy spanning over 115 years, our brand is renowned for producing award-winning printers, sewing machines, P-touch labelers, and more. Brother International Corporation (BIC) was established in 1954, marking over 70 years of operations in the United States. Our Americas headquarters is located in Bridgewater, New Jersey. BIC is a wholly owned subsidiary of Brother Industries Limited (BIL), which was founded in 1908 in Nagoya, Japan, and operates in more than 30 countries worldwide. Brother’s Americas presence includes subsidiaries in Canada, Mexico, Brazil, Argentina, Chile, and Peru.
Why Work at Brother?

Brother USA has consistently been recognized as a best place to work, reflecting our commitment to fostering a workplace culture aligned with our core values of being inclusive, collaborative, customer-centric, and socially responsible. We value work-life balance and flexibility, and as a result have introduced policies such as our hybrid office schedule, casual dress code, and flexible Fridays, which allow us to wrap up meetings for dedicated focus time or to start our weekends sooner, year-round. Our commitment to employee growth and development is demonstrated through our offering of facilitated courses and certificate programs and our investment in resources that enable self-paced learning.
Role Overview

The Senior Representative, Regional Sales (RSR) plays a critical role in driving new business development and building strong customer relationships within the assigned region. This position focuses on identifying, engaging, and securing new accounts while supporting and growing existing customer relationships to achieve sales targets.

The RSR is responsible for executing a sales strategy to expand Brother Gearmotor’s presence in the region, working to meet or exceed sales quotas. The role involves prospecting, presenting solutions to customers, and managing the sales cycle to close deals effectively. Collaboration with internal teams, including Customer Service, Marketing, and Engineering, is essential to ensure customer satisfaction and deliver on business objectives. This is a remote position based within the immediate vicinity of the assigned territory and involves up to 70% travel for on-site meetings, customer visits, and industry events.

Duties & Responsibilities

New Business Development

• • Identify, qualify, and engage potential customers within the assigned region to establish new accounts
  • Coordinate with Sales Leadership to implement strategic plans to penetrate new markets and industries
  • Conduct prospecting activities, including cold calls, networking events, trade shows, and targeted outreach campaigns
  • Present Brother Gearmotor solutions to prospective customers, highlighting value propositions and tailoring offerings to meet customer needs
  • Negotiate and close new business deals to achieve growth objectives

Account Management and Growth

• • Maintain and strengthen relationships with existing customers to increase sales opportunities and maximize revenue potential
  • Conduct regular account reviews to understand customer needs and identify upselling or cross-selling opportunities
  • Serve as the primary point of contact for customers, ensuring high levels of satisfaction and addressing any issues promptly
  • Collaborate with internal teams to provide solutions, manage order fulfillment, and resolve service-related concerns

Administrative and Reporting Responsibilities

• • Maintain accurate records of all sales activities, customer interactions, and opportunities in CRM tools like Salesforce
  • Submit timely and accurate reports, including weekly progress updates and expense reports
  • Ensure compliance with company policies, procedures, and legal requirements

Sales Strategy and Planning

• • In collaboration with Sales Leadership, develop and execute a comprehensive regional sales plan to meet or exceed quota
  • Monitor sales performance metrics and adjust strategies to optimize results
  • Prepare and present detailed forecasts, pipeline reports, and territory updates to leadership

Collaboration with Internal Teams

• • Partner with Marketing to support lead generation efforts and execute targeted campaigns
  • Work closely with Customer Service, Engineering, and Operations to ensure seamless customer onboarding and support
  • Provide feedback to Product Development teams to enhance offerings based on customer needs and market demand

Experience & Qualifications

Education 

• • Bachelor's Degree (or equivalent experience) in Business, Marketing, Engineering, or related field preferred

Experience 

• • Minimum 5 years:
    
    • A combination of relevant experience spanning the following areas:
    • Experience in outside sales, managing sales accounts and driving sales objectives for a wide product portfolio
    • Experience in identifying opportunities for sales growth & closing on new accounts
    • Experience supporting sales from a subject matter expert role that includes direct customer engagement
  • Minimum 2 years:
    
    • Experience in sales management for the mechanical engineering/technical field or similar industry

Software/Technical Skills

• • Knowledge of Customer Relationship Management (CRM) software, preferably Salesforce
    Knowledge of the power transmission industry & related mechanical technologies
  •  

Other Skills/Knowledge/Abilities

• • Effective communication skills (verbal, written, interpersonal)
  • Ability to influence and negotiate with customers
  • Ability to build and deliver effective sales presentations to customers
  • Ability to build relationships within and outside of the organization

Additional Details for This Role

This role is a remote field-based role. A fixed office schedule is not an expectation of the position. #LI-Remote

The defined sales territory for this role is the South East .

Travel is expected throughout the territory up to 70% of the time, or an average of 10-12 trips per quarter, dependent on business need.

Base Salary

• • The targeted base salary range for this position is $ 70,000.00- $ 85,000.00 per year.
  • Base salary is determined by the education, experience, knowledge, skills, and abilities of the successful candidate, as well as factors such as internal equity, cost of labor in the hiring location, and alignment with market data. 

Additional Compensation

• • This position is eligible for a $ 30,000.00 sales bonus in annual total at 100% of target, with the opportunity to achieve above 100% dependent on individual performance and in alignment with company sales and bonus plans.
  • This position is also eligible for a 2.83% bonus at 100% of target, with the opportunity to achieve above 100% dependent on company performance and in alignment with company bonus plans.
  • Bonus awards are discretionary and contingent upon individual performance as well as Brother achieving its corporate objectives, in accordance with the applicable bonus plan in effect. 
  • This position is also eligible for an auto allowance paid monthly in the first pay period of each month. This auto allowance may be used in the employee’s sole discretion but is intended toward maintenance of the employee’s own vehicle they’ll be using for business commuting. This is independent and in addition to the company’s Travel & Entertainment policy, which covers mileage reimbursement and additional business travel expenses. 

Our Benefits

We offer a comprehensive benefits package with diverse plan options to meet your family’s needs, including health, vision, and dental insurance—all effective from day one of employment. Under our 401(k) retirement savings plan, we match up to 100% of the first 4% of employee contributions, with employer matches vesting immediately. Additionally, we offer an educational assistance program that reimburses up to 100% of tuition, lab fees, textbooks, and other related expenses for qualifying programs. Details are available at https://mybenefits.nfp.com/Brother/2026/guidebook/ for 2026 and https://mybenefits.nfp.com/Brother/2027/guidebook/ for 2027.
Our Mission, Vision & Culture

Our mission is to live our “at your side” promise to simplify and enrich the lives of our customers, employees, and communities. We aim to be where people and technology meet, providing products and solutions that enhance how people live, work, and create. We look to our strategic culture drivers - accountability, authenticity, boldness, and excellence - to enable us to consistently deliver on our vision, mission, and shared values. These drivers help us shape a culture that empowers the business to succeed.
About Where We Work

Brother’s corporate headquarters for the Americas is in Bridgewater, NJ, across from the Bridgewater Commons Mall. This location houses key corporate functions, including HR, legal, finance, IT, and supply chain, and a significant presence of our business unit leadership and marketing teams. Our manufacturing and distribution facility in Bartlett, TN spans an impressive 1.5 million square feet - equivalent to 26 football fields - and is located on Brother Boulevard. In addition to the distribution center operations team, this facility hosts several other departments, including our customer service group. Brother also has employees based in other locations, such as Westminster, CO, where many of our marketing and product engineering team members from the mobile solutions division operate, as well as our distribution centers in Richmond, VA and Perris, CA. Additionally, our outside sales teams work remotely within their territories, staying geographically close to the accounts they support to ensure they are always “at your side” for our customers.
Equal Opportunity Employer (EOE) Statement

Brother International Corporation ("Brother") is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, disability, or any other characteristic protected by applicable local, state or federal laws. Brother is committed to providing reasonable accommodations to individuals with disabilities throughout the application or interview process. If you need an accommodation, please contact us at [email protected] .