Full-Time

Content Strategy Lead

Proto

Posted on 8/9/2024

Square

Square

5,001-10,000 employees

Payment and POS solutions for businesses

Fintech
Financial Services

Expert

San Francisco, CA, USA + 1 more

More locations: Remote in USA

Category
Content Strategy
Content & Writing
Required Skills
Marketing
Requirements
  • 10+ years of experience in strategic, content-driven roles in technology and finance. Bonus points if you have experience working in bitcoin.
  • A growth mindset — wearing many hats, learning new skills, adapting as the team and the business change are a requirement.
  • World-class writing skills. While you may manage strategy in the role, you’ll also be a critical source of writing talent for the team.
  • Experience managing a team of writers, whether full-time or contractors.
  • A track record of strategically shipping content.
  • A deep understanding of bitcoin and the bitcoin industry.
Responsibilities
  • Drive content strategy across mining, Bitkey, and the business unit at large so the team can productize content in order to grow the business.
  • Be the first writer and last editor for content that is created, working closely with marketing, design, product, and leadership across the company.
  • Commission research and co-marketing opportunities to provide unique data and points of view that can only be published and shared by the Proto team.
  • Work closely with comms and events teams to adapt our content strategy to syndicated content and in-person events and speaking opportunities.
  • Build a media machine for the proto business so we can grow our organic audience, keep them engaged, grow awareness from our products, and monetize our own media.
  • Advise leadership on how content should evolve and grow.
  • Evolve and adapt the role to fit the needs of the company as the businesses mature and grow.

Square provides payment and point-of-sale (POS) solutions for businesses, particularly small to medium-sized enterprises (SMEs) like retail stores and restaurants. Its main product is a POS system that includes card readers and a software platform, enabling businesses to accept various payment methods such as credit cards and mobile payments. Square also offers additional services like invoicing, payroll management, and business analytics, making it a comprehensive tool for managing business operations. What sets Square apart from competitors is its user-friendly design and transparent fee structure, which charges a small fee per transaction processed. The company's goal is to empower SMEs by simplifying payment processing and business management.

Company Stage

IPO

Total Funding

$601.2M

Headquarters

San Francisco, California

Founded

2009

Simplify Jobs

Simplify's Take

What believers are saying

  • Square's partnership with Sysco enhances its reach in the restaurant sector.
  • Embedded finance trends offer opportunities for Square to expand B2B services.
  • Square's new features for beauty and wellness sellers increase its market appeal.

What critics are saying

  • Increased competition from companies like Toast challenges Square's market share.
  • The rise of alternative digital payment platforms pressures Square to innovate.
  • Volatility in fintech stocks could impact investor confidence in Square.

What makes Square unique

  • Square offers a comprehensive suite of payment and POS solutions for SMEs.
  • The company provides user-friendly hardware and software for seamless business operations.
  • Square's transparent transaction fee structure appeals to small business owners.

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