Full-Time

Footwear Merchandiser II

Lifestyle

Confirmed live in the last 24 hours

Brooks Running

Brooks Running

1,001-5,000 employees

High-performance running shoes and apparel

Compensation Overview

$90.1k - $135.2kAnnually

+ Bonus

Senior

Seattle, WA, USA

This is a hybrid position requiring 3 days per week in the Seattle office.

Category
Product Management
Product
Required Skills
Marketing
Data Analysis
Requirements
  • Bachelor’s degree in marketing, Business or a related field required.
  • Minimum 5 years’ prior experience in working with lifestyle product (wholesale or retail) and at least 2 years of working for a footwear brand in related field.
  • Strong business orientation and analytical skills in managing SKU efficiency, product mix, and profitability.
  • Demonstrated ability to conceive/create new thinking and ideas pertaining to the consumer and the product line.
  • Strong ability to work professionally and efficiently within the team and across departments and connect different functions.
  • Excellent oral and written communications skills – skilled presenter with great communication ability.
  • Ability to influence, persuade and negotiate to achieve progress toward goals.
  • Results-oriented person with the ability to balance numerous tasks and utilize all available resources.
  • Ability to work professionally and efficiently within the team and across departments.
  • Passion for “energy” footwear and/or sneaker enthusiast a plus.
  • A comprehensive understanding of the competitive landscape within the Lifestyle market.
  • Working knowledge of the footwear product merchandising process, retail environment, and consumer buying habits.
  • An entrepreneurial spirit and passion for building out a function.
  • An ability to understand and synthesize information from multiple sources.
  • A strong background in product creation within the lifestyle space.
  • A history and passion for understanding consumer trends in fashion and beyond.
  • Ability to identify and discern strong collaboration opportunities.
Responsibilities
  • Assess and deliver consumer readiness and relevant assortments each season to ensure market readiness and competitive advantage.
  • Build strategies for new regional business opportunities i.e., where to play, what products, and how to win.
  • Merchandise the footwear line to maximize regional business, customer, and consumer opportunities.
  • Create effective and creative solutions for key lifestyle retailers to maximize Brooks business.
  • Act as “eyes and ears” for lifestyle footwear (business, market, customer, channel, runner) and provide feedback to the footwear team.
  • Lead the competitive analysis of Brooks products vs. our competitors on fit/feel/color/trend/price/value.
  • Present findings to product creation teams and recommend opportunities where we can focus efforts to improve products.
  • Analyze brand performance, brand competitiveness, product trends and make recommendations based on your research and analysis.
  • Validate seasonal regional article counts, price points, and color flow.
  • Own seasonal data inputs including colorways, prices, and intro dates for Flex PLM, ensuring accuracy of information and updating changes throughout the season.
  • Build and deliver product prelines with key accounts to obtain feedback on design, materials, color, and price.
  • Deliver product prelines with consumers to obtain feedback on design, materials, color, and price.
  • As product representative for the footwear line, provide consumer and market insights to the color team to support creating the right color choices during the creation process.
  • Collaborate with the color teams to create the seasonal assortments.
  • Create the footwear seasonal color mix forecast each season and share with Demand and Supply planning.
  • Monitor sell-in, sell-through, and go-in margin. Provide a quarterly update to the footwear team.
  • Ensure go-in margin meets Brooks targets and recommend solutions if margin doesn’t meet the target.
  • Analyze, interpret, and synthesize data to make the best possible decisions for Brooks business and revenue as it relates to merchandising the footwear line.
  • Lead meetings with sales to share product stories, features, benefits, and inform, influence, and negotiate to gain buy-in on product decisions and the reasoning behind the decisions.
  • Lead pre-sell of products to key accounts to achieve a successful sell-in each season.
  • Act as a resource for PR, Sales and Marketing for product presentations and videos.
  • Manage designated seasonal projects to drive Brooks business/brand/products.
  • Present at sales meetings and internal meetings.
Desired Qualifications
  • Passion for “energy” footwear and/or sneaker enthusiast a plus.
  • An entrepreneurial spirit and passion for building out a function.
  • A strong background in product creation within the lifestyle space. Design or Development is not required but experience and a deep understanding of the product creation process is a must.

Brooks Running designs and sells high-performance running shoes and apparel for men and women. Their product range includes shoes for road running, trail running, treadmill workouts, and racing, along with a variety of athletic apparel such as shorts, tops, pants, and accessories. Brooks primarily targets fitness enthusiasts, professional athletes, and casual runners who value quality and performance in their gear. The company stands out from competitors like Nike and Adidas by emphasizing sustainability and innovation, with initiatives such as a LEED-certified headquarters and energy conservation efforts. Brooks operates through direct-to-consumer sales on their website and partnerships with retailers, aiming to engage customers through personalized marketing. Their goal is to provide specialized athletic products while promoting environmentally friendly practices.

Company Size

1,001-5,000

Company Stage

M&A

Total Funding

N/A

Headquarters

Seattle, Washington

Founded

1914

Simplify Jobs

Simplify's Take

What believers are saying

  • Collaboration with runDisney could attract Disney fans and increase brand visibility.
  • The Ghost Max shoe's success indicates strong consumer demand and potential revenue growth.
  • Partnership with NOW Sports enhances brand credibility among elite athletes and fitness enthusiasts.

What critics are saying

  • Leadership transition to Dan Sheridan may disrupt Brooks' growth trajectory.
  • Over-reliance on partnerships could dilute Brooks' brand identity.
  • Departure of key talent like Pham may impact innovation and product development.

What makes Brooks Running unique

  • Brooks Running focuses on high-performance running shoes and apparel for diverse activities.
  • The company emphasizes sustainability with LEED-certified headquarters and conservation goals.
  • Brooks Running uses personalized marketing strategies to enhance customer engagement.

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Benefits

Comprehensive medical and dental coverage

PPO and high deductible health plan options

Life insurance

401(k) with company match

Generous paid time off

10 paid holidays + your birthday

Parental leave

Company News

MENAFN
Feb 22nd, 2025
Brooks Running And M Booth Take Top Honors In 2025 IN2 Sabres

( MENAFN - PRovoke) CHICAGO-Footwear brand Brooks Running and its agencies M Booth and Venture Production Group took home top honors at the 2025 North American In2 SABRE Awards, which recognize insight and innovation in public relations.

WDW News Today
Oct 15th, 2024
runDisney Announces Collaboration with Brooks Running, Disney-Themed Running Shoes Coming in 2025

runDisney has announced a new multi-year collaboration with Brooks Running, a performance running shoe brand, which will include Brooks creating Disney-themed running shoes.

Yahoo Finance
May 1st, 2024
OrthoLite Adds Talent to Global Foam Innovation Team

Pham joins OrthoLite from Brooks Running, where he served as Global Chemical Engineering Manager, and prior to that, ECCO, as global PU advisor.

PR Newswire
Apr 12th, 2024
Outside Interactive Brooks Running Launch Personalized Content For Runners

Your Local Running Drop is a custom newsletter designed to engage and inform readers, encouraging them to hit the trails and connect with their community. By combining Outside's network reach with locally relevant Brooks content and product recommendations, these personalized newsletters aim to get more people outside.BOULDER, Colo., April 12, 2024 /PRNewswire/ -- Outside Interactive Inc, the world's leading creator of outdoor content, services, events, and experiences, along with Brooks Running, a global leader in performance run footwear and apparel, join forces to bring local, personalized content to active lifestyle enthusiasts and outdoor adventurers across the United States.Outside Interactive Inc, the world’s leading creator of outdoor content, services, events, and experiences, along with Brooks Running, a global leader in performance run footwear and apparel, join forces to bring local, personalized content to active lifestyle enthusiasts and outdoor adventurers across the United States.Your Local Running Drop is a customized newsletter that will offer U.S.-based subscribers an all-inclusive view of outdoor activities in their area. From information on local trails and events to educational content and more, the newsletter promises to be a one-stop-shop for run enthusiasts seeking to explore their surroundings.To provide this comprehensive guide, the newsletter draws upon Outside's extensive network of content, including video, digital learning resources, long-form stories, and podcasts, alongside an extensive database featuring over 10 million local trails and routes via Trailforks and Gaia GPS, as well as an events database through athleteReg."We believe that delivering content tailored to subscribers' locations and interests enhances engagement and fosters a sense of community among like-minded individuals," said Robin Thurston, CEO and Founder at Outside Interactive. "By integrating external content such as local news stories, government resources for camping reservations, and weather updates, we aim to provide a holistic experience for our readers."The newsletter will feature a plethora of engaging content, including nearby trail runs, events at local retail stores, learning opportunities, weather updates, gear tips, and more. The newsletter will also be supplemented by Brooks-sponsored content, including in-depth looks at new product launches and brand initiatives, local events, and recommendations on community retailers."We're excited to partner with Outside to provide valuable resources and insights to runners across the country," said Ryan Ngo, VP of North America Marketing and Ecommerce at Brooks Running. "This purpose-built newsletter aligns perfectly with our mission to inspire people to run their path and be active."The collaborative effort between Outside and Brooks aims to inform, inspire, and connect readers with their local running community, one personalized email at a time

Business Wire
Mar 12th, 2024
Brooks Running Announces Ceo Transition

SEATTLE--(BUSINESS WIRE)--Brooks Running Company today announced Jim Weber will step down as Chief Executive Officer after 23 years in the position. Dan Sheridan, who currently serves as President and Chief Operating Officer, will become Brooks’ next CEO, effective April 26, 2024. Weber, who joined Brooks’ Board of Directors in 1999 and was named CEO in 2001, established Brooks’ long-term strategy and focus on performance run, leading the team to steadily execute against the brand’s purpose for more than two decades. As a result, over Weber’s tenure Brooks grew from the verge of bankruptcy to a billion-dollar brand and a leader in the highly competitive global running category. “It has been a privilege and an honor to serve as Brooks CEO for the past 23 years. I am incredibly proud of all Brooks has accomplished in my time here, the foundations we’ve built, and the position Brooks is in to continue its growth in 2024 and beyond,” said Weber