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Omnicom Group

Global marketing, media, and PR network

Associate Media Director

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$110k - $145k /yr

About the Job

Requirements

  • Four or more years of related media work experience.
  • At least one year of experience with Pharma is required.
  • Competency with Microsoft Excel, PowerPoint, and Word, including advanced Excel functions and formulas such as charts, graphs, pivot tables, and VLOOKUP.
  • Proficiency in media applications including MediaTools, KANTAR, and Prisma.

Responsibilities

  • Maintain knowledge of the industry and brand or client, including product benefits, efficacy, mechanism of action, industry challenges, client processes, and client corporate culture; keep clients informed about media developments and maintain ongoing contact with day-to-day clients while lending credibility and endorsement to major projects.
  • Oversee media plan development and lead presentation development; create strategically sound and executable media plans, review plans for quality and flawless execution, and integrate concepts with creative products and clients’ marketing plans.
  • Manage and train staff and delegate work to build an efficient team.
  • Ensure plans are delivered on time and accurately, maintaining operational excellence.
  • Lead strategic planning and execution processes that support client and campaign goals.
  • Use appropriate syndicated, proprietary, analytical, and historical resources to guide client business goals and create outputs for strategic and tactical planning.
  • Work with Strategy to develop and support audience segmentation and prioritization.
  • Ensure budgets, campaign plans, and execution align with client parameters across online and offline channels.
  • Understand and adopt proven channels and relevant innovations, including search, video, programmatic, addressable media, emerging social platforms, and direct-to-publisher channels.
  • Work with activation teams, guiding and challenging them to ensure high-quality thinking and performance.
  • Maintain media-vendor relationships and develop publisher relationships to exchange opportunities and ideas.
  • Advise junior staff and help them identify potential solutions to problems and issues.
  • Provide and discuss industry information on media, markets, and related topics.
  • Keep relevant parties informed about client business challenges and opportunities, internal agency issues, and changes in account status.
  • Provide or guide strategic input for plans internally and externally.
  • Develop and maintain planning processes and procedures across teams and disciplines, particularly for high-risk areas such as finance and data security.
  • Analyze root causes of problems and develop solutions; train, motivate, and develop junior team members.
  • Create and deliver accurate, honest, and timely performance-management documents.
  • Identify opportunities to automate and streamline processes.
  • Present SOLVE(D) and its offerings to clients.
  • Own and maintain communications processes with account teams, creative teams, and clients.
  • Direct development of clear, compelling, and persuasive client presentations and other important communications.
  • Lead client presentations and day-to-day meetings.
  • Adapt communication style to the audience and deliver information persuasively to move audiences toward desired actions.
  • Communicate key company information and represent organizational values and goals internally and externally.

Desired Qualifications

  • A bachelor's degree is preferred.
  • Strategic thinking.
  • Team leadership.
  • Leading client presentations and discussions.
  • Building relationships across internal and external agency, publisher, and client teams.
  • Representing the agency effectively across relationships and within the industry.
  • Seeking further education on media and client businesses.
  • Providing team mentorship and development support.

About the Company

Omnicom Group

Global marketing, media, and PR network

Omnicom Group is a global marketing and corporate communications holding company that organizes a network of agencies to offer advertising, strategic media planning and buying, digital marketing, and public relations. Its products and services are delivered through this portfolio of agency networks and specialty firms, generating revenue from project-based fees, commissions, and performance-based incentives. The company uses the Omni platform to base marketing and sales solutions on data, helping turn insights into creative campaigns and media plans. Unlike many competitors, Omnicom combines a wide international footprint with a diversified set of agencies and a centralized data-driven approach, and it expands through strategic acquisitions. Its goal is to help clients grow brands and businesses by delivering coordinated, data-informed marketing and communications across markets worldwide.

Company size
5,001-10,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1944

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