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Albert Invent

Cloud-based R&D platform with AI tooling

Digital Marketing Manager - Web & AI Search

SEO MarketingUpdated on Nov 14
Full-timeAtlanta, GA, USANo salary listedRemote

About the Job

Requirements

  • At least 6 years of experience in digital marketing, GEO/SEO, growth marketing, or website strategy in B2B SaaS or technology companies.
  • Strong expertise in technical and content GEO/SEO and website optimization, with a demonstrated track record of measurable organic growth and conversion improvement.
  • Experience owning or significantly influencing company website strategy in a fast-paced, high-growth environment.
  • Proficiency with GA4, Google Search Console, HubSpot, and modern analytics platforms.
  • Familiarity with CMS platforms such as Webflow, WordPress, or headless CMS environments.
  • Experience with structured data/schema markup, semantic search, and AI-search optimization (GEO/AEO).
  • Ability to manage agencies, contractors, and external development resources.
  • Ability to communicate effectively with technical and non-technical audiences.
  • Ability to work effectively across teams and time zones.

Responsibilities

  • Own the website as a growth channel by defining strategy, setting priorities, and driving the roadmap for organic and AI-powered search visibility across traditional and emerging platforms.
  • Develop and execute SEO and GEO/AEO strategies to improve Albert's discoverability in AI-generated search environments, including ChatGPT, Perplexity, and Gemini.
  • Define the organic pipeline contribution model, connecting web performance, search visibility, and conversion outcomes to measurable revenue impact.
  • Lead technical SEO initiatives, including schema markup, internal linking, metadata, crawl optimization, and Core Web Vitals, and ensure ongoing site health and performance.
  • Partner with content, product marketing, demand generation, and RevOps to develop organic growth programs and search-driven conversion paths.
  • Manage external agencies, developers, and freelancers to execute web and SEO workstreams; build scalable processes and digital best practices across the marketing organization.
  • Build reporting frameworks that surface organic performance, website engagement, and AI search visibility to leadership.
  • Shape Albert's category leadership through content architecture, topical authority building, and a website experience that clearly communicates Albert's value to scientific and technical buyers.
  • Define digital best practices and scalable workflows that raise the capability floor of the broader marketing organization.
  • Serve as the internal authority on web strategy and AI search, advising cross-functional partners and leadership on how search and discovery are evolving.

About the Company

Albert Invent

Cloud-based R&D platform with AI tooling

Albert Invent provides a cloud-based, end-to-end R&D platform for chemistry and materials science. It unifies formulation and experimentation tools with AI/ML for data-driven insights, automated inventory management, and regulatory compliance, all accessible as a subscription service. The platform connects lab systems, enabling real-time visibility, on-demand reporting, and better collaboration to reduce experiment iterations and allocate resources efficiently. Unlike other tools that cover only parts of R&D, Albert Invent offers an integrated, global solution that spans technicians, engineers, and managers in academic and commercial labs, helping teams bring products to market faster and with sustainable practices. The company's goal is to accelerate innovation and speed to market by improving productivity, collaboration, and data-driven decision making across the R&D workflow.

Company size
51-200
Company stage
Series B
Total funding
$105M
Headquarters
Oakland, CA
Founded
2022

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