Full-Time

Software Engineer

Updated on 3/14/2025

Freshpaint

Freshpaint

51-200 employees

Ensures HIPAA compliance for digital analytics

No salary listed

Mid

Remote in USA

Only hire within the US.

Category
Backend Engineering
Full-Stack Engineering
Software Engineering
Requirements
  • You have at least 3 years of experience in a software engineering role
  • You learn fast and are able to get up to speed quickly on new tools and technologies
  • You get things done – fast. You take ownership and solve problems when you see them
  • You are able to understand and reason about complex systems
  • You have high empathy and a keen sense of understanding how other people think
Responsibilities
  • Build and expand the privacy-first backbone that our healthcare customers rely on to serve their users and patients
  • Develop the tools that our healthcare customers need to see their audiences, market to them, and optimize for them
  • Pair program with engineers in an iterative environment that gives space for exploration
Desired Qualifications
  • You’re familiar with our tech stack - Golang, Typescript, AWS, Postgres
  • You’re familiar with the analytics/customer data/big data space

Freshpaint provides a solution for healthcare providers and related businesses to comply with HIPAA regulations, which protect patients' medical records and health information. Their main service replaces non-compliant tracking technologies with their own, ensuring that Protected Health Information (PHI) is not shared with advertising and analytics tools. This allows businesses to use existing tools like Google Analytics without risking HIPAA violations. Freshpaint operates in a niche market, focusing on the intersection of digital analytics and healthcare privacy, and likely uses a subscription or usage-based fee model to generate revenue while helping clients maintain compliance.

Company Size

51-200

Company Stage

Series B

Total Funding

$38.6M

Headquarters

San Francisco, California

Founded

2019

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for privacy-compliant analytics in healthcare boosts Freshpaint's market potential.
  • Recent $30M Series B funding supports expansion and platform enhancement.
  • Partnerships with firms like Invoca and Stackadapt enhance Freshpaint's market reach.

What critics are saying

  • Increased competition in the healthcare data privacy sector threatens market share.
  • Rapid evolution of digital advertising may outpace Freshpaint's integration capabilities.
  • Potential changes in privacy laws could impact Freshpaint's operational efficiency.

What makes Freshpaint unique

  • Freshpaint offers HIPAA-compliant analytics solutions for healthcare providers.
  • The platform integrates marketing and analytics tools with one-click simplicity.
  • Freshpaint replaces non-compliant tracking technologies, ensuring patient data privacy.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Unlimited Paid Time Off

Mental Health Support

Gym Membership

Generous Parental Leave

Flexible Work Hours

Company Equity

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

2%

1 year growth

5%

2 year growth

2%
Hit Consultant
Feb 3rd, 2025
Freshpaint Launches Ad Performance For Healthcare Marketers

What You Should Know:– Freshpaint, the creator of the Healthcare Privacy Platform, today announced the launch of Ad Performance, connecting ad platform data with real appointment outcomes to provide full visibility into the patient’s journey all while protecting patient privacy. Healthcare marketers can now execute data-driven strategies in a privacy-first way.– Healthcare data is notoriously fragmented, with patient information spread across disconnected systems designed for different purposes. This fragmentation makes it difficult to link digital advertising performance to critical outcomes like booked appointments, attended visits, and generated revenue. In addition, privacy regulations like HIPAA and legal challenges restrict access to the data that fuels optimization in other industries. Without a clear connection between marketing efforts and key patient actions, like booking or attending an appointment, healthcare marketers struggle to calculate customer acquisition cost (CAC) or optimize it effectively.Freshpaint Ad Performance: Optimizing Healthcare Marketing with Data-Driven InsightsFreshpaint Ad Performance empowers healthcare marketers with real-time customer acquisition cost (CAC) insightsby service line and Google Ads campaign, enabling precise budget reallocation for maximum ROI. With built-in compliance, the platform ensures secure patient data handling, allowing marketers to focus on scaling high-ROI service lines.Key Features of Freshpaint Ad PerformanceEnhanced Google Ad Performance – Utilizes real appointment data to drive advanced bidding strategies like tROAS , maximizing returns on Google Ads spend , with support for additional ad platforms on the horizon.– Utilizes to drive advanced bidding strategies like , maximizing returns on , with support for additional ad platforms on the horizon

MarTech Cube
Nov 5th, 2024
Onspire Health Marketing announced partnership with Freshpaint

Onspire Health Marketing, a tech-enabled marketing firm for medical practices, hospitals, and other healthcare organizations, has announced its innovative new partnership with Freshpaint.

PRWeb
Sep 5th, 2024
Freshpaint Integrates with Invoca to Enable Healthcare Marketers to Drive More Patient Appointment Calls from Search and Digital Advertising

SAN FRANCISCO, Sept. 5, 2024 /PRNewswire-PRWeb/ - Freshpaint, the Healthcare Privacy Platform creator, is proud to announce its partnership with Invoca, the leader in revenue execution platforms.

PRWeb
Aug 11th, 2024
Freshpaint Integrates With Stackadapt To Unlock High-Performance, First To Market Privacy-Compliant Programmatic Advertising

"As a performance-driven digital agency, we are thrilled to partner with these best-in-class companies to deliver effective solutions for our clients," said Danielle Leitch, Chief Operating Officer at MoreVisibility

Pulse 2.0
Jul 17th, 2024
Freshpaint: Healthcare Privacy Platform Company Closes $30 Million In Series B

Healthcare Privacy Platform company Freshpaint announced it raised $30.7 million in Series B funding led by Threshold, with additional participation from new investor SignalFire and existing investors Intel Capital, Y Combinator, and Zero Prime.