Associate Product Manager
EPCVIP
Associate Product Manager
EPCVIP
Generates high-quality financial services leads
EPCVIP, Inc is seeking a Product Manager, Lead Monetization to own and execute monetization initiatives within a high-volume lead marketplace ecosystem involving real-time routing, partner integrations, pricing logic, and experimentation workflows across hundreds of affiliates and monetization partners. This role sits within the Product Operations team and works closely with Analytics, Client Relations, and Strategy teams.
This is a highly operational and analytical role ideal for someone who thrives in fast-paced, data-driven environments and can independently manage experiments, operational initiatives, and cross-functional execution end-to-end.
Responsibilities:
Own day-to-day execution of monetization and routing initiatives
Manage experimentation lifecycle including hypothesis creation, testing, analysis, and rollout recommendations
Partner with Engineering, Analytics, and Client Relations teams to implement and optimize initiatives
Analyze data, identify trends, and provide actionable recommendations
Improve lead routing, pricing logic, and affiliate monetization workflows
Maintain documentation, project visibility, and operational accountability
Identify workflow inefficiencies and propose automation or optimization improvements
Independently use AI tooling, data warehouse integrations, and analytics platforms to support decision-making
EPCVIP focuses on lead generation in the Financial Services sector. It uses a mix of paid and organic channels, including PPC, search, display, and email marketing, to attract potential customers. The company has developed a customizable optimization platform that optimizes campaigns to achieve high earnings per click (EPC) and maximize lead quality. Its product works by combining multiple traffic sources with proprietary technology to target and convert users into high-quality leads for lenders and financial service providers. EPCVIP differentiates itself through its advanced, proprietary optimization tools and its emphasis on building long-lasting, profitable relationships with publishers and advertisers, which gives access to a large volume of qualified leads. The company’s goal is to deliver high-quality leads and actual sales results, not just traffic, by sustaining profitable partnerships and continually improving campaign performance.
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