Veracode

Cloud-based platform for application security scanning

Webflow Guru/Website Manager

Marketing Generalist & ManagementPosted on Nov 9

Full-timeNo salary listedRemote

About the Job

Requirements

Advanced, recent Webflow expertise demonstrated through personally building and maintaining sophisticated production websites, including decisions about CMS architecture, components, responsive layouts, interactions, custom code, and maintainability.
Experience owning large B2B websites with hundreds of pages, multiple stakeholders, campaigns, and complex content and integration needs.
Strong design and development skills, including extending a design system, building layouts, and writing and debugging HTML, CSS, and JavaScript.
Substantial hands-on participation in a large website migration, including redirects, content validation, SEO preservation, integrations, and launch quality assurance.
Understanding of B2B buyer journeys, lead generation, conversion optimization, and how website decisions support marketing and sales outcomes.
Ability to investigate performance issues, form a useful hypothesis, implement a change, and assess the result.
Ability to find and ship solutions independently and identify when specialist or cross-functional support is needed.
Ability to explain technical decisions, recommend priorities, and collaborate with creative, content, SEO, demand generation, marketing operations, IT, and sales teams.
Portfolio showing live Webflow websites and briefly describing the candidate’s personal contribution.

Responsibilities

Build and refine responsive Webflow pages, CMS collections, reusable components, templates, and interactions, maintaining scalable structure and styling conventions.
Translate Figma designs into polished Webflow experiences, applying typography, spacing, layout, imagery, motion, and responsive behavior while working with the Creative Director to extend the brand.
Own the website roadmap and day-to-day function; translate marketing and sales goals into a practical plan, balance campaign needs with longer-term improvements, and follow work through implementation and measurement.
Lead the in-progress WordPress-to-Webflow migration with internal teams and agency partners; validate CMS structure, content migration, redirects, search visibility, tracking, forms, integrations, and launch readiness, and resolve post-launch issues.
Improve visitor content discovery, product understanding, and next steps by developing and testing navigation, landing pages, calls to action, forms, and conversion paths.
Use GA4, Google Tag Manager, search data, heatmaps, and testing tools to identify opportunities; interpret data, recommend and implement changes, and measure effects on qualified conversions and pipeline with marketing operations.
Partner with SEO and content teams on technical SEO, site architecture, crawlability, metadata, structured data, and discoverability across traditional and AI-powered search.
Build and troubleshoot custom HTML, CSS, JavaScript, and third-party integrations; work with marketing operations on Marketo forms, Salesforce lead flow, and reliable tracking; improve accessibility, page speed, and Core Web Vitals.
Evaluate Webflow ecosystem capabilities, AI-assisted development workflows, automation, personalization, and experimentation tools, and turn promising ideas into tested improvements.
Maintain publishing standards, permissions, documentation, quality assurance, and content governance; set requirements for agency partners and evaluate their work in Webflow and custom code.

Desired Qualifications

Experience with Webflow Enterprise, B2B SaaS or cybersecurity websites, Marketo and Salesforce integrations, and AI-enabled website tools.

Looking for an innovative, high-growth, multi-award-winning company in one of the hottest segments of the security market?  Look no further than Veracode!

Veracode is a global leader in Application Risk Management for the AI era. Powered by trillions of lines of code scans and a proprietary AI-generated remediation engine, the Veracode platform is trusted by organizations worldwide to build and maintain secure software from code creation to cloud deployment.

Learn more at www.veracode.com, on the Veracode blog, and on LinkedIn and Twitter.

Veracode is looking for someone who KNOWS Webflow inside out and knows how to make a large B2B website work harder for the business.

Must be equally comfortable building a reusable component, debugging custom JavaScript, improving a page’s visual hierarchy, and using conversion data to decide what to build next. You have the technical depth to solve problems yourself and the experience to own a website’s strategy, operations, and ongoing growth.

At Veracode, you’ll help bring a modern enterprise Webflow website to life and lead its continued evolution as a marketing and sales engine. Working closely with our Creative Director and partners across marketing, you’ll create experiences that express our brand, help buyers understand our value, and turn interest into qualified demand.
This is a hands-on website ownership role. Deep, recent Webflow design and development experience is required. General CMS experience or experience managing website projects alone will not meet the needs of this position. Building, troubleshooting, and improving the site yourself will be a regular part of your work.

What you’ll own

Hands-on Webflow development. Build and refine responsive pages, CMS collections, reusable components, templates, and interactions. Maintain clear structure and styling conventions so the site can scale without becoming difficult to manage.
Design execution and brand quality. Translate Figma designs into polished Webflow experiences. Bring a strong eye for typography, spacing, layout, imagery, motion, and responsive behavior, working with the Creative Director to extend the brand thoughtfully.
Website strategy and priorities. Own the roadmap and daily website function. Turn marketing and sales goals into a practical plan, balance campaign needs with longer-term improvements, and follow work through implementation and measurement.
Migration and launch quality. Take ownership of the in-progress WordPress-to-Webflow migration alongside internal teams and agency partners. Validate CMS structure, content migration, redirects, search visibility, tracking, forms, integrations, and launch readiness, then resolve issues after launch.
Conversion and buyer journeys. Improve how visitors discover content, understand our products, and take the next step. Develop and test improvements to navigation, landing pages, calls to action, forms, and conversion paths.
Analytics and actionable insights. Use GA4, Google Tag Manager, search data, heatmaps, and testing tools to identify opportunities. Explain what the data means, recommend changes, implement them, and measure their effect on qualified conversions and pipeline with marketing operations.
SEO and evolving discovery. Partner with SEO and content teams on technical SEO, site architecture, crawlability, metadata, structured data, and content discoverability across traditional and AI-powered search.
Integrations and technical performance. Build and troubleshoot custom HTML, CSS, JavaScript, and third-party integrations. Partner with marketing operations on Marketo forms, Salesforce lead flow, and reliable tracking. Improve accessibility, page speed, and Core Web Vitals.
AI and emerging tools. Stay active in the Webflow ecosystem and evaluate new capabilities, AI-assisted development workflows, automation, personalization, and experimentation tools. Turn promising ideas into tested improvements that serve our visitors and business.
Enterprise website operations. Maintain publishing standards, permissions, documentation, QA, and content governance. Set clear requirements for agency partners and evaluate their work directly in Webflow and custom code.

What you bring

Advanced, recent Webflow expertise. You have personally built and maintained sophisticated production websites and can explain your decisions around CMS architecture, components, responsive layouts, interactions, custom code, and maintainability.
Experience owning large B2B websites. You have managed websites with hundreds of pages, multiple stakeholders, ongoing campaigns, and complex content and integration needs. You understand the responsibility that continues after launch.
Strong design and development skills. Your portfolio demonstrates modern visual craft and careful execution. You can extend a design system, build new layouts, and write and debug HTML, CSS, and JavaScript.
Migration experience. You have played a substantial hands-on role in a large website migration, including redirects, content validation, SEO preservation, integrations, and launch QA.
Marketing and commercial judgment. You understand B2B buyer journeys, lead generation, conversion optimization, and how website decisions support marketing and sales outcomes.
Analytical problem-solving. You can investigate a performance issue, identify a useful hypothesis, implement a change, and assess the result.
Resourcefulness and ownership. You enjoy getting into the details, finding solutions, and shipping improvements. You also know when a problem needs a specialist or cross-functional partner.
Clear, collaborative communication. You can explain technical decisions, recommend priorities, and work effectively with creative, content, SEO, demand generation, marketing operations, IT, and sales.

Experience with Webflow Enterprise, B2B SaaS or cybersecurity websites, Marketo and Salesforce integrations, and AI-enabled website tools is especially valuable.

Show us what you’ve built and run
Please include a portfolio with live Webflow websites and a brief explanation of your personal contribution.

Fraudulent Recruitment Alert - Be Aware and Stay Informed

At Veracode, we prioritize a secure recruitment process. Unfortunately, fake recruitment and job offer scams are on the rise. They aim to deceive candidates through emails and calls to obtain sensitive information.

Here’s our recruitment promise to you:

Comprehensive Interview Process: We never extend job offers without a comprehensive interview process involving our recruitment team and hiring managers.
Offer Communications: Our job offers are not sent solely through email, and we will never ask you to pay for your own hardware.
Email Verification: Recruiting emails from Veracode will always originate from an “@veracode.com" email address.

If you have any doubts about the authenticity of an email, letter, or telephone communication claiming to be from Veracode, please reach out to us at [email protected] before taking any further action.

About the Company

Veracode

Cloud-based platform for application security scanning

Placeholder

Company size: 201-500
Company stage: Acquired
Total funding: $114.3M
Headquarters: New York City, New York
Founded: 2006

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