Senior Brand Manager - Antifungals

About the Role

We are looking for a Senior Brand Manager Antifungals, DACH to lead the local commercial strategy and execution for Shionogi’s antifungal portfolio in Germany and Austria. You will translate European strategy into locally relevant, integrated customer engagement and be accountable for launch readiness, brand growth and marketing performance.

Reporting to the Associate Director Brand Management, you will co-own the yearly business goals and help deliver Shionogi DACH’s aspirational growth objective, creating measurable customer value and sustainable growth.

Your Responsibilities:

• Own the DACH launch strategy, including positioning, segmentation, customer prioritisation and the definition of measurable launch objectives.
• Lead competitive intelligence by monitoring the market, competitor strategies, clinical developments and evolving customer needs, and translate insights into a differentiated value proposition, positioning and messaging.
• Define, track and report campaign effectiveness, training completion and launch-readiness KPIs, and initiate corrective action where performance is below plan.
• Partner with the cross-functional launch team to ensure streamlined communication and well-coordinated execution, aligning deliverables, timelines, dependencies and decision-making, and escalating risks where required.
• Develop and execute the omnichannel DACH marketing plan in line with the European strategy, with clear objectives, activities, timelines, budgets and performance measures.
• Monitor marketing performance against agreed KPIs, derive actionable insights and adapt the channel mix, content and investment priorities to improve impact and expand brand presence.
• Plan, manage and track the allocated brand budget and resources, prioritising investment according to strategic value and agreed performance objectives.
• Collaborate with European teams to align strategies and tactics, share DACH market insights and contribute local input to complementary planning across markets.

What You Will Bring

• A university degree, MBA or advanced degree in a relevant subject (Medicine, Natural Sciences, Marketing, Health Economics or Business Administration).
• At least 5 years of relevant professional experience in pharmaceutical brand management, product management, marketing, digital marketing or sales.
• Prior product launch experience.
• Experience in hospital or specialty medicines or orphan diseases; experience in infectious diseases or hematology is desirable.
• Hands-on marketing project ability with a clear customer-needs approach, and strong project-management skills, including meeting deadlines and managing competing priorities in a fast-paced environment.
• Excellent communication skills, with strong written and spoken English; you communicate complex strategic choices clearly and adapt your message across functions and seniority levels.
• Proven ability to align senior cross-functional stakeholders, resolve competing priorities and drive decisions without formal authority, as a team player who collaborates cross-functionally and regionally.
• The ability to succeed in an entrepreneurial, evolving environment, build brand presence and establish sustainable ways of working in the DACH market.
• A strategic, analytical and fact-based approach to problem solving, combined with flexibility, open-mindedness and adaptability.
• Resilience, curiosity and passion for improving patients’ lives, with a “can do” mindset, the confidence to share fresh ideas, and the ability to inspire and motivate others.
• Respect for diverse perspectives and the ability to use them to improve decision-making, innovation and collaboration.
• Desirable: a demonstrated ability to build credible, compliant and sustainable relationships with key external experts and other healthcare stakeholders.

Location: Berlin/ DACH region

If you are motivated by building a brand, leading a launch and making a difference for patients across Germany and Austria, we would welcome your application.

Why Join Shionogi?

At Shionogi, we are committed to improving health and quality of life through innovative medicines and reliable patient access. Joining our DACH commercial team means helping to prepare a strong launch and shape how our antifungal portfolio reaches the patients and healthcare professionals who need it. You will work in an entrepreneurial, evolving environment, collaborating closely with cross-functional and European colleagues, where your ideas and ownership make a real difference.

Salary

Additional info: <em>Notice to Recruitment Agencies: Shionogi does not accept unsolicited CVs or candidate profiles from recruitment agencies without a signed agreement and a formal request from our Talent Acquisition team.</em>