Community Liaison - Hospice Sales

Overview

Hospice of Florida is seeking a self-driven, compassionate Community Liaison to join our dynamic team serving the St. John & Clay County areas. If you’re passionate about building relationships and making a meaningful impact in the lives of patients and families, we want to hear from you!  At Hospice of Florida our team thrives in a collaborative, supportive culture that truly sets us apart. Here, you’ll face rewarding challenges, grow professionally, and end each day knowing your work makes a real difference in your community.

As our Community Liaison (Hospice Marketer / Sales Representative), you’ll be the face of Hospice of Florida, championing our mission and promoting our specialized services throughout the community. Your primary focus will be to build meaningful, trust-based relationships with referral sources, physicians, and healthcare partners—helping families access the compassionate care they deserve. In this key role, you’ll drive census growth by increasing awareness and preference for hospice services, while serving as a knowledgeable, compassionate representative of our team. If you’re passionate about making a difference and skilled at connecting with people, this is the role for you.

Territory: St. Johns & Clay Counties

Who we are:

At Hospice of Florida, we take immense pride in being a mission-driven, patient-centered leader in end-of-life care. Guided by our vision to be the most trusted partner in hospice care, we surround our patients and their loved ones with unwavering support, comfort, and compassion. At Hospice of Florida, we look for dedicated professionals who share our belief that true hospice care extends beyond medical needs—it’s about bringing dignity, peace, and human connection to every life we touch.

We offer a supportive, growth-oriented environment along with a comprehensive benefits package that includes:

• Comprehensive Health, Dental, & Vision Insurance
• Career Path Program that supports internal growth, advancement, and increased pay
• A generous time-off package with 15 days of PTO & 10 Holidays to rest and recharge
• Tuition Reimbursement & Certification Assistance to support your professional growth
• Wellness & Discount Programs to help you lead a healthy and balanced life
• Cell Phone, Mileage, & Gym Membership Reimbursement for your convenience
• Company matching 401(k) to secure your future

Responsibilities

• Establish and nurture relationships with key decision-makers, including physicians and healthcare partners, to strengthen collaboration and trust within the medical community.
• Serve as a passionate advocate for our hospice services by conducting regular outreach that reflects our commitment to compassionate, high-quality care.
• Play a key role in growing our presence by positioning our hospice as the provider of choice across the service area—helping us exceed growth and census goals.
• Drive referral growth through regular, intentional visits with referring physicians, hospital discharge planners, skilled nursing facilities, social workers, and other healthcare professionals.
• Support patients and families during critical moments by leading initial conversations about hospice care, clearly explaining our services and philosophy, and facilitating consent with empathy and respect.

Qualifications

• Bachelor’s degree in related field preferred. Additional experience may be substituted for educational requirement.
• Minimum two (2) years of sales/marketing experience in healthcare required. Hospice/palliative marketing experience strongly preferred.
• Skilled at establishing/maintaining working relationships with key staff, marketing contracts, and clinical staff to ensure thorough understanding of Hospice services.
• Proven ability to generate and maintain relationships with new and existing accounts including physicians, healthcare professionals, and community agencies.
• Prior clinical experience is a plus.
• Must be willing to drive with reliable transportation, valid driver’s license, and auto insurance.
• This position requires a background screening through the Florida Care Provider Background Screening Clearinghouse. Visit https://info.flclearinghouse.com for more information.

$80,000 - $88,000 per year (Average Base Pay Range) plus uncapped commission! The base pay range listed represents a general guideline for the role and is not a guarantee of the final offer. Compensation will be determined based on the selected candidate’s relevant experience and the specific responsibilities of the position. The final compensation rate will be discussed and confirmed at the conclusion of the interview process.