Customer Lifecycle Manager - Growth
About the job
- At least 5 years of experience in digital and data-driven marketing, with experience in growth or customer relationship management marketing and customer value optimization.
- Strong understanding of consent management, privacy regulations, and compliance frameworks such as the General Data Protection Regulation and Personal Data Protection Act.
- Experience leveraging marketing technology platforms, data management platforms, or customer data platforms.
- Experience with customer segmentation, targeting, and audience buying and management.
- Experience planning and delivering campaigns across digital marketing channels.
- Strong digital and customer analytics experience, with the ability to translate insights into optimization actions.
- Exceptional project management skills and high attention to detail.
- Strong influencing and stakeholder management skills, including experience working across complex, cross-functional environments.
- Excellent written and verbal communication skills.
- Own the end-to-end delivery of consent and preference management programs and ensure customer communication practices comply with applicable privacy regulations and internal policies.
- Support audience and data strategy development and leverage marketing technology platforms to power always-on consent and lifecycle communications.
- Ensure legal and regulatory compliance of customer communications and consent-related marketing activities, and liaise with Legal and Compliance teams on activity-plan approval.
- Follow and evolve agreed processes for effective consent and lifecycle program delivery, and identify scalable and automated solutions to optimize resources and efficiency.
- Leverage reporting and analytics to optimize consent and preference performance and identify program improvements through ongoing monitoring of customer data and insights.
- Partner with internal Legal, Marketing, Information Technology, Customer, and Digital teams and external agency partners to execute the consent program.
- Design and develop customer growth journey strategies that increase engagement, revenue expansion, and long-term customer value across lifecycle stages.
- Manage and continuously optimize cross-sell and upsell programs to maximize revenue per customer and identify moments and offers that drive incremental purchases.
- Analyze customer value drivers and behavioral data to identify growth opportunities and translate insights into targeted strategies that improve customer lifetime value and revenue contribution.
- Collaborate with product and data teams to develop and deploy personalized product recommendation frameworks supporting growth objectives and customer experience.
- Design and execute structured experiments and A/B tests across channels and audiences, and apply learnings to scale high-performing approaches.
- Track, analyze, and report on growth metrics including revenue uplift, cross-sell rates, customer lifetime value, and program return on investment, and present findings to stakeholders.
- Experience in lifecycle or consent and preference management.
- Experience with data management platforms or customer data platforms, including Adobe or equivalent.
- Experience in eCommerce marketing.
- Expertise in digital channels such as search engine marketing, programmatic advertising, and social media.
- Experience with budget forecasting and reconciliation.
- Master of Business Administration.
About the company
Accenture is a global professional services firm that helps companies navigate technology-driven change. It offers strategies and services across consulting, digital, technology, and operations, with a strong emphasis on cloud, artificial intelligence, security, and enterprise reinvention. Accenture works by delivering end-to-end solutions, combining advisory work with implementation, technology platforms, and managed services to transform how organizations operate and compete in today’s digital world. The company differentiates itself through its long history as a dedicated tech-advisory arm that gained independence in 2001, its scale, and its active acquisitions—particularly since 2013—to expand capabilities in digital, cloud, and security. Its goal is to help the world’s largest corporations rethink and reshape their operations to stay ahead of rapid technological shifts.
Company Size
10,001+
Company Stage
IPO
Headquarters
Dublin, Ireland
Founded
1989
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Simplify's Take
What believers are saying
- October 1, 2026: Accenture posted $74.18 billion revenue, $84.54 billion bookings, and 1.1 book-to-bill.
- Accenture Edge launched six AWS Marketplace offerings for $300 million-$3 billion revenue mid-market clients.
- Anthropic partnership commits $1 billion over five years to AI safety work.
What critics are saying
- September 14, 2026: DOJ settlement cost Accenture Federal Services $25 million over DEI hiring.
- Fiscal 2027 guidance of 3%-6% signals growth remains tied to uneven discretionary spending.
- OpenAI, Anthropic, and Google Cloud productize AI delivery, compressing Accenture's consulting margins.
What makes Accenture unique
- Accenture combines strategy, technology, operations, and Song inside one Reinvention Services platform.
- September 22, 2026: Horizon with Google Cloud and Volvo Cars targets automotive software workflows.
- January 6, 2026: Faculty adds 400 AI specialists and safe-deployment tooling to Accenture.
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Benefits
Health Insurance
Professional Development Budget
401(k) Retirement Plan
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Company News
Accenture reported revenue of nearly $74.2 billion for fiscal year 2026, up 6.5% year-over-year, with net income of roughly $8.5 billion. The professional services firm serves approximately 9,000 clients globally with 814,000 employees. Microsoft generated revenue of nearly $331.8 billion in FY 2026, a 17.8% increase, with net income of approximately $133.7 billion. The company's net margin reached close to 40.3%. Both companies maintained a debt-to-equity ratio of approximately 0.3x. Microsoft's free cash flow reached nearly $67.0 billion, whilst Accenture's was roughly $11.6 billion. Accenture recently addressed a $25 million settlement with the Department of Justice regarding federal contracting practices. Microsoft faces securities fraud class action lawsuits involving AI and Copilot claims, alongside antitrust scrutiny and an IRS tax audit.
Accenture shares surged 17% on Thursday after reporting strong fourth-quarter results. The company posted revenue of $18.7 billion, up 6% year-over-year, while earnings per share jumped 46% to $3.29. Management's full-year revenue growth forecast of 4.5% exceeded analyst expectations of 4%. Net bookings rose 4% to $22.2 billion. The company plans to return at least $9.5 billion to shareholders this financial year. However, TD Cowen analyst Bryan Bergin maintained a hold rating, citing concerns that the stock is fully priced at 15 times forward earnings. He cautioned that one strong quarter may represent a cyclical bounce rather than structural growth acceleration. Despite this, Wall Street remains optimistic, with a "moderate buy" consensus rating. Accenture currently offers a 3.05% dividend yield.
Accenture shares surged 20% Thursday after the company reported better-than-expected fourth-quarter results and issued its fiscal 2027 outlook. Quarterly revenue rose 6% year-over-year to $18.7 billion, whilst GAAP diluted earnings increased 46% to $3.29 per share. New bookings reached $22.2 billion. For fiscal 2027, Accenture projects revenue growth of 3% to 6% in local currency, exceeding the 3.9% analyst consensus. The company expects GAAP diluted earnings of $14.39 to $14.81 per share and an operating margin of 15.9% to 16.1%. The positive forecast boosted competitors' shares. Cognizant Technology Solutions climbed 10%, Infosys gained 8%, and IBM rose 5% in morning trading. Accenture generated $2.8 billion in free cash flow during the quarter and returned $11.5 billion to shareholders in fiscal 2026.
Accenture has announced a new collaboration with Amazon Web Services to deliver cloud and AI offerings specifically for mid-sized companies generating between $300 million and $3 billion in annual revenue. The technology bundle, available through AWS Marketplace, includes tools for virtual machine migration, cloud spending optimisation, security strengthening, and AI system risk testing. The offerings fall under Accenture Edge, a dedicated business unit serving mid-market clients. The collaboration also provides conversational AI, virtual agents, and customer service technology. 407 ETR, a Toronto-area electronic toll highway operator, is cited as an early customer. Accenture shares rose 1.6% in premarket trading following the announcement. The stock currently trades around $180, having rebounded more than 50% from June lows but remaining well below its 52-week high of $291.09.
Accenture and Google Cloud have launched Horizon, an open-source software development platform for Android Automotive Operating System, with Volvo Cars as the lead industry partner. Volvo Cars is migrating its global AAOS software development environment to Horizon, which combines cloud-native development tools, virtual testing environments, and AI-assisted workflows. The platform offers up to 9x faster software testing using virtual Android Automotive environments and reduces infotainment feature development costs by up to 40%. It also significantly cuts software build times from up to two hours to minutes through intelligent caching and optimised build pipelines. Remote access to virtual and physical device farms allows developers worldwide to build and validate software from anywhere, whilst virtual workbenches speed up onboarding of new developers from weeks to seconds.