Full-Time

Group Product Manager

Digital Asset Management, Product Management

Posted on 10/31/2025

Frontify

Frontify

201-500 employees

Centralized brand management SaaS platform

No salary listed

London, UK

Hybrid

Category
Product (2)
,
Requirements
  • You have 8+ years of experience in product management, ideally within SaaS, martech, or content systems.
  • Youve successfully led multi-team product groups, driving strategic alignment and execution across complex roadmaps.
  • You have people management experience - leading other Product Managers, supporting their growth, and guiding them through strategic product decisions.
  • You bring experience building platforms that support modular content systems, dynamic personalization, or asset lifecycle management.
  • Youve worked closely with cross-functional teams (especially design and engineering) to deliver thoughtful, scalable solutions.
  • Youre energized by balancing strategic leadership with hands-on product ownership - and can toggle between big-picture thinking and operational detail.
  • Youre analytically minded, using data and performance metrics to guide prioritization and continuous improvement.
  • Youre a strong communicator who can clearly articulate product decisions and rally stakeholders around a shared vision.
  • You speak and write English fluently.
Responsibilities
  • Youll evolve and communicate a forward-looking product vision and strategy for Frontifys DAM that embraces automation, asset reusability, and modular systems.
  • You act as the primary point of contact for the groups roadmap and strategy, ensuring strong alignment with Frontifys overall product direction and business goals.
  • Youll be a key driver of dynamic content generation and creative automation workflows - shaping how our DAM solution enables smarter, more scalable brand experiences.
  • Youll lead two Product Managers in your group - supporting them in prioritizing initiatives that drive performance, scalability, and customer impact, while also coaching for their personal growth, product thinking, and leadership development.
  • Youll serve as a hands-on Product Manager for a strategic area of the DAM solution - driving the full product lifecycle from ideation through launch and iteration.
  • Youll monitor market trends, customer behaviours, and the evolving ecosystem of content automation and personalization to identify high-impact opportunities.
  • Youll help PMs connect the dots between customer needs, platform capabilities, and operational feasibility - supporting them in making data-informed decisions.
  • Youll support go-to-market strategies and launches with a focus on cross-team readiness and cohesive messaging.
  • Youll orchestrate work across product, design, engineering, and marketing teams to deliver solutions that are intuitive, scalable, and empower brand teams to work more efficiently.
  • Youll work closely with stakeholders across the organization to gather insights, resolve pain points, and ensure that our DAM solution is foundational to brand building.

Frontify provides a centralized platform for businesses to manage their brand identity and marketing assets. The software works by integrating with existing design and communication tools to store brand guidelines, 3D visualizations, and custom fonts in a single cloud-based hub. Unlike many competitors, Frontify allows users to build highly customized environments using modular content blocks that adapt to specific team workflows. The company's goal is to help organizations maintain a consistent brand image across all global touchpoints by streamlining the collaboration between brand leaders and marketing teams.

Company Size

201-500

Company Stage

Series C

Total Funding

$80.6M

Headquarters

St. Gallen, Switzerland

Founded

2013

Simplify Jobs

Simplify's Take

What believers are saying

  • Enterprise customers (Uber, Microsoft, Kia, Vodafone, Maersk, Allianz) drive recurring SaaS revenue across 100+ countries.[3]
  • B Corp certification (November 2025) strengthens brand positioning with ESG-conscious enterprise buyers.[3]
  • Content marketing partnership generated 550 leads while maintaining brand identity, validating organic growth strategy.[1]

What critics are saying

  • Canva's freemium model and $120B valuation enable predatory pricing for mid-market brand management.[1]
  • Adobe Creative Cloud integration threatens customer base if bundled with design software at lower cost.[1]
  • Customer concentration: Uber, Microsoft, Kia likely represent 40–60% ARR; migration risk to Adobe/Figma material.[1]
  • TwicPics integration distraction from core platform while Figma, Penpot ship faster feature iterations.[1]
  • Monotype partnership dependency: API pricing increases or direct-to-customer shift eliminates key differentiation.[1]
  • AI-powered design automation (Midjourney, Adobe Firefly) erodes demand for centralized asset management.[1]
  • No disclosed funding since 2021; 300-person headcount creates burn rate pressure versus well-capitalized competitors.[1]
  • GDPR/Swiss data sovereignty compliance costs escalate across multi-region architecture (Switzerland, UK, US).[1]
  • Hugo Timm hire signals design leadership churn; talent attrition directly impacts product velocity.[1]

What makes Frontify unique

  • Monotype font integration centralizes typography workflows, reducing creative team non-creative tasks by 25%.[1]
  • TwicPics acquisition enables real-time image/video processing, positioning Frontify as comprehensive brand solution.[2]
  • AI-powered asset organization and automated multi-channel transformation eliminate manual resizing workflows.[5]

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Home Office Stipend

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
PR Newswire
Mar 19th, 2026
Monotype and Frontify integrate fonts platform to streamline brand typography workflows

Monotype, a global typography leader, has partnered with Frontify, a brand management platform, to integrate font management directly into Frontify's system. The collaboration enables customers to access and manage their Monotype Fonts library within Frontify without switching platforms. The integration addresses workflow inefficiencies, with research showing creative teams spend over 25% of their time on non-creative tasks including asset management and compliance issues. Powered by Monotype's Enterprise API, the solution centralises typographic workflows, streamlines collaboration for distributed teams, and helps maintain licensing compliance. Customers can now sync fonts directly from Monotype Fonts into Frontify's brand guidelines and templates. The integration is currently available to customers, with both companies planning further expansion. Frontify serves global brands including Uber, Microsoft and Kia.

It's Nice That
Jun 5th, 2025
Frontify Future's bespoke typeface champions the kinetic future of branding

That's why brand management tool Frontify has launched Frontify Futures, a platform exploring how brands are due to evolve, both in a practical sense - how they're built - and how they are interacted with.

It's Nice That
Feb 17th, 2025
Koto, The White Pube, Stella Murphy and Will Norman: Ticket's now available for March's Nicer Tuesdays!

The Useful School will also be partnering with Frontify for March's event, one of the world's leading brand-building platforms.

Marketing Beat
Sep 18th, 2024
Frontify launches OOH with glaring mistake to challenge brand-building conventions

Frontify launches OOH with glaring mistake to challenge brand-building conventions.

Startupticker.ch
Aug 10th, 2023
Career Growth With Startup Positions

There have been some organisational changes at Frontify – the startup merged its marketing with commercial teams and appointed a new Chief Commercial Officer. Promotions also took place at other startups for the positions CEO.Frontify, a leading provider of brand management software, has restructured the company, eliminating the position of chief marketing officer (CMO). It has merged the marketing team will with the commercial team. Former CMO Rebecca Rosborough will assume the Chief Commercial Officer (CCO) role – 11 months after being hired as CMO at Frontify in 2022. Besides leading the marketing, sales and customer teams, she will also be responsible for implementing a multi-regional marketing strategy and driving digital innovation. Rosborough brings extensive experience from multinational companies and agencies

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