Full-Time

Growth Marketing Manager

Posted on 8/30/2024

Connexity

Connexity

51-200 employees

Performance marketing for retail customer acquisition

Consumer Software
Consumer Goods

Entry, Junior

London, UK

Hybrid position requiring 2-3 days in the London office.

Category
Growth Marketing
Growth & Marketing
Required Skills
Sales
Lead Generation
Wordpress
SEO
Salesforce
Marketing
Data Analysis
Zapier
Google Analytics
Requirements
  • Proven experience in lead generation, customer acquisition and growth
  • Data driven approach to analytics and experience in running A/B tests
  • Capability to understand customers and turn numbers into action
  • A growth mindset, with willingness to develop new skills and improve your output
  • Self-Starter and ability to take initiative, think and deliver new solutions
  • Work across different teams and regions
  • At least 2 years of growth hacking experience
  • Proficient in Google Analytics, SEO, Wordpress and email marketing software
Responsibilities
  • Manage the activity and revenue of top Growth publishers across the globe as Skimlinks looks to re-enforce its leadership in the US and UK, and grow in EMEA and APAC
  • Cultivate relationships with top Growth Publishers for extra insight, retention and increased revenue
  • Create and optimise email marketing campaigns to new and existing Growth publishers and merchants, constantly reviewing performance and iterating for improvement
  • Run growth experiments to increase high-quality publisher signups on Skimlinks.com through website optimization, SEO, paid acquisition, marketing automation and other growth hacks
  • Constantly look at new ways to optimise skimlinks.com and connexity.com for lead generation and optimisation across all our customer types
  • Manage our marketing tech stacks (integration with Salesforce, Autopilot, Campaign Monitor, Instapage, Zapier)
  • Be on the lookout for new tools that can improve lead generation, conversion or sales efficiency, and make recommendations on how to implement them

Connexity helps retailers find new customers and increase their sales through performance marketing. The company uses a combination of traditional and modern digital marketing channels to provide high-quality traffic and optimal ad placements. Their services include managing retail growth campaigns for a diverse range of clients, such as those in home furniture, fashion, electronics, and beauty products. Connexity's approach involves leveraging a premium publisher network, a social influencer platform called ShopYourLikes, and Google Product Listings Ads to reach hard-to-reach customers effectively. Unlike many competitors, Connexity offers a fully managed service that utilizes sophisticated technology to maximize advertising opportunities. Their goal is to help retailers expand their customer base and boost sales by providing incremental opportunities beyond traditional advertising methods.

Company Stage

Acquired

Total Funding

$2.9M

Headquarters

Los Angeles, California

Founded

1996

Simplify Jobs

Simplify's Take

What believers are saying

  • Connexity benefits from the rise of AI-driven personalization in digital marketing.
  • The growth of social commerce provides new customer acquisition avenues for Connexity.
  • Increasing adoption of programmatic advertising enhances Connexity's ad placement efficiency.

What critics are saying

  • Taboola's acquisition may disrupt Connexity's business model and client relationships.
  • Reliance on Google Product Listings Ads poses risks if Google's policies change.
  • Intensifying competition in digital marketing could erode Connexity's market share.

What makes Connexity unique

  • Connexity offers a fully managed service leveraging sophisticated technology for advertising.
  • The company uses a multi-channel approach, including a premium publisher network and social influencers.
  • Connexity serves diverse industries, including fashion, electronics, and personal care.

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Benefits

Health Insurance

401(k) Company Match

Paid Leave Benefits

Learning & Development Program

Flexible Work Hours

Wellness Program

Company Equity

INACTIVE