Full-Time

PR Specialist

Confirmed live in the last 24 hours

Fender Musical Instruments Corporation

Fender Musical Instruments Corporation

1,001-5,000 employees

Manufactures guitars, basses, and amplifiers

Consumer Software
Consumer Goods

Mid

London, UK

Category
PR & Communications
Growth & Marketing

You match the following Fender Musical Instruments Corporation's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Proven public relations experience (in a public relations agency or in-house environment)
  • Extensive experience writing and producing media assets and internal documents
  • Experience organising and managing media interviews as well as preparing timely and concise briefing materials for spokespeople
  • Outstanding media relations skills and a proven ability to create and maintain solid journalist relationships
  • Experience in developing strategies for product launches and overall brand campaigns
  • Experience managing product review programmes
  • The ability to interact professionally with executives and portray good judgement
  • Excellent organizational, verbal, and written communication skills
  • A proactive mindset and entrepreneurial spirit
  • To be able to thrive in a collaborative environment and willing to roll up your sleeves to get the job done
  • An ability to multi-task and meet deadlines in a fast-paced work environment. To work with teams to prioritise tasks and focus on multiple projects and deadlines simultaneously
  • An ability to strategically pitch story ideas to the media and land placement in local and national music, entertainment, and business media outlets
  • Working knowledge of the music industry, musical instrument brands, and related products, and the musicians who play them is a plus
  • Ability to play guitar is a strong advantage
  • Additional European languages a plus
Responsibilities
  • Act as Fender and PR point of contact in EMEA for Music Instrument (MI) media
  • Collaborate with internal teams to define the go-to-market strategy and drive successful launches
  • Write internal media updates and external media-facing assets including but not limited to: press releases, fact sheets, media briefing documents, media pitches
  • Create and manage media schedules for trade shows and other media/marketing events, including timely and personal introductions of product spokespeople with media editors, product team prep work, face to face coordination, monitoring and scheduling interviews
  • Organise and maintain media databases
  • Lead product sample inventory process and related orders/returns for media reviews, events, influencers, etc. throughout EMEA
  • Maintain/own and build relationships with journalists throughout EMEA with an emphasis on specialist Music Instrument (MI) media
  • Own proactive outreach to EMEA MI media throughout the year
  • Set up and manage media interviews for Fender artists
  • Secure and manage product reviews in MI media publications and websites
  • Keep detailed records of projects through various weekly and monthly reports
  • Prepare reports for various key launches, internal meetings etc.
  • Assist in product placement/product clearance approvals for commercial, TV, film, print campaigns
  • Identify and build relationships with prominent influencers (especially in the MI space) and thought leaders
  • Support and help to implement relevant brand partnerships that generate brand + product visibility and revenue for the business
  • Work cross functionally, aligning products, product managers, and corresponding marketing colleagues
  • Collaborate with global PR teams and product teams
  • Work collaboratively with UK-based PR agency on relevant projects
Desired Qualifications
  • Working knowledge of the music industry, musical instrument brands, and related products, and the musicians who play them is a plus
  • Ability to play guitar is a strong advantage
  • Additional European languages a plus
Fender Musical Instruments Corporation

Fender Musical Instruments Corporation

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Fender Musical Instruments Corporation specializes in manufacturing musical instruments, particularly guitars and basses. Their products include a variety of electric guitars, basses, amplifiers, and accessories, catering to musicians of all skill levels, from beginners to professionals. Fender's instruments are organized into different series, such as the Vintera II and American Ultra, allowing customers to choose based on their experience and musical style. The company sells its products directly through its website and authorized dealers, and offers customization options through the Mod Shop. Additionally, Fender enhances the musician's experience with digital tools like the Fender Tune app. What sets Fender apart from competitors is its long-standing reputation in the rock 'n' roll genre and its commitment to quality and customer engagement. The goal of Fender is to provide musicians with high-quality instruments that inspire creativity and enhance their musical journey.

Company Stage

Late Stage VC

Total Funding

$12.5M

Headquarters

Los Angeles, California

Founded

1946

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-2%

2 year growth

-1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for personalized instruments boosts Fender's custom model sales.
  • Partnerships like Fender x Teufel expand product offerings and customer reach.
  • Data-driven marketing strategies improve customer engagement and retention.

What critics are saying

  • Emerging brands offering similar quality at lower prices threaten Fender's market share.
  • Supply chain issues in electronics components could delay amplifier production.
  • Stricter environmental regulations may increase production costs for Fender.

What makes Fender Musical Instruments Corporation unique

  • Fender's iconic models like Telecaster and Stratocaster define rock 'n' roll history.
  • The company offers a wide range of products for beginners to professionals.
  • Fender's collaborations with artists like FINNEAS enhance its brand appeal.

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Benefits

Health Insurance

Dental Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Remote Work Options

Hybrid Work Options