Wunderman Thompson

Integrated creative, data-driven marketing agency

Data & Analytics Partner

Strategy & Management ConsultingConfirmed live in the last 24 hours

Full-timeLondon, UKNo salary listed

About the Job

Requirements

Exceptional experience leading across data and analytics in a consulting or agency environment, setting up teams and operating models with clients.
A belief in the value of data-driven marketing and artificial intelligence to deliver results.
Experience building relationships with clients from junior employees to the C-suite and handling complex personalities.
Ability to unify groups across a wide range of skills behind a clear brief or goal and deliver work for clients.
Ability to engage people with presentation skills and use active listening to create clear actions that meet client needs.
Significant experience scoping, resourcing, and developing commercial proposals.
Knowledge of data and analytics technologies across the marketing and digital ecosystem, including media, commerce, social and digital platforms, customer relationship management, and loyalty.
Knowledge of analytics solutions and how artificial intelligence can be leveraged in marketing to drive growth; a technical analytics background is advantageous.
Good appreciation across data strategy consulting, including data landscapes across first-, second-, and third-party data, data management, governance, roadmaps, and use-case development.
Good appreciation across analytics and artificial intelligence, including segmentation, predictive modelling, measurement and reporting, artificial-intelligence marketing applications, and product development.
Good appreciation across marketing technologies, including data cloud solutions, clean rooms, analytics and reporting tools, customer data platforms, customer relationship management and marketing automation, and artificial-intelligence technologies.
Good appreciation across marketing operations, including operating models, process design, governance, data culture and skills development, client enablement, and business change.

Responsibilities

Set up and lead a client-oriented team of data, technology, and business consultants, analysts, and engineers; oversee client onboarding plans and manage team workload.
Direct and motivate the team to help them achieve their goals and deliver work for clients.
Act as a strategic partner and advisor, helping clients leverage data, marketing technology, analytics, and artificial intelligence to achieve goals and drive effectiveness and efficiency.
Develop proposals and methodologies for data and analytics consulting across data, marketing technology, artificial intelligence, and operations, including process, skills, culture, and business change.
Develop data, artificial-intelligence, marketing-technology, and advertising-technology transformation roadmaps, measurement frameworks, and associated operating models.
Develop analytics and data science solutions encompassing customer analytics such as customer segmentation and predictive modelling; digital analytics such as journey analysis, web and app analytics, and media analysis; business intelligence such as dashboard reporting; and artificial intelligence such as conversational business intelligence.
Provide thought leadership and best practices to clients and colleagues across VML.
Work closely with clients to diagnose and solve challenges, support their data and artificial-intelligence vision, and implement it.
Drive client success and satisfaction.
Lead data and analytics work for new-business pitches and deliver proposals and presentations.
Develop ideas and opportunities to grow existing clients and bring VML’s data offering to clients working with other disciplines.

Desired Qualifications

A technical analytics background is advantageous.

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on  LinkedIn #WeAreVML.

Who we’re looking for:

VML is seeking a Data & Analytics Partnerto lead the setup and onboarding of a new client. You will be a trusted partner to our client, navigating their business, understanding their challenges and connecting across VML, as well as WPP at large, to ensure we are setup to deliver success with world-class services and solutions.

This role leads an integrated Data & Analytics team across measurement & reporting, predictive modelling, data strategy solutions, covering media, CX, CRM and more. As such, you will need to organise, motivate and inspire to connect all (data and non-data) disciplines in delivering success for our clients. Gravitas and strong collaboration are essential.

What you’ll be doing:

Team setup, leadership & management

Setup and lead a client-oriented team of data, technology and business consultants, analysts and engineers, overseeing client onboarding plans and managing team workload.

Direct and motivate the team to help them achieve their goals and deliver brilliant work for VML’s clients.

Data & Analyticsleadership

Act as strategic partner and advisor, helping clients to leverage the power of data, martech, analytics and AI to achieve their goals and drive effectiveness and efficiency.

Develop proposals and methodologies for Data & Analytics consulting; encompassing data, marketing technology, AI and operations (process, skills, culture, business change etc.). Includesdata, AI, martech and adtech transformation roadmaps, measurement frameworksand associated operating model development.

Analytics & Data Science solutions; encompassingcustomer analytics (e.g. customer segmentation, predictive modelling), digital analytics (e.g. journey analysis, web/app, media analysis), business intelligence (e.g. dashboard reporting) and AI (e.g. conversational BI)

Inspire our clients and all ofVML with thought-leadership and best practice.

Work closely with our clients to help diagnose and solve their challenges, support their data & AI vision, and make it happen.

Drive client success and satisfaction in all you do.

Business Development

New business – be the go-to data and analytics lead for pitches to deliver winning proposals and presentations.

New & Organic business – be relentless at bringing new ideas and opportunities to grow our existing clients and bring our data offer to clients who work with us in other disciplines.

What you’ll need:

Exceptional experience leading across dataand analyticsin a consulting/agency environment, setting up teams and operating models with clients.

A belief in the value of data-driven marketing & AI to deliver exceptional results.

Experience of building relationships with clients from junior to C-suite and dealing with the different and complex personalities involved.

Someone who can unify groups from across a wide skill set and unify them behind a clear brief or goal and deliver excellent work for clients.

A candidate with the ability to engage people with their presentation skills but show excellent active listening to create clear actions which meet client needs.

A person with a love for data-driven marketing and is constantly following trends to develop impactful and significant work for our clients.

Significant experience at scoping, resourcing, and developing commercial proposals.

Knowledge of data andanalytics technologies across the marketing and digital ecosystem including media, commerce, social and digital platforms, CRM & loyalty.

Knowledge of analytics solutions and how AI can be leveragedin marketing to drive growth – a technical analytics background is advantageous.

Must have knowledge (you need not be a deep practitioner in all these areas, but do need have a good appreciation across them):

Data strategy consulting – data landscape (1st, 2nd, 3rd party data), data management, governance, roadmap and use case development
Analytics & AI – segmentation, predictive modelling, measurement & reporting, AI marketing applications and product development
Marketing technologies – data cloud solutions, clean rooms, analytics and reporting tools, CDPs, CRM / marketing automation, AI technologies
Marketing operations –operating models, process design, governance, data culture and skills development, client enablement and business change

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

About the Company

Wunderman Thompson

Integrated creative, data-driven marketing agency

Wunderman Thompson blends creative advertising, data-driven consultancy, and technology to drive growth for brands. It delivers creative campaigns and brand strategies, uses data and insights to help businesses transform, and offers technology solutions such as WaterLight, a product that converts salt water into electrical power. The company earns revenue through project-based fees, retainers, and performance-based incentives. It differentiates itself with an integrated approach that combines creativity, data, and technology, backed by global clients and award-winning work. Its goal is to help ambitious brands grow by delivering measurable, impactful results.

Company size: 5,001-10,000
Company stage: M&A
Total funding: Not listed
Headquarters: New York City, New York
Founded: 1958

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