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Omnicom Group

Global marketing, media, and PR network

Director – Measurement & Analytics

Data Science +1Confirmed live in the last 24 hours
Full-time$150k - $175k

About the Job

Requirements

  • Strong experience with learning agendas, hypothesis testing, A/B testing, experimental design, and building road maps.
  • Five to seven years of experience with direct-to-consumer or eCommerce business reporting, insights, and analysis.
  • Strong experience with data manipulation, visualizations, and dashboarding using tools such as Google Data Studio, Tableau, Power BI, and/or Domo reporting suites.
  • A solid understanding of digital advertising, ad servers, and creative tagging, with experience in rich media technologies, real-time bidding, ad exchanges, and third-party ad servers such as Google DCM, Atlas, Mediaplex, and Mediamind.
  • Working knowledge of Google Analytics, Adobe Omniture, Crazy Egg, Moz, or other digital/site analytics.
  • Agency or client-side experience.
  • Ability to work independently and move quickly on initiatives without extensive guidance or supervision.
  • Ability to anticipate business needs and adapt to evolving circumstances.
  • Strong communication and presentation skills, the ability to develop strong relationships with clients and internal stakeholders, and the ability to manage expectations.
  • Creative problem-solving skills and attention to detail.
  • Proven project management skills and quality assurance discipline.

Responsibilities

  • Lead and contribute to client project and engagement delivery, ensuring high-quality outputs and actionable insights and recommendations aligned with client objectives.
  • Plan, develop, and implement analytical frameworks, measurement strategies, and reporting solutions in business intelligence tools to support clients' business goals.
  • Provide strategic recommendations, statistical modeling and analytics, and test-and-learn frameworks, and convert insights into actions in collaboration with other team members.
  • Collaborate with senior executives and internal and external stakeholders to identify business challenges and strategic opportunities where analytics can provide value across web and merchandising analytics, media performance, customer lifetime value, and pricing and promotion optimization.
  • Participate in responding to clients' requests for proposals and presenting Commerce Intelligence capabilities.
  • Lead, grow, and develop an analytics team; mentor broader team members by providing training and guidance and fostering a collaborative culture of analytical excellence.
  • Stay informed about industry best practices, trends, and emerging technologies, and contribute to the evolution of the team's analytical approaches and continuous improvement of processes.
  • Assist in executing the strategic vision for the Measurement & Analytics consulting practice, including supporting service offerings, methodologies, thought leadership content, and growth initiatives.
  • Build and maintain strong relationships with client stakeholders, acting as a trusted advisor on commerce and analytics strategies.

About the Company

Omnicom Group

Global marketing, media, and PR network

Omnicom Group is a global marketing and corporate communications holding company that organizes a network of agencies to offer advertising, strategic media planning and buying, digital marketing, and public relations. Its products and services are delivered through this portfolio of agency networks and specialty firms, generating revenue from project-based fees, commissions, and performance-based incentives. The company uses the Omni platform to base marketing and sales solutions on data, helping turn insights into creative campaigns and media plans. Unlike many competitors, Omnicom combines a wide international footprint with a diversified set of agencies and a centralized data-driven approach, and it expands through strategic acquisitions. Its goal is to help clients grow brands and businesses by delivering coordinated, data-informed marketing and communications across markets worldwide.

Company size
5,001-10,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1944

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