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Full-Time

Principal Account Manager

Confirmed live in the last 24 hours

Foursquare

Foursquare

501-1,000 employees

Cloud-based location technology platform for businesses

Data & Analytics
Consumer Software
Cybersecurity

Compensation Overview

$140k - $245kAnnually

+ Restricted Stock Units

Senior, Expert

New York, NY, USA

Category
Strategic Account Management
Sales & Account Management
Required Skills
Sales
Communications
Marketing
Requirements
  • Bachelor's degree in Marketing, Sales, Business, or related field
  • 10+ years of experience, ideally at a technology-focused advertising company, in a sales role or client management role with commercial responsibilities
  • Experience in Negotiating and Gaining Commitment: helping align stakeholder interests to create a win/win balance that demonstrates mutual benefit, increases the probability of commitment and drives deals to close
  • Excellent written and verbal communication, discovery, and presentation skills
  • Industry expertise in ad tech, with mastery of the landscape, terminology, and excellence in client services
  • Ruthless prioritization of work activities across your book of business in a fast-paced, dynamic environment
  • Ability to consistently apply a sales methodology such as Command of the Message, Sandler, Challenger, or Corporate Visions is preferred
  • Complex problem solving skills with the ability to bring new or alternative perspectives forward for consideration
  • Demonstrated capability of creating and managing a sales pipeline leveraging MEDDPIC as a compass with the ability to forecast attainment
  • Experience working with ad agencies, DSPs, and the online advertising industry and strong knowledge of mobile ad technology
Responsibilities
  • Own the full renewal and upsell cycle (discovery, alignment, negotiations, & forecasting) within your book of business
  • Build meaningful and strategic customer relationships to elevate our partnership to new heights
  • Influence the prospect’s required capabilities to align with our solutions
  • Work cross-functionally with CS, Ops, Product, and Engineering team members to address client escalations and position Foursquare as a leader of thoughts in the space
  • Grow the breadth and depth of our customer relationships through effective multi-threading
  • Uncover new opportunities within key accounts that are a good fit for Foursquare and introduce products and capabilities that are relevant to the client’s desired outcomes and future scenarios
  • Run monthly syncs and QBRs that truly provide value to our clients
  • Respond to RFIs/RFPs as needed, present customer stories, proof points, and proposals
  • Use our value selling methodology to effectively understand customer goals and requirements and communicate the value of our solutions
  • Provide customer and market feedback on product/services roadmaps, messaging, and positioning

Foursquare provides a cloud-based location technology platform that helps users discover businesses and share their experiences. It connects digital interactions with physical locations, serving over 50 million users and a variety of clients, including restaurants and boutiques. Foursquare's main product offerings include targeted advertising through Foursquare Ads, which allows businesses to reach potential customers based on their location and behavior, making customer acquisition more cost-effective compared to traditional methods. Additionally, Foursquare offers enterprise solutions that help companies analyze location data to improve customer engagement and operational efficiency. The company emphasizes data privacy and ethical data use, setting standards for how location data is collected and utilized. Foursquare's goal is to empower businesses to make informed decisions that enhance customer experiences and drive growth.

Company Stage

M&A

Total Funding

$6M

Headquarters

New York City, New York

Founded

2019

Growth & Insights
Headcount

6 month growth

-4%

1 year growth

-1%

2 year growth

12%
Simplify Jobs

Simplify's Take

What believers are saying

  • Winning the Kantar Supreme Ad Impact Award for 2023 highlights Foursquare's effectiveness in advertising and brand impact.
  • The partnership with Taboola enhances Foursquare's ability to create engaging customer experiences through native recommendations.
  • Recent VC funding of $70 million indicates strong investor confidence and potential for growth and innovation.

What critics are saying

  • Privacy concerns related to location data could deter users and impact Foursquare's reputation.
  • The competitive landscape in geolocation technology is intense, with constant innovation required to stay ahead.

What makes Foursquare unique

  • Foursquare's advanced location technology and data privacy commitment set it apart in the geolocation market, ensuring ethical data use while providing valuable insights.
  • Their cost-effective targeted advertising model, with a customer acquisition cost of around $1.71, offers a significant advantage over traditional advertising methods.
  • The introduction of industry-first applications like the Graph technology for geospatial data further distinguishes Foursquare from its competitors.

Benefits

Learning and development programs from individual contributors to managers

Individual, professional coaching for all full-time employees

Flexible time off - rest and recharge when you need it!

Comprehensive and competitive health, vision, dental, life insurance

401(k) with company match

Home office setup: you get all necessary hardware and internet reimbursement

Family planning programs via Carrot and Maven

Employee Resource Groups to help you stay connected