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EverAI

AI-driven roleplaying adventures and companions

Senior Performance Marketer

Performance & Paid MarketingUpdated on Nov 10
Full-timeRemote in China€65k - €105k /yr

About the Job

Requirements

  • At least 4 years of experience in performance marketing or user acquisition.
  • A proven track record of managing $300,000 to $1 million or more per month in paid media spend.
  • Full ownership of campaign execution, results, and optimization.
  • Experience with Meta, TikTok, Snapchat, ASA, or native advertising platforms.
  • Analytical fluency with GA4, Voluum, tracking setups, and dashboards.
  • Strong creative instincts, including writing briefs, analyzing hooks, and iterating quickly.
  • Experience optimizing landing pages and funnel conversion.
  • Strong English fluency.
  • Comfort advertising products based on uncensored models and content.

Responsibilities

  • Take the lead on one or two paid acquisition channels, with potential to expand scope based on performance.
  • Contribute to building scalable acquisition funnels, from execution to iteration, with aggressive growth targets.
  • Run high-velocity testing loops across creatives, audiences, and placements to improve CAC and LTV.
  • Monitor performance daily using tools such as Voluum, GA4, and internal dashboards.
  • Drive decision-making through analysis of CPA, ROAS, retention, and cohort behavior.
  • Build and maintain internal reporting frameworks that guide strategic and tactical decisions.
  • Own the creative briefing process by defining hooks, formats, and angles based on performance patterns.
  • Collaborate with content and product teams to launch and iterate on high-converting landing pages.
  • Implement systems to reduce creative fatigue and increase testing speed.
  • Build relationships with traffic sources and negotiate premium placements and custom deals.
  • Explore new acquisition opportunities, including networks, formats, and tools, and build internal evaluation criteria.
  • Monitor platform rules and algorithm changes and adapt strategy accordingly.
  • Identify opportunities to streamline acquisition processes through automation and internal tools.
  • Create standard operating procedures, playbooks, and experiment pipelines for scaling campaigns efficiently.
  • Scale existing campaigns to three times or more of their budget while maintaining CAC and ROAS goals.
  • Contribute to growing the user base from 30 million to 100 million users in the next 12 months.
  • Execute testing in new channels from zero to one.
  • Improve conversion through landing-page testing and funnel iteration.
  • Own creative input and analytical feedback loops.

Desired Qualifications

  • Past exposure to subscription models and CAC/LTV frameworks.
  • Experience in sensitive or regulated verticals such as dating, femtech, or telehealth.

About the Company

EverAI

AI-driven roleplaying adventures and companions

EverAI creates AI-driven roleplaying adventures in the entertainment space, offering immersive AI companions for interactive storytelling. Its AI-powered companions generate real-time dialogue, scenes, and choices, with users accessing experiences through subscriptions and in-app purchases. A multidisciplinary team of artists, technologists, and storytellers designs story-rich adventures across fantasy and historical settings to stand out from generic games and simple AI chat tools. The company aims to grow a subscription-based ecosystem of evolving, unforgettable storytelling experiences powered by artificial intelligence.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
Not listed
Founded
2023

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