Full-Time

Organic Social & Community Lead

Confirmed live in the last 24 hours

Centerfield

Centerfield

1,001-5,000 employees

Customer acquisition through digital marketing strategies

Data & Analytics
Consulting
Consumer Goods

Compensation Overview

$75k - $110kAnnually

+ Bi-annual Bonus

Senior

Los Angeles, CA, USA

Hybrid position; in-office presence required every Tuesday, Wednesday, and Thursday.

Category
General Marketing
PR & Communications
Growth & Marketing
Required Skills
Social Media
SEO
Data Analysis
Requirements
  • 5+ years of experience in community management, social media, brand marketing, or related fields.
  • Track record of developing successful community initiatives that drive brand awareness, engagement, and retention.
  • Proven leadership experience guiding creative teams and managing cross-channel projects.
  • Experience launching and managing community initiatives, such as building online forums or social followings to significant scale (100k+ members).
  • Ability to track community metrics and analyze traffic and engagement data.
  • Proven content portfolio with associated KPIs from executing large-scale community initiatives.
  • Excellent written and verbal communication skills, with the ability to convey complex strategies to stakeholders.
  • Skilled in developing and implementing efficient processes.
  • Self-starter who thrives in fast-paced, dynamic environments.
  • Exceptional editing, organizational, and project management skills with a keen attention to detail.
  • Foundational knowledge of SEO and analytics with experience using data to inform decisions.
  • Ability to think strategically while handling detailed execution when necessary.
  • Strong commitment to high content quality standards and customer needs.
Responsibilities
  • Create, manage, and grow communities for brands in our B2C and B2B portfolio across social platforms and forums (Instagram, Facebook, TikTok, YouTube, etc.).
  • Develop and implement social and community strategies, managing content planning, execution, and performance optimization.
  • Oversee the entire content lifecycle, ensuring performance is tracked, KPIs are established, and strategies are refined based on data insights.
  • Monitor user feedback, channel health, and trends, reporting insights regularly.
  • Organize and participate in events to drive community growth and brand awareness.
  • Recruit, develop, and manage a team of freelance content creators.
  • Create and streamline community and cross-functional workflow processes.
  • Support the VP of Content, CMO, and corporate division leaders on strategic initiatives.

Centerfield focuses on customer acquisition through effective sales and marketing strategies, primarily using digital channels like text and chat. They create personalized buying experiences for customers and help major brands in industries such as home services and telecommunications close around 2,000,000 sales annually. Operating on a performance-based marketing model, Centerfield earns revenue by driving sales for its clients, leveraging technology and expert sales agents. Their goal is to be a trusted partner for brands looking to expand their customer base.

Company Stage

Acquired

Total Funding

$151.7M

Headquarters

Los Angeles, California

Founded

2011

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
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Simplify's Take

What believers are saying

  • Being named Best Overall SEM Solution in the 2023 MarTech Breakthrough Awards highlights Centerfield's industry leadership and innovative capabilities.
  • Recognition as one of the 'Best Places to Work in Los Angeles' underscores a positive work environment and strong company culture.
  • Strategic acquisitions like Datalot and partnerships with major brands enhance Centerfield's market position and growth potential.

What critics are saying

  • The performance-based revenue model can lead to financial instability if sales targets are not met consistently.
  • The highly competitive digital marketing landscape requires continuous innovation to maintain a competitive edge.

What makes Centerfield unique

  • Centerfield's performance-based marketing model ensures they only earn revenue by driving actual sales and customer acquisitions, aligning their success directly with their clients' success.
  • Their focus on personalized buying experiences across all devices sets them apart in the digital marketing sector, ensuring high engagement and conversion rates.
  • Centerfield's integration of advanced technology with expert sales agents provides a unique blend of human touch and automation, enhancing customer satisfaction and sales efficiency.

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