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Marcus Thomas

Digital Account Management Supervisor

Account ManagementUpdated on Nov 11
Full-time$100k - $110k /yr

About the Job

Requirements

  • Seven or more years of relevant experience in digital account management or digital client services within an agency, consultancy, or comparable digital delivery environment.
  • Experience independently managing complex client relationships and significant digital engagements.
  • Experience coordinating multiple digital workstreams with cross-functional teams across digital strategy, technology, project management, and account services.
  • Experience navigating digital programs in a regulated industry such as healthcare, medical technology, or financial services.
  • Ability to lead client conversations, present recommendations, and share a clear point of view with senior stakeholders using sound judgment and professionalism.
  • Experience leading client discovery and gathering, organizing, and documenting business requirements.
  • Ability to ask questions, think through problems, and uncover the need behind a client request.
  • Ability to translate client needs into clear briefs and documentation, such as requirements, functional specifications, process flows, or acceptance criteria, for creative, technology, and project teams.
  • Experience identifying risks, assumptions, and scope impacts, and helping clients and delivery teams make informed decisions.
  • Working knowledge of websites and content management system platforms, customer relationship management, email marketing, marketing automation, and digital analytics sufficient to lead discussions and work effectively with technical delivery teams; hands-on development skills are not required.
  • Experience contributing to estimates and statements of work, including documenting scope, requirements, assumptions, and deliverables.
  • Experience working within structured project approaches such as Agile, Lean, or Waterfall and collaborating through discovery, execution, maintenance, and support.
  • Strong organization and attention to detail, with the ability to anticipate challenges and manage competing priorities in a complex client environment.
  • A bachelor's degree in business, communication, marketing, digital, or a related field, or an equivalent combination of education and relevant professional experience.

Responsibilities

  • Serve as the primary account management lead, independently owning the client relationship and building connections with stakeholders across the client's organization.
  • Provide informed recommendations as a trusted advisor, challenge assumptions when appropriate, and help clients make decisions that support business goals.
  • Maintain account health, satisfaction, and retention by communicating priorities, recommendations, decisions, risks, and next steps clearly, and managing escalations before they affect the relationship or delivery quality.
  • Lead client discovery conversations to understand the business problem behind each request and the needs underlying it.
  • Gather and organize business requirements, then translate them into actionable briefs and documentation, such as functional requirements, process flows, or acceptance criteria, for delivery teams.
  • Identify risks, assumptions, opportunities, and possible solutions; challenge assumptions when needed; and confirm proposed solutions align with agreed scope and intended business outcomes.
  • Oversee digital workstreams, including websites and content management systems, customer relationship management, email marketing and marketing automation, and digital analytics; partner with project management to align priorities, dependencies, scope, timelines, and resources.
  • Provide creative, experience, and technology teams with business context, requirements, and success criteria from discovery through execution, maintenance, and support.
  • Identify scope changes and delivery risks early, explain impacts on timing, cost, and approach, and help confirm completed work meets agreed requirements.
  • Own the financial health of a significant digital client engagement by managing budgets, scope, forecasts, and profitability while identifying opportunities for long-term account growth.
  • Identify account-growth opportunities and support new business by leading early client conversations, shaping solutions, and partnering with specialists on estimates and statements of work.
  • Stay current on content management systems, customer relationship management, marketing automation, analytics, and related digital trends, including Salesforce Marketing Cloud and Data Cloud, and connect relevant capabilities to client needs.

Desired Qualifications

  • MedTech industry or healthcare marketing experience.
  • Experience with patient and healthcare provider audiences.
  • Experience supporting global digital accounts.
  • Experience with Salesforce Marketing Cloud, Data Cloud, or another customer relationship management and marketing automation platform.

About the Company

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