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Stanley Black & Decker

Global power tools and outdoor equipment

Product Marketing Specialist - Sea

Product MarketingPosted on Nov 11
Full-timeBangkok, ThailandNo salary listedIn-person

About the Job

Requirements

  • A degree in engineering, science, a technical field, marketing, or business management is required.
  • At least 3 years of strong experience in a dynamic product management role is required; experience with technical products is preferred.
  • Effectiveness in managing cross-functional teams is required.
  • Good writing and editing skills, along with strong presentation and public speaking skills, are required.
  • Advanced Microsoft Office skills to independently manage information and develop presentations are required.
  • Excellent interpersonal and leadership skills are required.
  • Excellent written and verbal communication skills are required.
  • Excellent proficiency in English is required.

Responsibilities

  • Develop and implement marketing strategies to meet and exceed product sales and gross margin targets.
  • Conduct activities to market assigned products and brands, including market research, setting prices, launching new products, managing the product portfolio, overseeing marketing communications, and monitoring product sales performance.
  • Serve as the business expert on the assigned product, relevant technology, and competitors.
  • Study the market, identify new product opportunities, and support management with research and analysis of competitor, market, and industry trends and activities.
  • Manage the product line life cycle from strategic planning to tactical activities for Modern Channel and Traditional/Industrial channels.
  • Work with the global and regional product teams on new product development and marketing strategy.
  • Work with sales and field demonstration teams to conduct effective marketing activities, product demonstrations, and training.
  • Work with the supply chain team on product demand forecasting and inventory management.

Desired Qualifications

  • Strong experience with technical products is preferred.

About the Company

Stanley Black & Decker

Global power tools and outdoor equipment

Stanley Black & Decker designs, manufactures, and sells tools and outdoor equipment, including power tools, hand tools, storage solutions, and security devices, under brands like DEWALT, BLACK+DECKER, Stanley, and Craftsman. It serves professionals and DIY enthusiasts through home centers, mass retailers, and distributors worldwide, using a global manufacturing footprint across the Americas, Europe, and Asia. The company differentiates itself with a large brand portfolio, extensive international reach, and ongoing product development to meet needs in construction, home improvement, and security. Its goal is to be a trusted, leading supplier of tools and related solutions, delivering reliable performance and broad selection across global markets.

Company size
10,001+
Company stage
IPO
Headquarters
New Britain, CT
Founded
1843

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