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Modern AI

Senior Creator Strategist

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeRemote in USA$100k - $120k

About the Job

Requirements

  • At least 5 years of experience in digital strategy, brand storytelling, or creator/influencer marketing.
  • Deep, native understanding of major social networks, plus familiarity with paid media strategy and social commerce trends.
  • Ability to translate creative performance data into sharper, data-informed briefs and creative tests.
  • Strong writing and presentation skills, including the ability to build a compelling pitch deck and defend strategic recommendations to senior stakeholders.
  • Fluency across major creator platforms, including TikTok, Instagram, YouTube, and beyond.

Responsibilities

  • Develop comprehensive, creator-led campaign concepts that drive cultural impact, brand storytelling, and measurable engagement across platforms.
  • Serve as the subject matter expert on TikTok, Instagram, YouTube, and emerging social spaces, with a clear point of view on which formats and creators work best for each brand and objective.
  • Monitor pop culture, algorithm mechanics, and trending subcultures, translating those signals into actionable briefs for internal and external creative teams before they peak.
  • Track performance metrics, derive insights from past campaigns, and continuously optimize strategy to drive strong return on investment and conversion rates.
  • Partner with Growth Directors, creative strategists, designers, and editors to keep campaigns aligned from concept through completion.

About the Company

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