Full-Time
Account Executive
The Sales Factory
51-200 employees
Delivers B2B sales leads, training, intelligence
Compensation Overview
CA$80k - CA$160k/yr
Remote in Canada
Remote
 Sales & Account Management (1) |
|---|
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- Pipeline Generation: Self-source 10-25% of opportunities through targeted outbound efforts. Leverage tools like HubSpot and ZoomInfo to identify and engage high-quality prospects. Effectively manage inbound leads and opportunities from BDR/SDR teams.
- Sales Process Management: Run discovery calls to deeply understand prospects' challenges and position services effectively. Drive consultative, multi-threaded sales cycles involving multiple stakeholders. Use Challenger Sales and consultative approaches to deliver value at every stage of the sales process.
- Quota Achievement: Meet or exceed a minimum annual revenue target of $1.8M. Maintain 75%+ quota attainment consistently.
- Relationship Building: Build strong relationships with revenue leaders (CROs, VPs of Sales, CMOs). Act as a trusted advisor by aligning solutions with customer needs.
- B2B Sales Expertise: Experience selling services into revenue teams (CROs, sales, or marketing). Proven success selling medium to large deals ($20K-$100K ACV). Prior experience with complex sales cycles (15-60 days) involving multiple stakeholders.
- Industry and Market: Familiarity with the US market. Successful track record in self-sourcing and closing deals (10-50% self-sourced pipeline and closed deals).
- Skills and Tools: Proficiency with HubSpot CRM and ZoomInfo. Strong ability to prospect using channels like phone, email, and LinkedIn outreach. Adept at consultative and Challenger sales methodologies.
- Mindset and Traits: Results-oriented and motivated by achieving and exceeding targets. Self-starter with the ability to hunt for new opportunities. Strong communicator with experience engaging multiple stakeholders in complex sales cycles.
The Sales Factory provides B2B sales solutions, focusing on lead generation, market intelligence, and sales strategy for technology and software companies. It works by delivering data-driven leads and consulting through service contracts, plus training via its Sales Prospecting Academy to train new sales reps, all delivered remotely. The company differentiates itself by combining high-quality, data-backed lead generation with an in-house training program and a remote-first, cohesive team that scales support without heavy internal overhead. Its goal is to help clients grow B2B revenue by expanding their sales capacity with reliable leads, strategic guidance, and practical training.
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
Toronto, Canada
Founded
2018
Get referred to The Sales Factory
See people who can refer or advise you
Simplify's Take
What believers are saying
- February 2026 ownership change kept Ged King as CRO, preserving business-development continuity.
- The company’s refreshed website and case studies signal active selling across ecommerce and digital shelf work.
- Hybrid hiring in Greensboro and Raleigh supports recruiting while retaining a regional operating base.
What critics are saying
- Sales Factory employs just 51 people, limiting capacity against larger agencies and in-house teams.
- February 2026 acquisition by Rob Belk creates transition risk if key relationships weaken.
- AI-powered customer acquisition tools threaten outsourced lead generation, compressing margins within 12 months.
What makes The Sales Factory unique
- Since 1984, Sales Factory has combined research, branding, strategy, and activation under one roof.
- It serves recognizable brands like GE, Henkel, Primo Water, Fruit of the Loom, and WD-40.
- Its site touts a 44% conversion lift for Primo Water and six-year average retention.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
Remote Work Options
Wellness Program