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Varsity Brands

Operates cheerleading camps, apparel, and competitions

Field Sales Professional

Field SalesUpdated on Nov 12
Full-timePhoenix, AZ, USA

About the Job

Requirements

  • At least 3 years of business-to-business outside sales experience, preferably in sporting goods, or a coaching/sports-related background.
  • An associate’s degree or equivalent work experience; a bachelor’s degree is preferred.
  • A reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record must be maintained.
  • Demonstrated self-direction and autonomy in managing tasks, projects, and responsibilities.
  • Intermediate skill in Microsoft Word, Excel, PowerPoint, and customer relationship management software.
  • Ability to cultivate a distraction-free in-home office environment.
  • Ability to work variable hours based on customer needs, including evenings and weekends when required.
  • Ability to travel locally within the territory 2–5 or more days per week; some out-of-area and overnight travel may be expected.
  • Ability to perform prolonged periods of sitting, standing, bending, lifting, and driving.

Responsibilities

  • Provide consultative customer service to coaches across an assigned territory.
  • Generate revenue and meet sales and growth targets.
  • Develop and qualify leads within the territory through cold-calling and lead-generation campaigns.
  • Use company customer relationship management functions for prospecting, account management, and activity tracking.
  • Increase sales in existing accounts by selling across sports and levels.
  • Use data-driven business intelligence on prospects to identify trends and opportunities.
  • Manage the account list and travel to locations within the assigned territory.
  • Represent Varsity Brands and uphold its ethical standards and core values.

Desired Qualifications

  • A sporting-goods background is preferred.
  • A bachelor’s degree is preferred.

About the Company

Varsity Brands

Operates cheerleading camps, apparel, and competitions

Varsity Brands coordinates the school experience through three main streams: training camps for cheerleaders, a uniform and apparel business, and national cheerleading and student-sports competitions. Camps train teams, uniforms and gear are sold to schools, and competitions are organized and historically broadcast on networks like ESPN, tying training, gear, and events together. The company distinguishes itself by offering an integrated suite—camps, equipment, apparel, and events—supported by a distribution network and publishing through its affiliated brands. Its goal is to be the leading partner for student activity programs in schools, providing comprehensive services and events on a national scale.

Company size
5,001-10,000
Company stage
Acquired
Total funding
$4.8B
Headquarters
Memphis, TN
Founded
1974

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