Thrivent
Financial services for individuals and communities
Market Director
+ Bonus + Incentives
Travel within the area, including possible overnight travel, may reach 50%.
About the job
- A four-year college degree is strongly preferred.
- At least five years of experience in the financial services industry attracting and hiring new talent is preferred.
- Demonstrated experience attracting, selecting, and developing financial advisors.
- Experience hiring financial advisors onto teams.
- Securities registrations and state insurance licenses and appointments are required in all states where assigned financial advisors conduct business and receive commissions.
- Experience leading groups, including presenting and facilitating concepts and practices that support new financial advisor success.
- A demonstrated record of solid sales results in life, health, annuity, and investment products, aligned with providing clients holistic, purpose-based advice.
- Experience using the Thrivent Financial Advice Process, Salesforce, and other Thrivent tools and systems, with the ability and willingness to model and promote their use.
- Commitment to joint field work expectations.
- FINRA Series 7 and Series 63/65 or 66 licenses are required or must be obtained within 90 days.
- State insurance licenses and appointments in life, health, and variable lines of authority are required or must be obtained within 90 days.
- State securities registration and insurance licensing and appointments are required in all states comprising the Advisor Group or aligned to assigned financial advisors.
- A satisfactory background check and clean compliance record are required.
- Flexibility to travel within the area, potentially including overnight travel, up to 50%, and conduct business during evening hours.
- A personal vehicle is required for business purposes.
- A demonstrated record of satisfactory performance.
- Build and execute a plan to recruit quality talent through broad professional networks, personal centers of influence, and talent referrals.
- Maintain a consistent recruiting pipeline to support market capacity growth and total sales objectives through advisor referrals and community relationships.
- Collaborate with channel stakeholders to source candidates for open roles across channels, including Virtual Advice and team sales and support roles.
- Manage and engage candidates throughout selection, licensing, and launch in partnership with the matrix team.
- Conduct selection interviews, assess candidates, and communicate Thrivent’s value proposition.
- Establish relationships with matrix partners to develop and grow talent for teams and future team leaders.
- Demonstrate and model all elements of the Thrivent Financial Advice Process and coach advisors on its use.
- Provide launch support for new financial advisors during their first year with launch matrix partners.
- Support financial advisors and teams in developing and executing business plans using natural-market relationships, referrals, and community partnerships.
- Conduct joint field work with financial advisors to observe performance, provide feedback, and assist with case consultation and delivery.
- Align with matrixed partners to grow future team leaders and team members.
- Demonstrate, model, and coach the use of Salesforce, MoneyGuidePro, the Thrivent Planning Platform, and other Thrivent advice tools during the sales process.
- Connect with local leadership and matrix partners to stay informed about best practices and business-impacting changes.
- Engage financial advisors by providing learning, development, and connection opportunities that build confidence, competence, and culture.
- Develop a healthy market culture, drive strong market results, and ensure a culture of excellence.
- Collaborate with matrix partners to support new financial advisors.
- Facilitate connections between new and experienced financial advisors for joint field work and practice experiences.
- Support and foster the culture established with the area vice president and channel stakeholders.
- Monitor and maintain appropriate budget parameters throughout the year and collaborate with matrix and operational leadership on area investments.
- Serve as the point of contact for dedicated matrix partners and establish an ongoing cadence of connections.
- Execute plans for integration and leverage within the market.
- Engage matrix partners to leverage their expertise and skills for business processes and systems.
- Work with the Community Engagement team and others to develop and implement advisor growth plans.
About the company
Thrivent combines financial advice, insurance, investments and banking with generosity programs to help individuals and communities thrive. It treats money as a tool rather than a goal, guiding over 2 million clients to plan and protect their finances while also supporting charitable giving. The company’s model centers on helping people build financial futures and live more generous lives through a broad suite of financial services and community-focused initiatives. Differentiators include its emphasis on generosity and community impact, long-standing 100-year legacy, and integrated approach across planning, protection, growth and philanthropy. The goal is to empower people to manage their finances responsibly and contribute to the well-being of their communities.
Company Size
5,001-10,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Minneapolis, Minnesota
Founded
1902
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Simplify's Take
What believers are saying
- Thrivent plans to hire 600 advisors in 2026 after exceeding 2025's target.
- Assets under management reached $212 billion at year-end 2025, up from prior records.
- The July 21, 2026 D.C. Circuit remand strengthens Thrivent's challenge against SEC inaction.
What critics are saying
- Thrivent still depends on advisors as 100,000 U.S. advisors retire by 2035.
- The 2026 FINRA arbitration fight with SEC remains unresolved after the July 21 remand.
- If recruiting misses 600 hires again, Schwab and Northwestern Mutual steal affluent households.
What makes Thrivent unique
- Thrivent sells advice, insurance, investments, and generosity in one member-led platform.
- Its Virtual Advice Team trains advisors 12 to 24 months before deployment.
- Purpose-based branding resonates with teachers and second-career recruits, not Wall Street clones.
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Benefits
Health Insurance
Paid Sick Leave
Paid Holidays
Relocation Assistance
Company News
Thrivent, a Minneapolis-based financial services company ranked 388 on the Fortune 500, plans to hire 600 financial advisors in 2026, matching its 2025 target. The initiative addresses a looming talent shortage as over 100,000 US financial advisors are expected to retire within the next decade. The company recruits through its traditional field network and a Virtual Advice Team, where advisors serve clients remotely. Participants typically spend 12 to 24 months in training before joining established teams or launching their own practices. The programme attracts early-career professionals and second-career candidates from fields like teaching and business. Thrivent, which manages $212 billion in assets and serves 2.4 million clients, is using AI to support rather than replace advisors, focusing on tools that enable high-value client work.