Maker Lab

Global marketing consultancy embedding in-house micro-agencies

New Business Manager/Growth Manager

Account ExecutiveConfirmed live in the last 24 hours

Full-timeKuala Lumpur, Federal Territory of Kuala Lumpur, MalaysiaNo salary listed

About the Job

Requirements

Approximately 8+ years of experience in an agency (advertising, digital, or creative), marketing services, or consultancy.
Proven success in closing mid-to-large scale retainers and managing a full-funnel sales cycle.
An existing professional network within the Singapore and/or APAC marketing community, particularly in sectors like Technology, FMCG, or Financial Services.
Strong financial literacy with experience handling complex contracts, pricing models, and business reviews.
Confident presentation ability to navigate various personality types and communicate complex issues to senior stakeholders.
High organization, CRM discipline, ability to motivate positively, and comfort operating with a high degree of ambiguity and change.

Responsibilities

Build and convert a qualified pipeline of new business opportunities through outbound prospecting and nurturing inbound leads.
Leverage and expand an existing network of CMOs, Marketing Directors, and brand-side decision-makers.
Own monthly pipeline reporting and revenue forecasting to provide regular updates to leadership.
Use sales tools and software to evaluate activity and pivot tactics in real time based on effectiveness.
Diagnose client challenges and position tailored solutions that articulate value beyond cost, including embedded teams, in-housing, and performance models.
Lead chemistry meetings, credentials presentations, and the end-to-end pitch process.
Elevate conversations from project-based assignments to long-term strategic partnerships.
Raise the agency’s profile by communicating its value proposition and services through targeted channels.
Lead proposal development, scope definition, and pricing strategy to ensure models are profitable and scalable.
Negotiate master service agreements, statements of work, and fee structures while protecting margins and maintaining competitiveness.
Oversee budget planning and fiscal management processes with a focus on driving results.
Interpret market intelligence and data to improve conversion rates and targeting methods.
Ensure a structured and documented handover of signed contracts to the Operations team.
Align with cross-functional stakeholders on resourcing, timelines, key performance indicators, and potential risk factors.
Remain involved during the onboarding phase to protect relationship continuity and minimize scope leakage.

New Business Manager/Growth Manager

Maker Lab · Kuala Lumpur, Malaysia (Hybrid) · Full-time · Posted 2026-07-31

Workplace: hybrid

Department: Business & Ops

Description

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

New Business Manager/Growth Manager

We are looking for a commercially savvy New Business Manager/Growth Manager to join our team. This role is responsible for originating, developing, and closing new revenue opportunities while ensuring a seamless handover to Operations. Reporting directly to the Head of Growth, you will own the sales process, manage a solid pipeline, and work closely with the management team to drive our next phase of expansion across APAC.

The ideal candidate needs to have a strong growth mindset, be confident in senior-level conversations, and be disciplined in pipeline management. You will bridge the gap between Sales and Operations, translating commercial agreements into successful delivery expectations.

Role:

Revenue Generation & Pipeline Management

Build and convert a qualified pipeline of new business opportunities through outbound prospecting and nurturing inbound leads.
Leverage and expand an existing network of CMOs, Marketing Directors, and brand-side decision-makers.
Own monthly pipeline reporting and revenue forecasting to provide regular updates to leadership.
Use sales tools and software to evaluate activity and pivot tactics in real-time based on effectiveness.

Strategic Selling & Pitching

Diagnose client challenges and position tailored solutions that articulate value beyond cost (e.g., embedded teams, in-housing, performance models).
Lead chemistry meetings, credentials presentations, and the end-to-end pitch process.
Elevate conversations from project-based assignments to long-term strategic partnerships.
Raise the agency’s profile by communicating our unique value proposition and services through targeted channels.

Commercial & Deal Structuring

Lead proposal development, scope definition, and pricing strategy to ensure models are profitable and scalable.
Negotiate MSAs, SOWs, and fee structures while protecting margins and maintaining competitiveness.
Oversee budget planning and fiscal management processes with a focus on driving results.
Interpret market intelligence and data to improve conversion rates and targeting methods.

Operational Alignment & Handover

Ensure a structured and documented handover of signed contracts to the Operations team.
Align with cross-functional stakeholders on resourcing, timelines, KPIs, and potential risk factors.
Remain involved during the onboarding phase to protect relationship continuity and minimise scope leakage.

You:

Experience: Approximately 8+ years of experience in an agency (advertising, digital, or creative), marketing services, or consultancy.
Track Record: Proven success in closing mid-to-large scale retainers and managing a full-funnel sales cycle.
Network: An existing professional network within the Singapore and/or APAC marketing community, particularly in sectors like Technology, FMCG, or Financial Services.
Commercial Acumen: Strong financial literacy with experience handling complex contracts, pricing models, and business reviews.
Communication: Confident presenter able to navigate various personality types and communicate complex issues to senior stakeholders.
Soft Skills: Highly organised with CRM discipline, a positive motivator, and comfortable operating with a high degree of ambiguity and change.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email. If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

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About the Company

Maker Lab

Global marketing consultancy embedding in-house micro-agencies

Maker Lab embeds cross-functional marketing teams into client organizations to create and run in-house micro-agencies, delivering marketing strategy, creative production for digital and content marketing, data analytics, CRM, influencer engagement, and social media management. The teams work as multidisciplinary pods within the client’s ecosystem, collaborating with culture brands such as YouTube, Netflix, Amazon, and Google to drive business growth and marketing efficiency. Unlike traditional agencies, Maker Lab’s talent-centric approach focuses on embedding flexible, long-term teams that operate inside the client’s own environment, supported by the Miroma Group network of marketing and communications agencies. The company’s goal is to help clients achieve sustainable growth and better marketing performance by providing integrated services and a scalable, in-house-like operating model.

Company size: 51-200
Company stage: Not listed
Total funding: Not listed
Headquarters: Singapore
Founded: 2015

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