Part-Time
Retail Sales Associate
Posted on 11/23/2025
New Balance
10,001+ employees
Privately held footwear and apparel manufacturer
Compensation Overview
$16.50 - $22.88/hr
New York, NY, USA
In Person
 Retail (1) |
|---|
- Must be 18 years of age or older.
- Should be a people person!
- Past retail experience preferred, but not necessary
- Strong customer service and verbal communication skills
- Demonstrated ability to flourish in a team environment
- Familiarity with cash register functions
- Ability to quickly perform basic math
- Willingness to work a flexible schedule that may include weekends and holidays
- Ability to lift 4 pounds frequently; lift maximum 8 pounds occasionally; kneel or squat frequently; move boxes of product up to 50 pounds (with assistance if necessary); stand for extended periods of time; climb ladders occasionally; climb and descend stairs frequently (depending on location)
- Provide customer service using proper selling techniques, product knowledge, and the GUEST service model: Greet and make customer contact
- Understand the customer's needs
- Educate the customer on product features and benefits
- Solve any customer problems/answer any questions
- Transact the sale through suggestive selling, multiple selling, and effective closing
- Correctly measure and fit customers with appropriate New Balance product
- Inform customers about any promotions we have running
- Keep the floor always looking its best – neat, organized, and well stocked
- Make sure items are labeled and price marked properly
- Protect our products by greeting customers, attaching/detaching security tags, monitoring floor merchandise, reporting shrinkage and security violations, etc.
- Follow safety regulations, including proper lifting procedures and timely reporting of all accidents and near misses
New Balance is a major footwear and apparel company that sells athletic shoes and clothing in more than 120 countries. It focuses on performance, quality, and craftsmanship to ensure comfort and a good fit for athletes. The company’s products are built through careful design and manufacturing choices to enhance movement and support, rather than relying on hype or fad trends. What sets New Balance apart is that it remains privately held, which the company says allows it to act independently and pursue its own standards without shareholder pressure, while continuing to invest in its associates and communities. New Balance aims to push boundaries—whether by updating styles, improving production methods, or expanding its headquarters—while maintaining integrity and teamwork. Its broader goal is to help people move well, support athletes, and contribute positively to the communities in which it operates.
Company Size
10,001+
Company Stage
Grant
Total Funding
$80K
Headquarters
null
Founded
1906
Simplify's Take
What believers are saying
- 2025 sales hit $9.2B with 20% North America growth under Tracy Knauer's April promotion.
- Patriots partnership opens New Balance Athletics Center spring 2026 for visibility.
- HandsFree Labs deal launches hands-free shoes Spring 2027 tapping market demand.
What critics are saying
- Nike's 75% NFL endorsements erode Rev X/iQ sales within 12 months.
- On Running's 40% growth slashes New Balance's 15% running share by 2027.
- EU REACH 2027 PFAS ban hikes golf shoe costs 20% versus Asian rivals.
What makes New Balance unique
- Grey Days 2026 celebrates iconic grey with 2010, 2000, 5030 releases throughout May.
- Rev X and Rev iQ cleats launched March 23 with Jalen Milroe for football innovation.
- Reconsidered resale expanded to apparel after recirculating 100,000 shoe pairs.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Paid Vacation
Paid Holidays
Parental Leave
Professional Development Budget
Wellness Program
Company News
New Balance promotes Tracy Knauer to SVP, North America. April 16, 2026 New Balance Athletics, Inc. has promoted Tracy Knauer, most recently VP of North America Marketing, E-commerce and Consumer Analytics, to senior vice president of North America. Knauer has been with New Balance for over 20 years, in roles spanning Marketing, Product, Sales, and DTC Operations. "Tracy is an experienced industry leader with a deep understanding of our business, our brand and our consumer," said Joe Preston, New Balance president and CEO. "She is a talented and team-focused executive who embraces our brand's core values and will drive continued momentum for our North American region." "I'm excited to take on this role that reflects my strong commitment to New Balance and our valued partners in the region," said Knauer. "We have an incredible North American team, and together we will continue to drive meaningful growth, innovation and opportunity for the brand and the business." Knauer joined New Balance in 2005 as the marketing manager for North America Activation, Wholesale, and Retail Marketing. Other roles have included senior director of North America Marketing, general manager of North America Digital Wholesale, and general manager of Global Accessories and Licensing. Knauer added on a LinkedIn post, "Over more than two decades at New Balance, I've had a front row seat to the evolution and growth of its brand - and to what this team is capable of achieving together. The region is full of talented, committed leaders and associates who are collectively driven to achieve a common goal and bring its values to life every day. What gives me the greatest confidence in this moment is the strength of its North American team. "New Balance is grounded in purpose and a brand with deep heritage, authenticity and momentum. That foundation, combined with the talent on the team, positions us exceptionally well to continue growing, scaling and strengthening our impact and connection with retailers and consumers across the region." In February, New Balance reported that its sales grew 19 percent in 2025 to $9.2 billion, marking the company's fifth consecutive year of double-digit growth. The North American region grew by more than 20 percent in 2025, while the European region grew by more than 30 percent. Both its global apparel business and owned retail surpassed $1 billion for the first time. Images courtesy New Balance
New Balance FSS and NJCAA announce Player Personnel, Development and Predictive Analytics partnership. March 30, 2026 HOUSTON, TX & CHARLOTTE, NC - New Balance Future Stars Series (FSS) and the National Junior College Athletic Association (NJCAA) today announced a comprehensive player development partnership designed to enhance student-athlete access, elevate player value, and strengthen the junior college baseball and softball landscape nationwide. Under the agreement, Future Stars Series will serve as the Official Baseball and Softball Player Personnel, Development and Predictive Analytics Partner of the NJCAA, supporting all three NJCAA divisions (Division I, II, and III) across both baseball and softball. The partnership will introduce a unified platform focused on player evaluation, infrastructure, and data-driven development tools, while expanding student-athlete access to and from NJCAA institutions, connecting them to the broader collegiate and professional baseball ecosystem. "Future Stars Series is proud to align with the NJCAA on multiple initiatives that will elevate player visibility to new heights" said Jeremy Booth, CEO and President of Baseball Operations of Future Stars Series. "The NJCAA has a clear vision for the future of junior college baseball, and Future Stars Series is excited to help support and advance that vision. Its staff includes former junior college student athletes from across the country who understand the level and believe deeply in the impact these student athletes continue to have on NCAA Division I and professional levels. By building a stronger database and improving access to information, this partnership will expand opportunities for players, help families make informed decisions, and continue strengthening the game." Future Stars Series will also introduce enhanced database access and player modeling tools for NJCAA programs. These resources will allow coaches and administrators to better evaluate player value, institutional fit, and long-term development projections. The platform will further integrate with NCAA Division I programs and collegiate summer leagues, helping streamline student-athlete pathways during a period of significant change within the college baseball landscape. "The NJCAA is excited to begin this important partnership with Future Stars Series," said Dr. Christopher Parker, NJCAA President and CEO. "The opportunities for development this will bring to our baseball and softball student-athletes is outstanding, and we are glad to be working with FSS and their affiliates to bring this to fruition." The partnership will also include the development of co-branded events and national showcase opportunities. Plans include a sanctioned NJCAA All-Star Game and integration into College All-Star Week, where a Junior College Series will precede Division I events. Once formally sanctioned, junior college coaches will participate directly in these events. Additionally, the NJCAA will sanction Future Stars Series regional fall events and spring season launch events in both baseball and softball. Technology and data infrastructure will also play a central role in the partnership. Smart Park will serve as a scalable data capture solution across NJCAA championship events, debuting at all NJCAA Baseball and Softball Championships beginning in 2026. Through the on-site integration of MLB approved Smart Park technology, programs will have an open flow of access to FSS players, advanced performance modeling and expanded analytics that include metrics like Swing AI, blast motion capabilities and more. About New Balance Future Stars Series New Balance Future Stars Series is a global platform for amateur baseball development and scouting, powered by a commitment to impact, integrity, and player-focused innovation. Its alumni can be found throughout professional baseball, and its events and partnerships have reshaped how talent is identified, nurtured, and celebrated. Connect with New Balance Future Stars Series by visiting its website, www.futurestarsseries.com, by visiting its YouTube page, and by checking out the social media channels listed below. Facebook: New Balance Future Stars Series About NJCAA Since 1938, the NJCAA has served as the premier governing body for two-year collegiate athletics, providing student-athletes with opportunities to prepare, compete, succeed, and achieve in both their academic and athletic disciplines. The NJCAA is the second largest national intercollegiate athletic organization in the United States, with over 500 member schools and 3,400 teams competing in 30 different sports. Each year, the NJCAA sponsors 57 national championships and invitationals. For all media inquiries, reach out to Future Stars Series at [email protected] For FSS Baseball and Operational inquiries, reach out to Anthony Perry at [email protected] For NJCAA inquiries, reach out to Dr. Brett Monaghan at [email protected]
New Balance partners with HandsFree Labs on hands-free footwear. March 26, 2026 New Balance Athletics formed a licensing agreement with HandsFree Labs (HFL) to launch its own range of hands-free footwear. "New Balance has a long history of innovation and craftsmanship, making them an ideal brand to work with as we continue to scale hands-free footwear globally," said Gareth Hosford, CEO at HandsFree Labs and Kizik. "This represents another important milestone in bringing hands-free footwear to more consumers worldwide, and further validates both the accelerating market opportunity for hands-free footwear and the breakout consumer demand for HFL's patented technologies." The first New Balance products featuring HFL's hands-free technologies are expected to launch in Spring 2027.
New Balance Golf launches 2026 golf shoe collection. By: Golfshake Editor | Edited: Tue 24 Mar 2026 Launching its SS26 golf shoe collection, New Balance Golf has something exciting for golfers this year, introducing sporty styles and refreshing colours for men and women. Designed to offer everything the modern player demands from performance-driven golf footwear, the SS26 range is comprised of 16 striking styles that seamlessly merge the most advanced technologies with timeless looks to draw attention both on and off the course. "Our SS26 line-up has been carefully assembled to offer golfers ultimate confidence in all weather conditions both on and off the golf course," said New Balance Golf Brand Manager Joop Hogenboom. "What unites each shoe in the range is the leading footwear innovations that maximises performance without compromising the contemporary look and comfort on offer, which we firmly believe helps golfers to stay one step ahead to get the most out of their game," he added. Among the key technologies in the SS26 collection is the lightweight, yet sturdy Ndurance rubber outsole, offering superior traction and stability across all terrains without sacrificing durability. The three distinct midsoles include Dynasoft, offering soft cushioning and an ultra-responsive ride coupled with superior comfort; Abzorb, delivering all-day comfort and solid foot support; plus, Fresh Foam for a cloud-like feel and perimeter stability. All New Balance Golf shoes feature the soft CUSH+ insole to deliver plush comfort straight out of the box, while a waterproof construction on the majority of models ensures feet remain dry all day long. 1982 Golf & 1982 SL. Offered in both a spiked and spikeless version, the all-new 1982 Golf (Navy) and 1982 SL (White and Navy) men's shoes offer a distinctive retro look with a modern twist to appeal to those seeking a classic New Balance silhouette with game-enhancing technical features. Both models incorporate the Dynasoft midsole unit for top levels of comfort and responsiveness and the Ndurance rubber outsole to deliver superior traction and stability, while the spiked 1982 Golf incorporates premium FastTwist 3.0 removable Pulsar cleats for enhanced grip on all terrains. 997 Golf & 997 SL. A popular choice amongst golfers seeking a stylish sneaker design, the waterproof 997 men's shoes feature an easy-to-clean microfibre leather upper, plus the Ndurance outsole and Abzorb 10mm drop midsole for superior comfort and stability. The spikeless 997 SL is available in the all-new White/Black, White/Grey and striking Olive/Taupe colours, while the spiked 997 Golf model, which incorporates the premium FastTwist 3.0 Pulsar cleats, comes in a smart White/Black colourway. 574 Greens V2. Among the other popular spikeless waterproof styles is the sophisticated 574 Greens V2 in the new Tan and Olive colour options in the men's line-up. Offering responsive cushioning via the Dynasoft midsole, the key new colours available for women include a supremely refreshing White option and chic Grey/Pink combination with contrasting details across the design to draw the eye. 550 Golf SL. The 550 Golf SL is a more casual men's style that has built up a strong following with younger golfers. The super sturdy design offers the highest levels of stability through the rubber Ndurance outsole unit, while the extra-thick CUSH+ insole ensures maximum comfort straight out of the box. It comes in White and Navy to suit different aesthetic tastes. 327 Golf SL. The on-trend 327 Golf SL is a retro nod to classic training shoes and is carried forward into the SS26 collection thanks to its popularity amongst women golfers seeking a perfect combination of style and golf shoe performance. The lightweight EVA midsole delivers cushioning and premium responsiveness, while the heavily nubbed outsole unit delivers top-level grip and stability. It is offered in as many as four new colour combinations, including the vibrant White/Brown and elegant Sesame options. 530 Golf SL. The athletic 530 Golf SL is an all-new women's design that has been introduced into the golf collection following its popularity in the world of high street fashion. Designed with enhanced traction nubs on the Ndurance outsole for maximum grip, the stylish model features a waterproof performance mesh and microfibre leather upper to offer high breathability and all-day comfort. It is available in Grey and a striking White/Navy option. To discover the SS26 golf shoe collection, visit your nearest New Balance Golf stockist.
NEW BALANCE INTRODUCES REV X AND REV iQ AT INAUGURAL FOOTBALL KICKOFF EVENT. Release Date: 23 Mar 2026 Boston, MA - March 23, 2026 - New Balance officially unveiled the Rev X and Rev iQ football cleats during its inaugural Kickoff Event at The TRACK at New Balance this weekend, marking a new chapter in the brand's football journey. Designed as an annual tentpole moment, the event brought together New Balance athletes, partners and the public to celebrate performance innovation, the future of the game and the brand's expanding presence in football - including the announcement of Jalen Milroe as the newest member of the New Balance football roster. New Balance Kickoff featured immersive product experiences, on-field skill sessions and conversations with current and former athletes, alongside a celebration of the brand's recently announced relationship with the New England Patriots. New Balance Welcomes Jalen Milroe to Its Football Roster During a Fireside Chat with sports broadcaster Maria Taylor, New Balance announced Jalen Milroe as the newest addition to its football roster. Growing up in Katy, Texas, Jalen's journey has been defined by excellence on and off the field. A two-year starter for Alabama and recipient of the William V. Campbell Trophy - often referred to as the "Academic Heisman" - Jalen was later drafted by Seattle, becoming part of their championship-winning roster. Beyond performance, Jalen is deeply committed to giving back. He spends every Tuesday visiting the local Children's Hospital, coaches a 7-on-7 team in Alabama and hosts four football camps annually for more than 1,000 kids, using his platform to inspire and support the next generation of athletes. As a New Balance athlete, Jalen will play an active role in wear-testing and developing new football product, providing direct feedback and working with the New Balance product team. He will also be featured in performance and lifestyle campaigns across the brand. Introducing the Rev X and Rev iQ The introduction of the all-new Rev X and Rev iQ redefines the balance between comfort, speed and performance. The Rev X is engineered for elite skill-position players who rely on explosive movement and precision. Built with FitWeave, a stretch-woven TPU fabric, the upper molds to the foot for a snug, secure feel with adaptive stretch exactly where it's needed. An anatomically engineered design delivers a personalized-feeling fit, while a firm, responsive nylon soleplate supports sharp cuts and multi-directional explosiveness at top speed. The Rev iQ offers a trusted fit right out of the box. A low-cut collar and gusseted tongue create a locked-in feel, while a flexible soleplate and strategically layered stretch zones allow the foot to move naturally during downhill breaks, route transitions and breakaway separation toward the end zone. The Rev X and Rev iQ are available now for the suggested retail price of $170 and $130, with additional colorways releasing throughout the season. A Day for Community, Conversation and the Game The event began with a community youth session, welcoming local kids for football activities led by New England Patriots Youth Coaches. Designed to foster confidence, teamwork and a love for the game, the session celebrated the shared values behind the New Balance and Patriots relationship and their commitment to growing the sport with young athletes. Later in the day, Maria Taylor moderated a series of conversations bringing together multiple generations of the game. In a panel discussion, current Patriots player Milton Williams joined Patriots legends Tedy Bruschi and Danny Amendola to reflect on legacy, leadership and representing football in New England. Maria also sat down with New Balance athletes Chase Young, Marvin Harrison Jr., Jeremiyah Love and Jalen Milroe for a Football Council focused on the current state of the game and the role brands can play in driving meaningful progress within football. To close out the day, New Balance athletes led an on-field wear-test experience, giving participants the opportunity to test the Rev X and Rev iQ in football-specific drills and gameplay scenarios. The session highlighted the performance benefits of the cleats in real-time -showcasing speed, control and comfort. About New Balance New Balance, headquartered in Boston, MA, has the following purpose: Independent since 1906, New Balance empower people through sport and craftsmanship to create positive change in communities around the world. New Balance employs 14,000 associates around the globe, and in 2025 reported worldwide sales of $9.2 billion. New Balance owns five athletic footwear factories in New England and one in Flimby, U.K. New Balance MADE U.S. footwear contains a domestic value of 70% or more and makes up a limited portion of New Balance's U.S. sales. To learn more about New Balance, please visit newbalance.com; for the latest press information visit newbalance.newsmarket.com.