P

Publicis Groupe

Runs advertising and digital transformation services

Senior Media Planner

Performance & Paid MarketingPosted on Nov 9
Full-timeNew York, NY, USA$60.8k - $93.6k /yr

About the Job

Requirements

  • A Bachelor's degree is required.
  • At least 3 years of media planning experience in advertising or a related business is required; cross-discipline experience is a plus, and digital media experience is required.
  • Strong experience with Microsoft Excel, Word, and PowerPoint is required.
  • Experience with MediaOcean (OX), Mediatools/Guideline, Prisma, or equivalent programs is required.
  • Experience presenting in person to a small or medium-sized group is required.
  • Strong organizational, mathematical, and communication skills are required.
  • Ability to manage multiple projects simultaneously, work with various field contacts, balance client requests, and prioritize projects is required.
  • Confidence in media knowledge is required.
  • Clear written and verbal communication skills and the ability to interact confidently with field staff and clients are required.
  • Strong analytical skills are required.
  • Ability to provide proper direction on projects to junior team members by setting timelines, prioritizing projects to ensure workflow efficiency, and reviewing work is required.
  • Good time-management skills, including the ability to prioritize projects and meet tight deadlines, are required.
  • Strong attention to detail and a high level of accuracy on internal and client-facing work are required.

Responsibilities

  • Develop media plans across multiple markets.
  • Manage assigned market LDA financials, including flowcharts, billing discrepancies, and vendor negotiations.
  • Collaborate with the bullpen to support and/or approve work on assigned markets, including goal entries and buy authorizations; flow charts and budgets; budget and billing reconciliations; financial discrepancies; maintaining digital buys and compiling and analyzing metrics reports; and reviewing and approving spot buys for accuracy against provided guidelines.
  • Develop Heavy Up/Cut recommendations.
  • Ensure accurate and timely updates of the Master Planning Sheets.
  • Develop POV evaluations.
  • Maintain daily communication with Account teams and Media Buyers to foster strong relationships.
  • Build and maintain positive relationships with the media community.
  • Create and potentially deliver client presentations for dealer meetings using PowerPoint or other presentation tools.
  • Lead special projects as assigned.
  • Travel as needed to support client and agency meetings and initiatives.
  • Attend market meetings and answer questions about media strategies and performance in support of the presenter.

Desired Qualifications

  • Cross-discipline experience is a plus.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

Recently Posted Jobs

Explore more opportunities at Publicis Groupe

See more jobs