A

Avive

Sells AED devices with rechargeable batteries

Growth Marketing Manager

Full-Time
$120k - $140k
Senior
Pennsylvania, USA+16 moreMore locations: Delaware, USA | Vermont, USA | Connecticut, USA | New Hampshire, USA | Virginia, USA | Rhode Island, USA | West Virginia, USA | New York, NY, USA | Maryland, USA | Maine, USA | Massachusetts, USA | Ohio, USA | New Jersey, USA | Indiana, USA | Michigan, USA | Illinois, USA
Remote
Growth & MarketingMarketing Generalist & Management

About the job

Requirements
  • At least 5 years of experience in B2B growth marketing, demand generation, or field marketing, ideally in health technology, public safety, software as a service, or connected-device industries.
  • A proven track record designing and executing high-performing, multi-channel lead generation campaigns.
  • Experience supporting Sales with localized marketing tactics, event activation, and community-driven initiatives.
  • Hands-on experience with Klaviyo, Salesforce, and major advertising platforms including Google Ads, LinkedIn, and Meta.
  • Strong cross-functional collaboration skills when working with Sales, Product Marketing, and external partners.
  • Analytical and metrics-driven approach with a bias for action and experimentation.
  • Passion for mission-driven work and community impact.
Responsibilities
  • Design and execute territory-specific marketing plans to support Account Executives and accelerate pipeline growth in active markets.
  • Build and deploy regional playbooks that include local media outreach, community events and activations such as CPR training and product demonstrations, and co-branded campaigns with customers or civic partners.
  • Develop referral and advocacy programs tailored by market.
  • Collaborate with Sales to identify high-opportunity local segments and deliver tailored marketing support.
  • Develop and execute Avive’s multi-channel demand generation strategy across paid search, paid social, search engine optimization, email, and webinars.
  • Create performance-driven campaigns to generate leads across core segments including public safety, schools, corporate campuses, and municipalities.
  • Own full-funnel conversion strategy, from ad creative to landing pages to lead nurture workflows.
  • Partner with Product Marketing to turn messaging into compelling, conversion-oriented content.
  • Drive local visibility through community storytelling and earned media; pitch to regional press and coordinate local coverage with public relations partners.
  • Work with internal and external stakeholders to amplify customer wins, AED saves, and high-impact deployments.
  • Manage the marketing strategy for territory-based sponsorships, associations, local events, and outreach campaigns.
  • Measure and report on campaign performance and territory pipeline impact using HubSpot, Salesforce, and Google Analytics.
  • Track and improve key growth key performance indicators including lead quality, customer acquisition cost, return on ad spend, marketing-qualified leads, and pipeline contribution.
  • Implement testing and learning processes for continuous improvement of national and localized campaigns.
Desired Qualifications
  • Experience working with connected technology-driven products or connected healthcare solutions.
  • Proficiency in designing for responsive websites, social media content, and performance marketing.
  • Knowledge of user experience and user interface design and wireframing.

About the company

A

Avive

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Website

Avive is a medical technology company that makes automated external defibrillators (AEDs) designed to save lives during sudden cardiac arrest. Its AED devices feature rechargeable batteries that never need replacement, aiming to lower long-term costs for users. Avive sells AED units and accessories directly to a wide range of customers, including homeowners, businesses, and community organizations, and it provides guides and resources to help people choose and use the devices. The company emphasizes strategic, data-driven placement of AEDs and runs extensive community training programs to improve readiness and response in emergencies. Its goal is to make AEDs affordable, easy to access, and simple to use for everyone, thereby increasing the likelihood of survival from SCA.

Company Size

51-200

Company Stage

Late Stage VC

Total Funding

$97M

Headquarters

Brisbane, California

Founded

2017

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Simplify Jobs

Simplify's Take

What believers are saying

  • Avive announced Cambridge Fire, ECU, and NCHSAA partnerships in August-September 2026.
  • Capitola PD equipped its entire patrol fleet with Avive AEDs on September 1, 2026.
  • Revelio estimated 122 employees and rising hiring in March 2026, signaling commercial expansion.

What critics are saying

  • Public-school and fire-department partnerships dominate demand; one procurement cycle stall hits revenue fast.
  • Medtronic, Philips, and Zoll outspend Avive; hardware commoditizes before Avive reaches scale.
  • A device failure or FDA action would crush trust and halt deployments across 2026.

What makes Avive unique

  • Avive’s REALConnect links AEDs to 911 and RapidSOS, unlike basic standalone units.
  • The 4 Minute Community program embeds devices with trained volunteers and dispatch workflows.
  • Avive pairs hardware sales with training events, maintenance software, and emergency-response integrations.

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Benefits

  • Flexible Work Hours

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-3%

2 year growth

0%
PR Newswire
Oct 12th, 2026
Avive named first aid sponsor of Prisma Health's 36th Walk for Life & Famously Hot Pink 10K + 5K.

Avive named first aid sponsor of Prisma Health's 36th Walk for Life & Famously Hot Pink 10K + 5K. Oct 12, 2026, 13:18 ET Five Avive Connect AED(R) s will be deployed along the course to help ensure a faster, more coordinated response to cardiac emergencies SAN FRANCISCO, Oct. 12, 2026 /PRNewswire/ - Avive Solutions, manufacturer of the Avive Connect AED(R) announced it is the first aid sponsor of the 36th Walk for Life & Famously Hot Pink 10K + 5K, presented by Prisma Health Midlands Foundation. The event will take place Saturday, October 17, 2026, in Columbia, South Carolina. As part of the sponsorship, Avive will supply five Avive Connect AEDs for the event, helping ensure participants, volunteers, and spectators are protected by connected, ready-to-use emergency technology along the route. "The Walk for Life & Famously Hot Pink 10K + 5K, which supports Prisma Health Breast Centers in our community, attracts thousands of participants each year - and their safety is of the utmost importance," said Jeffery Faw, Prisma Health Midlands Foundation Executive Director and Chief Development Officer. "Having these devices on hand will help ensure that should a cardiac emergency take place, our medical team is armed and ready with the latest technology to assist." A Connected Approach to Cardiac Emergencies Avive Connect AED(R) s will be carried along the course by the event's medical volunteers, placing them in the hands of trained professionals who can use them to deliver lifesaving care if needed. Designed for fast, confident use in any situation, the Avive AED features an intuitive touchscreen, real-time CPR guidance during a rescue, and clear visual instructions, so anyone can respond quickly and effectively, even without prior training. Weighing just 2.1 pounds, the Avive AED is the smallest and lightest FDA-approved AED on the market, making it easy for responders to carry and store. Its universal electrode pads work on both adults and children, eliminating the need to purchase separate, costly pediatric keys or pads. To treat a child between 1 and 8 years old, responders simply press the Child button. About the Walk for Life & Famously Hot Pink 10K + 5K The Walk for Life and Famously Hot Pink 10K + 5K is Prisma Health Midlands Foundation's signature fundraising event benefiting Prisma Health Breast Centers in the Midlands. The event has a two-fold purpose: to raise awareness about breast cancer and to raise funds for Prisma Health Breast Centers. On event day, a mammography van will be on-site, and community partners will host informational tables featuring products and services that support breast cancer patients. Now in its 36th year, the Walk for Life has raised more than $13 million to fund the latest in digital mammography technology and to enhance programs and services for patients and their families. This year's proceeds will fund a new Prisma Health Mobile Mammography Van, fully equipped with a 3-D mammography unit, to further increase access to care for women and men in urban and rural communities throughout the Midlands. How to Participate About Avive Solutions: Avive Solutions, Inc. is a Brisbane, CA-based company dedicated to developing state-of-the-art Automated External Defibrillators (AEDs) designed to be accessible, intuitive, and effective in saving lives during Sudden Cardiac Arrest emergencies. Avive's mission is to ensure that lifesaving AED technology is available in every community across the nation. Learn more at avive.life. About Prisma Health Midlands Foundation: Prisma Health Midlands Foundation, a 501(c)(3) nonprofit organization, engages community partners to enhance health care for patients and families served by Prisma Health in the Midlands. For more information, visit PrismaHealthMidlandsFoundation.org. Media Contacts: Mackenzie Kirk Content Marketing Manager, Avive Solutions [email protected] Katie Williams Director of Communications, Prisma Health Midlands Foundation [email protected] SOURCE Avive Solutions, Inc.

PR Newswire
Sep 15th, 2026
Avive and Cambridge Fire Department join together for Community CPR/AED Training - advancing Cambridge's vision to become a 4-minute community.

Avive and Cambridge Fire Department join together for Community CPR/AED Training - advancing Cambridge's vision to become a 4-minute community. Sep 15, 2026, 15:43 ET SAN FRANCISCO, Sept. 15, 2026 /PRNewswire/ - Avive Solutions, Inc. and the Cambridge, Massachusetts Fire Department are partnering to bring a CPR and AED (automated external defibrillator) training event to the Smith Campus Center in Harvard Square, Cambridge, Massachusetts on Thursday September 17, 2026, aiming to train members of the general public on lifesaving skills. The free event is a cornerstone of a broader, ongoing partnership between Avive and Cambridge Fire to build a 4 Minute Community(TM)- a program where trained volunteers can be dispatched with their Avive Connect AED(R) to a scene within the critical first four minutes of a cardiac emergency, closing the gap for when professional responders arrive. The free training will take place at the Smith Campus Center in Harvard Square, Cambridge in coordination with CrimsonEMS and ProEMS- extending the reach of Cambridge's community-wide preparedness efforts to one of the city's largest populations: students, visitors, faculty, and staff. Event Details * What: Community CPR/AED Training Day * Where: Smith Campus Center, 1350 Massachusetts Ave, Cambridge, MA * When: Thursday September 17, 2026, starting at 10:00 a.m. * Who: general public, students, faculty, and staff * Training Equipment: 25 Avive Connect AEDs and CPR manikins, provided by Avive Solutions * Support: Cambridge Fire Department, CrimsonEMS, ProEMS Why 4 Minutes Matters The Avive 4 Minute Community Program is a groundbreaking initiative that transforms communities into proactive cardiac emergency response networks. By using historical sudden cardiac arrest data to strategically place Avive Connect AEDs with trained citizen volunteers - known as Cardiac Arrest Rapid Engagement (CARE) team members - the program creates a seamless bridge between bystander intervention and professional emergency response. The program has produced multiple lifesaving saves across the country and stands as a model for what's possible when a community decides that saving a life is everyone's responsibility. A Community-Wide Strategy Cambridge Fire Department's push to become a 4 Minute Community centers on training as many residents as possible, across workplaces, neighborhoods, schools, and now in partnership with Avive. With 50 Avive AEDs already deployed by Cambridge Fire and 326 more installed by MIT across its campus, nearly 380 connected devices are already in place citywide - putting these lifesaving tools within quick reach of students, faculty, staff, visitors, and the community's first responders alike. Expanding Avive's AED network further into the broader community would build on this foundation and reinforce the groundwork the city's universities have already laid. Training a population this large in a single day is designed to dramatically- and almost overnight - increase the number of prepared, potential responders across the city. Avive Solutions is supplying 25 Avive AEDs and CPR manikins that make hands-on, simultaneous instruction possible for large groups of participants. The equipment lets participants practice recognizing cardiac arrest, beginning compressions, and operating an AED in a simulated emergency, rather than learning the steps only in theory. Representatives from Cambridge Fire, CrimsonEMS and ProEMS will be on site throughout the event to support instruction and answer questions, reinforcing the coordination between campus responders and the city's fire and rescue services that a true 4 Minute Community depends on. Looking Ahead This training day is one piece of a larger, ongoing effort between Avive Solutions and Cambridge Fire Department to expand CPR and AED education throughout Cambridge - in schools, businesses, and public spaces - with the goal of making trained bystanders and ready AEDs a normal, expected part of everyday life in the city. Organizers say events like this one are meant to build momentum toward that citywide goal, not stand alone as a single day of training. About Avive Solutions Avive Solutions, Inc. is a Brisbane, CA-based company dedicated to developing state-of-the-art Automated External Defibrillators (AEDs) designed to be accessible, intuitive, and effective in saving lives during Sudden Cardiac Arrest emergencies. Avive's mission is to ensure that lifesaving AED technology is available in every community across the nation. Learn more at avive.life. Media Contacts: Mackenzie Kirk Content Marketing Manager, Avive Solutions [email protected] Jeremy Warnick Director of Media Relations, City of Cambridge [email protected] SOURCE Avive Solutions, Inc.

PR Newswire
Aug 25th, 2026
Avive, East Carolina University and Greenville Fire-Rescue join forces for campus-wide CPR/AED Training Day, advancing Greenville's vision to become a 4-minute community.

Avive, East Carolina University and Greenville Fire-Rescue join forces for campus-wide CPR/AED Training Day, advancing Greenville's vision to become a 4-minute community. Aug 25, 2026, 14:45 ET SAN FRANCISCO, Aug. 25, 2026 /PRNewswire/ - Avive Solutions, Inc. and Greenville NC Fire-Rescue are bringing a CPR and AED (automated external defibrillator) training event at East Carolina University (ECU) on August 26, 2026, aiming to train more than 3,000 students, faculty, and staff in a single day. The event is a cornerstone of a broader, ongoing partnership between Avive and Greenville Fire-Rescue to build a 4 Minute Community(TM)- a program where trained volunteers can be dispatched with their Avive Connect AED(R) to a scene within the critical first four minutes of a cardiac emergency, closing the gap for when professional responders arrive. The training will take place on ECU's Campus Mall in coordination with ECU Emergency Medical Services (EMS) and the ECU Police Department, extending the reach of Greenville's community-wide preparedness efforts to one of the city's largest populations: more than 28,000 students, including roughly 6,000 who live on campus. Event Details * What: Campus-wide CPR/AED Training Day * Where: East Carolina University, Greenville, N.C., Campus Mall * When: August 26, 2026, 9 a.m. - 3 p.m. * Who: Students, faculty, and staff * Goal: Train 3,000+ members of the ECU community * Training Equipment: 25 AED training devices and 25 CPR manikins, provided by Avive Solutions * Support: ECU Campus EMS and ECU Police Department * ADA Accommodations: 252-737-1018 or [email protected] Why 4 Minutes Matters The Avive 4 Minute Community Program is a groundbreaking initiative that transforms communities into proactive cardiac emergency response networks. By using historical sudden cardiac arrest data to strategically place Avive Connect AEDs with trained citizen volunteers - known as Cardiac Arrest Rapid Engagement (CARE) team members - the program creates a seamless bridge between bystander intervention and professional emergency response. The program has produced multiple lifesaving saves across the country, and stands as a model for what's possible when a community decides that saving a life is everyone's responsibility. A Community-Wide Strategy, One Campus at a Time Greenville Fire-Rescue's push toward becoming a 4 Minute Community has centered on training as many residents as possible - in workplaces, neighborhoods, schools, and now, in partnership with Avive, at ECU. Reaching a campus population of this size in a single day is intended to meaningfully expand the number of trained potential responders across the city almost overnight. Avive Solutions is supplying 25 AEDs and CPR manikins that make hands-on, simultaneous instruction possible for thousands of participants. The equipment lets participants practice recognizing cardiac arrest, beginning compressions, and operating an AED in a simulated emergency, rather than learning the steps only in theory. ECU Campus EMS and the ECU Police Department will be on site throughout the day to support instruction and answer questions, reinforcing the coordination between campus responders and the city's fire and rescue services that a true 4 Minute Community depends on. Looking Ahead The ECU training day is one piece of a larger, ongoing effort between Avive Solutions and Greenville Fire-Rescue to expand CPR and AED education throughout Greenville - in schools, businesses, and public spaces - with the goal of making trained bystanders and ready AEDs a normal, expected part of everyday life in the city. Organizers say events like this one are meant to build momentum toward that citywide goal, not stand alone as a single day of training. About Greenville Fire-Rescue Greenville Fire/Rescue (GFR) is an internationally accredited full-service fire and emergency medical services agency serving the City of Greenville and surrounding communities in Pitt County, North Carolina. In addition to providing emergency response to the East Carolina University campus, they are also the primary agency tasked with managing EMS response for ECU's Division 1 athletic programs. GFR also provides fire suppression, emergency medical services and transport, technical and special operations, including NC USAR Task Force 10, hazardous materials response, fire prevention, emergency management, and community risk reduction as a Class 1 ISO rated department. Committed to excellence and innovation, GFR continually invests in its personnel, training, technology, and resources to protect life, property, and the community it serves. Learn more: greenvillenc.gov/179/Fire-Rescue About Avive Solutions Avive Solutions, Inc. is a Brisbane, CA-based company dedicated to developing state-of-the-art Automated External Defibrillators (AEDs) designed to be accessible, intuitive, and effective in saving lives during Sudden Cardiac Arrest emergencies. Avive's mission is to ensure that lifesaving AED technology is available in every community across the nation. Learn more: avive.life Media Contact: Mackenzie Kirk Content Marketing Manager, Avive Solutions [email protected] SOURCE Avive Solutions, Inc.

San Francisco Biotechnology Network
Aug 5th, 2026
Avive Named Official AED Provider for the 54th ASICS Falmouth Road Race.

Avive Named Official AED Provider for the 54th ASICS Falmouth Road Race. August 5, 2026 San Francisco Biotechnology Network News News, Syndication Comments Off on Avive Named Official AED Provider for the 54th ASICS Falmouth Road Race Connected rescue-ready AED technology will support cardiac preparedness across the iconic 7-mile Cape Cod course SAN FRANCISCO, Aug. 5, 2026 /PRNewswire/ - Avive Solutions, a leader in modern automated external defibrillator (AED) technology, is announcing it's partnership with the...

North Carolina High School Athletic Association
Apr 7th, 2026
NCHSAA partners with Avive Solutions to bring connected, life-saving technology to High School athletics across North Carolina.

NCHSAA partners with Avive Solutions to bring connected, life-saving technology to High School athletics across North Carolina. April 7, 2026 RALEIGH, N.C. - The North Carolina High School Athletic Association (NCHSAA) is pleased to announce a new partnership with Avive Solutions to expand access to modern automated external defibrillator (AED) technology for high schools across North Carolina. Through this partnership, NCHSAA member schools will receive special pricing and training opportunities on the Avive Connect AED(R), an innovative, connected defibrillator designed to help athletic staff and school communities respond quickly and confidently during Sudden Cardiac Arrest emergencies. Que Tucker, Commissioner for the NCHSAA, said, "The NCHSAA is always interested in cutting-edge opportunities to benefit our student athletes. Avive will help in our goal to provide resources that help ensure the health and safety of those participating in our programs." Sudden Cardiac Arrest is the leading cause of death among student-athletes and on school campuses, despite a proven therapy: an AED. Because student-athletes face heightened risk during intense physical activity, immediate access to an AED during practices and games can dramatically increase survival. "We are honored to partner with the NCHSAA to help strengthen cardiac arrest preparedness across North Carolina high schools," said Sameer Jafri, CEO and co-founder of Avive Solutions. "We believe every student-athlete deserves to compete in a heart-safe environment and are proud to support greater access to lifesaving technology and training opportunities that will surely improve outcomes." Unlike traditional defibrillators, the Avive Connect AED(R) supports a more coordinated emergency response by automatically alerting 911 telecommunicators and sharing real-time data when in use. Designed to be intuitive and less intimidating for lay rescuers to use, the device provides clear audio and video guidance and includes a Training Mode so schools can practice on the same devices deployed on campus. Weighing just 2.1 pounds, it is the smallest and lightest AED on the market, making it easy to carry between fields, courts, gyms, and away competitions. "As a former NC high school athlete and the son of a 20+ year NC high school coach, this partnership with the NCHSAA is deeply meaningful to me," said Trey Keeney, Community Programs Specialist at Avive Solutions. "We know that student-athletes are three times more likely to suffer a Sudden Cardiac Arrest, so it is vital that we empower our athletic departments with the tools they need to protect them on the sidelines. This partnership is about providing cost-effective, innovative life-saving technology to ensure that every gym and field in North Carolina is a heart-safe environment for our kids to compete." As part of the partnership, Avive will co-sponsor NCHSAA regional meetings and the annual Student Leadership Conference, providing hands-on CPR and AED training opportunities for athletic directors, school leaders, and student athletes. Together, Avive and the NCHSAA are setting a new standard for cardiac readiness statewide and reinforcing a shared belief that empowered schools build safer communities. "Having the right personnel, with the right training, in the right place, and at the right time is critical when it comes to emergency preparedness," said Janna Fonesca, Director of Health, Safety & Wellness and Student Programs for the NCHSAA. "Avive is going to help NCHSAA member schools elevate their preparedness by providing cost-effective equipment and training." Schools interested in learning more about special pricing through the NCHSAA partnership can visit www.avive.life or contact Trey Keeney, [email protected]. About NCHSAA The mission of the NCHSAA is to provide governance and leadership for interscholastic athletic programs that support and enrich the educational experience of students. www.nchsaa.org About Avive Solutions, Inc. Avive Solutions is on a mission to significantly increase survival rates from Sudden Cardiac Arrest by bringing connected, intelligent AEDs to where they're needed most. The Avive Connect AED(R) is lightweight, portable, and designed for real-world use by both trained professionals and lay rescuers. Learn more at www.avive.life.