THA by ARMONIA

Senior Digital Marketing Executive

Performance & Paid MarketingConfirmed live in the last 24 hours

Full-timeDubai - United Arab EmiratesNo salary listed

About the Job

Requirements

Proven hands-on experience managing paid media campaigns from planning through optimisation and reporting.
Experience personally setting up campaigns on Meta, Google Ads, TikTok and Snapchat.
Practical experience setting up tracking, events, pixels, UTMs, Google Analytics 4 and Google Tag Manager.
Ability to read performance data and act on it.
Experience working with customer relationship management data and building reports in Excel and Looker Studio.
Experience managing digital marketing agencies.

Responsibilities

Plan, set up and manage paid campaigns across Meta (Facebook and Instagram), Google Ads, TikTok and Snapchat.
Build full-funnel campaigns that drive awareness, interest and purchases, including retargeting for warm audiences.
Set up and check Google Analytics 4, Google Tag Manager, pixels, events and UTM parameters to ensure enquiries and sales are tracked correctly.
Keep data accurate across platforms so results can be trusted.
Analyse results, identify reasons for weak performance and take action to improve outcomes and control costs.
Optimise campaigns against key metrics including click-through rate, cost per click, conversion rate, customer acquisition cost and return on ad spend.
Collect, organise and analyse customer and lead data, segment audiences and report on enquiries and conversions.
Present results and recommendations using Excel and dashboards such as Looker Studio.
Manage digital marketing agencies, review their work and follow up on campaign results, deliverables and deadlines.
Own campaigns from planning through optimisation and reporting, working with external agencies to keep deliverables and results on track.

Desired Qualifications

Experience promoting events or selling tickets online is a strong advantage.
E-commerce campaign experience is a strong advantage.
Knowledge of search engine optimisation, email marketing and marketing automation.

Senior Digital Marketing Executive

THA by ARMONIA · Dubai, United Arab Emirates · Contract · Posted 2026-10-28

Workplace: on_site

Department: Confidential

Description

About the Role
We’re looking for a Senior Digital Marketing Executive to join our client’s marketing team in Dubai Production City. The role runs from an immediate start until 15 January 2027, with a possible extension.

You will:

Run paid digital campaigns across Meta, Google, TikTok and Snapchat
Set up accurate tracking for enquiries and sales
Turn performance data into clear actions and recommendations

You’ll own campaigns from planning through optimisation and reporting, and work closely with external agencies to make sure deliverables and results stay on track.

This is a senior but fully hands-on role. We’re looking for someone who has personally built and managed campaigns, not only overseen them.

Key Responsibilities

Campaign Management

Plan, set up and manage paid campaigns across Meta (Facebook and Instagram), Google Ads, TikTok and Snapchat.
Build full-funnel campaigns that drive awareness, interest and purchases, including retargeting for warm audiences.

Tracking and Measurement

Set up and check GA4, Google Tag Manager, pixels, events and UTMs to make sure enquiries and sales are tracked correctly.
Keep data accurate across platforms so results can be trusted.

Performance and Optimisation

Analyse results, find the reasons for weak performance and take action to improve outcomes and control costs.
Optimise against key metrics including CTR, CPC, conversion rate, CAC and ROAS.

CRM and Reporting

Collect, organise and analyse customer and lead data, segment audiences and report on enquiries and conversions.
Present clear results and recommendations using Excel and dashboards such as Looker Studio.

Agency Management

Manage digital marketing agencies, review their work and follow up on campaign results, deliverables and deadlines.

Requirements

Proven hands-on experience managing paid media campaigns from planning through optimisation and reporting
Experience personally setting up campaigns on Meta, Google Ads, TikTok and Snapchat
Practical experience setting up tracking, events, pixels, UTMs, GA4 and GTM
Strong ability to read performance data and act on it
Experience working with CRM data and building reports in Excel and Looker Studio
Experience managing digital marketing agencies

Ideal Background

Experience promoting events or selling tickets online is a strong advantage
E-commerce campaign experience is a strong advantage
Knowledge of SEO, email marketing and marketing automation

Working Conditions

Contract: immediate start until 15 January 2027, with a possible extension
Office-based: 5 days a week in Dubai Production City
Visa: you must hold your own valid UAE visa
Availability: immediate start required

Apply

Apply at THA by ARMONIA

About the Company

THA by ARMONIA

Company size: Not listed
Company stage: Not listed
Total funding: Not listed
Headquarters: Not listed
Founded: Not listed

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