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Omnicom Group

Global marketing, media, and PR network

Account Manager - Programmatic

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeToronto, ON, Canada$70k - $80k

About the Job

Requirements

  • Four to five years of progressive experience in programmatic media, with a proven track record of client success.
  • At least one to two years of experience in a team leadership or mentorship capacity, through direct or indirect management.
  • Hands-on experience with major demand-side platforms, data management platforms, ad servers, and verification partners.
  • Business acumen and demonstrated ability to manage client relationships and identify growth opportunities.
  • Analytical and problem-solving ability, and the ability to make compelling arguments based on data.
  • Ability to lead, train, and inspire junior team members.

Responsibilities

  • Hold accountability for campaign performance and quality of execution across the assigned client portfolio.
  • Set overarching campaign strategies, including targeting, bidding, platform mix, and data usage, and guide the team in implementation.
  • Drive account strategy using the Omni marketing intelligence platform and return-on-investment-informed decision-making to translate client business objectives into measurable outcomes.
  • Develop internal best practices and innovative techniques that improve performance and operational efficiency.
  • Complete demand-side platform certifications and advanced training to maintain expert knowledge and identify campaign innovation opportunities.
  • Develop strategic relationships with key technology and media partners as a subject matter expert to bring solutions to clients.
  • Own and manage day-to-day client and agency partner relationships as the primary senior contact for programmatic strategy and performance.
  • Lead development of client strategy, annual account plans, and marketing solutions to meet client goals.
  • Translate client business objectives into strategic campaign plans for the activation team to execute.
  • Lead client-facing presentations communicating campaign performance, strategic recommendations, and growth opportunities.
  • Identify account growth opportunities, including upselling existing clients and contributing to new business development.
  • Formally manage and mentor a team of programmatic specialists, including coordinators and campaign managers; manage workloads, provide regular performance feedback, and support career development goals.
  • Ensure team members are trained on programmatic best practices, internal processes, and new platform capabilities.
  • Foster a collaborative, high-performing team environment.
  • Inform and escalate team or client challenges to senior leadership, providing proactive, well-reasoned solutions.

About the Company

Omnicom Group

Global marketing, media, and PR network

Omnicom Group is a global marketing and corporate communications holding company that organizes a network of agencies to offer advertising, strategic media planning and buying, digital marketing, and public relations. Its products and services are delivered through this portfolio of agency networks and specialty firms, generating revenue from project-based fees, commissions, and performance-based incentives. The company uses the Omni platform to base marketing and sales solutions on data, helping turn insights into creative campaigns and media plans. Unlike many competitors, Omnicom combines a wide international footprint with a diversified set of agencies and a centralized data-driven approach, and it expands through strategic acquisitions. Its goal is to help clients grow brands and businesses by delivering coordinated, data-informed marketing and communications across markets worldwide.

Company size
5,001-10,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1944

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