Full-Time

UX Researcher

Updated on 11/20/2024

Lyft

Lyft

10,001+ employees

Ride-sharing platform connecting drivers and passengers

Automotive & Transportation

Compensation Overview

CA$98.4k - CA$125kAnnually

Mid

Company Historically Provides H1B Sponsorship

Toronto, ON, Canada

Hybrid schedule requires in-office presence 3 days per week.

Category
Product & UX/UI Design
UI/UX & Design
Required Skills
Data Analysis
Requirements
  • 4+ years of experience conducting research, using both qualitative and quantitative methods; this role is a true mixed-methods role
  • Experience researching the end-to-end user experience
  • Interest in partnering with teammates to increase understanding of user research
  • Excellent story-telling abilities and facilitation skills
  • Ability to communicate and coordinate cross-functionally in order to engage stakeholders from across the organization
  • Willingness to take initiative, run with projects, and speak up when support and guidance is needed
  • Undergraduate degree in Human-Computer Interaction, Psychology, Computer Science, Cognitive Science, or a related field OR comparable UX research experience
  • Bonus Points: Graduate degree in Human-Computer Interaction, Psychology, Computer Science, Cognitive Science, Business or a related field
  • Bonus Points: Fluency in Spanish (verbal and written)
  • Bonus Points: Experience using research to guide product development from seed-to-scale
  • Bonus Points: Design thinking methods and brainstorm facilitation
Responsibilities
  • Design and conduct studies across key product areas, utilizing methods such as ethnographic/field research, surveys, concept testing, usability testing, and any other methods you find impactful
  • Review, analyze, and communicate mixed methods data to generate tactical and strategic insights, as well as actionable recommendations which drive product innovation and design improvements for users
  • Work with cross-functional partners on product direction based on research findings. Able to follow-up with partners about implementation to understand how findings are being used
  • Partner with our data science partners to provide qualitative context for their quantitative insights
  • Find creative and compelling ways to generate, present, and evangelize results and recommendations throughout the company, in order to help cultivate a highly informed, more effective, and more empathetic organization
  • Define your research roadmap by proposing and triaging research requests from XFN partners, aligning with your team on what is highest priority. Use knowledge of user needs to create empathy for users and build common ground with appropriate stakeholders

Lyft connects passengers with drivers through a mobile app, primarily serving urban commuters, students, and tourists in the United States and Canada. The platform offers various ride options, including standard, luxury, and shared rides, catering to different needs. Drivers use their own vehicles, and Lyft earns revenue by taking a commission from each ride fare. In addition to car rides, Lyft provides bike and scooter rentals and has a subscription service called Lyft Pink, which offers benefits for a monthly fee. The company also explores self-driving technology to stay competitive. Lyft prioritizes safety and community guidelines, ensuring a secure experience for users, and supports drivers with flexible payment options, allowing them to cash out earnings instantly. Overall, Lyft aims to provide versatile transportation solutions while maintaining a steady income through diverse revenue streams.

Company Stage

IPO

Total Funding

$4.8B

Headquarters

San Francisco, California

Founded

2012

Growth & Insights
Headcount

6 month growth

3%

1 year growth

7%

2 year growth

7%
Simplify Jobs

Simplify's Take

What believers are saying

  • Lyft's exploration of self-driving technology positions it at the forefront of innovation in the transportation sector.
  • The company's flexible payment options attract a diverse range of drivers, enhancing its service availability and reliability.
  • Strategic partnerships, such as those with Babyscripts and the NAACP, expand Lyft's market reach and social impact.

What critics are saying

  • The ongoing legal challenges regarding the classification of drivers as independent contractors could result in increased operational costs and regulatory scrutiny.
  • Intense competition from rivals like Uber may pressure Lyft's market share and profitability.

What makes Lyft unique

  • Lyft's diversified revenue streams, including bike and scooter rentals, advertising, and subscription services, set it apart from competitors who primarily focus on ride-sharing.
  • The company's emphasis on safety and community guidelines ensures a secure experience for both drivers and passengers, which is a significant competitive advantage.
  • Lyft's partnerships with organizations like the EAS Carpenters union and Babyscripts highlight its commitment to social impact and community engagement.

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