Social Analyst - Media Camp Peru

Company description

Publicis Global Delivery (PGD); Publicis Groupe’s industry leading globally connected capability platform. Where talent, technology & operations combine to delivery amazing solutions for our clients. Expertise across Media, Data, Technology, Commerce & Production in all regions of the world. 

PGD is comprised of the best talent, and ways-of-working, which enables global scale, innovation and transformation, each day.

Culture, growth and wellbeing underline all aspects of Publicis Global Delivery.

#WeArePGD

Overview

LANGUAGE LEVEL:

• English B2+ Upper Intermediate (Must Have)

EDUCATION:

• Bachelor’s degree in marketing, Advertising, Communication, Business, or any relevant field.

YEAR OF EXPERIENCE:

• 6 months – 1 year  of experience.

Responsibilities

DUTIES AND RESPONSIBILITIES:

• Setup social campaigns, within each required platform, following agency and advertiser guidelines.
  • Co-Participate in weekly status calls
  • Monitoring the health of your campaigns, ongoing optimization efforts to meet 
  campaign objectives, including daily management of campaign budgets, website 
  conversions, bid management, and ad creative based on performance history and the 
  client's objectives.
  • Ensuring the quality of deliverables and campaign set up within the social media 
  platforms.
  • Proactively makes suggestions and troubleshoots issues.
  • Maintain daily communication with the client’s campaign managers.
  • Report any issues that can spark within the operation promptly.
  • Deliver recommendations, execution & analysis of beta tests, new platforms, 
  optimization strategies and vendors
  • Assist to Social and Digital media training sessions and complete the required 
  certification and updates
  • Connect daily with global account team over email, IM and/or video conference as 
  necessary to ensure flawless execution of deliverables. 
  • Proactively identify growth opportunities and regularly communicate them to client.
  • Help develop documentation of best practices for improving operational efficiencies 
  within the team and the group.
  • Keep abreast of industry trends through advertising and media journals and recognized marketing source.
  • Generate powerful insights that add value to campaign performance and focus on 
  better results

Qualifications

SKILLS AND QUALIFICATIONS:

Must-Have: 
• Basic knowledge of Digital marketing, specifically in social paid media. (Platform: Meta
Ads Manager)
• Reporting experience.
• Medium Excel knowledge.
• Positive attitude and willingness to learn.
• Interest in digital media and advertising.
• Strong communication skills.
• Data analysis
• Math Skills.
• Attention to detail.
• Results-driven mindset.
• Basic analytical thinking.

Additional information

Nice to Have (Not Required): 
• Basic familiarity with at least one social media platform, such as:
o LinkedIn Ads
o TikTok for Business
o Snapchat Ads
o Pinterest Ads
• Strong knowledge in one/two of the following fields: 
o Community Management 
o Media planning  
o Media Buying  
o Creative strategy  
o Bidding Management Tools 
• Interest in learning digital tools, such as:
o Ad Serving Platforms: GCM, Sizmek
o Bidding Tools: Marin, Kenshoo, 4C
o Verification Tools: IAS, MOA