Full-Time
Content Marketing Manager
Updated on 10/8/2024
Regal
51-200 employees
Customer engagement platform using mobile technology
Compensation Overview
$110k - $130kAnnually
Mid
New York, NY, USA
Hybrid role requires in-office presence T/W/TH; office optional M/F.
- 3-5 years of experience in content marketing, preferably in B2B SaaS or a high-growth startup environment.
- Demonstrated ability to write clear, compelling content that communicates complex ideas and drives engagement across a variety of formats.
- Strong understanding of SEO principles and hands-on experience with content performance tools such as Google Analytics.
- Excellent time management skills with a proven ability to manage editorial calendars and multiple content streams simultaneously.
- Strong interpersonal skills and experience working across teams to execute collaborative projects.
- Develop and execute a content strategy that aligns with business objectives and supports both inbound and outbound marketing efforts.
- Write and edit content in a variety of formats, including product marketing collateral, blog posts, ad and email campaigns, landing pages, and GTM enablement materials.
- Measure and optimize content effectiveness using SEO, Google Analytics, and other tools to ensure it drives engagement and generates leads.
- Work with the product, sales, and customer success teams to create tailored content that communicates Regal.io’s value proposition to key customer personas.
- Own and manage the editorial calendar, ensuring timely and high-quality content production that supports ongoing marketing campaigns.
Regal.io is a customer engagement platform that helps businesses improve their relationships with customers and increase sales through mobile technology. It offers tools like Journey Builder and Segment Builder, which allow companies to customize their outreach based on real-time customer behaviors. Regal.io differentiates itself by providing a tech stack that can replace or enhance existing CRM systems, along with data analytics tools for quick decision-making. The goal is to empower businesses to enhance customer interactions and drive revenue growth.
Company Stage
Series A
Total Funding
$65.6M
Headquarters
New York City, New York
Founded
2020
6 month growth
↑ 0%1 year growth
↓ -13%2 year growth
↑ 46%
Simplify's Take
What believers are saying
- Businesses using Regal.io's platform can expect an average revenue increase of 25%, making it a compelling choice for companies looking to boost sales.
- The recent $38.5 million Series A funding round led by Emergence Capital provides Regal.io with substantial financial backing for further innovation and growth.
- Regal.io's tools reach all 400M wireless devices in the US, offering a vast market for customer engagement and sales opportunities.
What critics are saying
- The competitive CRM market requires Regal.io to continuously innovate to maintain its edge over established players.
- Dependence on mobile technology means that any changes in mobile regulations or carrier policies could impact Regal.io's service effectiveness.
What makes Regal unique
- Regal.io's focus on mobile technology and real-time customer behavior analytics sets it apart from traditional CRM systems that may not offer such dynamic engagement capabilities.
- Their Branded Caller ID and Spam Remediation tools significantly enhance call answer rates, providing a unique value proposition in the customer engagement market.
- The ability to A/B test different call branding strategies within the same campaign is a feature not commonly found in other CRM platforms.
Benefits
Early stage equity
Flexible PTO
401k Plan
Medical, dental, & vision insurance
Paid parental leave
Happy hours, team outings, & quarterly off/onsites
Pre-tax commuter benefits
Complete laptop workstation