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EBC Group

Marketing Assistant - Focus on Social Media and Performance Marketing

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeKuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia$3k - $4kIn-person

About the Job

Requirements

  • A bachelor's degree in Marketing, Communications, or a related field is required.
  • Proven experience in social media marketing and performance marketing, preferably in a similar industry such as fintech.
  • Strong understanding of social media platforms, advertising tools, and analytics, including Facebook Ads Manager and Google Analytics.
  • Excellent written and verbal communication skills and the ability to create engaging content.
  • Creative thinking and problem-solving skills with attention to detail.
  • Strong analytical skills and the ability to interpret data and generate actionable insights.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Able to start work immediately is preferable.

Responsibilities

  • Develop and implement social media marketing strategies to increase brand awareness, engagement, and conversions across platforms such as Instagram, Facebook, Twitter, and LinkedIn.
  • Create and curate social media content, including posts, stories, videos, and graphics.
  • Monitor social media channels for trends, conversations, and engagement opportunities, and respond to inquiries in a timely manner.
  • Collaborate with the marketing team to plan and execute performance marketing campaigns, including paid advertising, search engine marketing, pay-per-click, and email marketing.
  • Conduct market research and competitive analysis to identify opportunities and optimize marketing strategies.
  • Analyze campaign performance metrics and provide regular reports and insights to inform decisions and optimize future campaigns.
  • Assist in developing and maintaining marketing materials, including website content, landing pages, and promotional materials.
  • Stay up to date with industry trends, best practices, and emerging technologies in social media and performance marketing.

Desired Qualifications

  • Proficiency in graphic design tools such as Adobe Creative Suite is a plus.

About the Company

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