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Red Bull

Manufactures and markets energy drinks

Student Marketeer Intern

Marketing Generalist & ManagementConfirmed live in the last 24 hours
InternshipBrasília, Brasilia - Federal District, BrazilNo salary listedIn-person

About the Job

Requirements

  • Be enrolled at and attending Universidade Católica de Brasília.
  • Have a valid driver's license, specifically category B.
  • Be immersed in student life and understand the university, city, and region, including extracurricular activities and points of interest.
  • Be able to balance part-time work with studies.
  • Be willing to learn and apply skills in marketing and sales.
  • Have connections with diverse groups and influential individuals on campus.

Responsibilities

  • Represent the brand and its values through daily interactions with consumers and clients.
  • Grow the consumer base by inviting people to try Red Bull in appropriate places and moments, and answer their questions accurately.
  • Create and execute an innovative, personalized campus plan that engages students and brings the brand to life at the university.
  • Build a network through relationships with key contacts.
  • Increase brand engagement on personal social media channels through authentic content.
  • Work at Red Bull and supported events to provide consumers with a memorable brand experience.
  • Build relationships with local retail customers and ensure Red Bull products are available and visible.
  • Collaborate with sales to open new distribution points on campus and beyond.
  • Use relevant Red Bull resources to maintain the brand's presence with local customers.
  • Ensure execution meets “perfect store” standards.
  • Demonstrate execution excellence and attention to detail in all areas of activity.
  • Share ideas and collaborate with the team through regular in-person and online interactions.
  • Plan and report activities promptly and accurately through the dedicated online platform.
  • Contribute to Red Bull media platforms by providing local information, trends, and opportunities.

About the Company

Red Bull

Manufactures and markets energy drinks

Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Salzburg, Austria
Founded
1984

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