Senior Search Strategist
About the job
- English proficiency at B2 level or above.
- A bachelor's degree in Marketing, Advertising, Communication, Business, or a relevant field.
- Intermediate Excel knowledge.
- Advanced expertise in two or more search platforms such as Google, Bing, and SA360, including campaign management and optimization knowledge.
- Strong communication skills.
- Result-oriented skills.
- Attention to detail.
- Analytical skills.
- Prior training in digital branding or performance campaigns.
- In-depth knowledge of search platforms, operating as an in-agency expert while demonstrating a good understanding of the overall media landscape.
- Strong teamwork and client-orientation skills to help the team grow.
- Strong knowledge of media planning tools.
- Strong knowledge of Bulk Edits.
- Intermediate knowledge of reporting tools such as Looker Studio, Power BI, and/or Datorama.
- Handle daily campaign maintenance, including pacing and performance, troubleshooting, and optimization.
- Proactively identify client growth opportunities and take actions to realize them.
- Assist in Search and Digital Media training sessions.
- Oversee the development, rollout, and adherence to search media best practices.
- Prepare, train, and certify oneself to develop professionally while completing daily tasks.
- Develop, improve, and maintain client relationships through client service.
- Provide clients with recommendations and optimization strategies aligned with their objectives.
- Research keywords and forecast search volumes, cost rates, and engagement rates for upcoming plans; plan product launches and campaigns.
- Run the campaign quality assurance process to ensure accurate campaign implementation, pacing, and performance.
- Demonstrate diligence, attention to detail, and adherence to best practices throughout the campaign life cycle.
About the company
Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.
Company Size
10,001+
Company Stage
IPO
Headquarters
Paris, France
Founded
1926
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Simplify's Take
What believers are saying
- Growth is holding up: July 2026 results showed 4.7% organic net revenue growth in the first half.
- Data work is expanding: Publicis agreed in May 2026 to buy LiveRamp and its data collaboration business.
- International experience has a formal route: WorkYourWorld gives approved Publicis employees up to six weeks abroad annually.
What critics are saying
- Accounts are vulnerable: Publicis' top 100 clients generated 58% of 2025 revenue, with short-notice contract exits.
- Employees face continuing reorganization: July 2026 results reported €76 million restructuring costs, up from €63 million.
- Expansion adds interest costs: September 2026 LiveRamp financing priced €500 million of bonds with a 4.125% coupon.
What makes Publicis Groupe unique
- Agency collaboration has financial backing: Publicis unifies profit accounts and gives each global client one accountable leader.
- Epsilon connects ads to purchases: its CORE ID uses transaction data rather than third-party cookies.
- Leadership continuity is unusual: Arthur Sadoun is only Publicis Groupe's third CEO.
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Benefits
- Remote Work Options
- Hybrid Work Options
- Training Programs