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Full-Time

Supply Chain Solutions Marketing Director

Confirmed live in the last 24 hours

Anaplan

Anaplan

1,001-5,000 employees

Cloud-based business planning and performance management platform

Data & Analytics
Consulting
Enterprise Software
Defense

Compensation Overview

$200k - $271kAnnually

Senior, Expert

San Francisco, CA, USA

Category
Supply Chain Management
Operations & Logistics
Growth & Marketing
Required Skills
Agile
Sales
Communications
Marketing
Data Analysis
Requirements
  • 10+ years related B2B product marketing or presales experience, ideally in in one or more of the following areas: enterprise business applications, cloud platforms, analytics, planning technology, supply chain planning/execution, and AI/ML
  • Strong success in helping drive the entire sales cycle: sales enablement, selling to customers/partners, holding conversations with both line of business executives and technical decision makers
  • Content creation and strategic messaging skills, including a showcase of work delivered elsewhere
  • Proven capability to influence senior executives and purchasing stakeholders with messaging and content
  • Demonstrable GTM / launch experience
  • High energy, creative, agile, self-sufficient with a can-do attitude, ability to manage multiple priorities and bias-for-action with exemplary results
  • Outstanding analysis and communication skills in writing and content development
Responsibilities
  • Drive solution and product marketing and sales enablement plans to support revenue objectives of growing existing ACV and acquiring new customers in the supply chain domain
  • Partner with Supply Chain Product team to develop messaging and positioning, build, and deliver sales tools across the sales cycle, including customer stories, sales wins, partner stories and other sales collateral and content, to enable sales teams to communicate the value of the Anaplan Supply Chain solution portfolio effectively
  • Partner with Supply Chain Product team to support M&A strategy
  • Research buyer personas and market trends, via both primary and secondary research to identify potential market opportunities and messages for Anaplan’s Supply Chain line of business
  • Create streamlined sales plays by building messaging in collaboration with Product and GTM functions, craft marketing plans, drive, and support partner enablement in collaboration with partner marketing
  • Partner with the Product Management team and other cross-functional teams to lead successful Product launches for newly developed Supply Chain applications, with a robust launch plan
  • Be a primary liaison to leading industry analysts in the Supply Chain planning domain, briefing them frequently, and establish and maintain leadership positions in key ranking research
  • Serve as a subject matter expert and evangelize our solutions by speaking at conferences, tradeshows, to analysts and customers

Anaplan offers a cloud-based platform designed for business planning and performance management. Its tools allow organizations to connect data, people, and plans, enabling them to model different scenarios, forecast outcomes, and optimize operations. Users can integrate data, perform advanced analytics, and collaborate in real-time, which enhances their decision-making processes. Anaplan distinguishes itself from competitors by focusing on a subscription-based model that provides clients with scalable access to its services, along with professional support options like training and consulting. The goal of Anaplan is to help businesses streamline their planning processes and improve overall operational efficiency.

Company Stage

Series F

Total Funding

$299.9M

Headquarters

San Francisco, California

Founded

2006

Growth & Insights
Headcount

6 month growth

2%

1 year growth

-2%

2 year growth

-7%
Simplify Jobs

Simplify's Take

What believers are saying

  • The acquisition by Thoma Bravo for $10.7 billion underscores strong market confidence and provides substantial financial backing for future growth.
  • Relocating headquarters to Miami could attract new talent and foster a more dynamic corporate culture, enhancing innovation and employee satisfaction.
  • Partnerships with companies like Titan Wealth demonstrate Anaplan's ability to support complex financial planning needs, potentially leading to more high-profile collaborations.

What critics are saying

  • The relocation to Miami and recent layoffs may cause internal disruption and affect employee morale.
  • Integration of Fluence Technologies could face challenges, potentially delaying the realization of its full benefits.

What makes Anaplan unique

  • Anaplan's cloud-native platform uniquely integrates data, people, and plans across the enterprise, offering a holistic approach to business planning and performance management.
  • The company's subscription-based model ensures a steady revenue stream and allows clients to scale their usage, providing flexibility that many competitors lack.
  • Anaplan's recent acquisition of Fluence Technologies enhances its platform with advanced financial consolidation and reporting capabilities, setting it apart from other SaaS providers.

Benefits

Insurance, Health & Wellness- Accidental death and dismemberment (AD&D) Insurance, Dental Insurance, Disability Insurance, Health Insurance, Vision Insurance, Life Insurance, Health Savings Account (HSA), Maternity & Paternity Leave, Unlimited PTO, Gym Discount, Sick Time

Financial & Retirement - 401k 50% match on the first 3% of base salary, Employee Stock Purchase Program (ESPP), Flexible Spending Account (FSA), Roth 401k

Home - Bereavement Leave, Fertility Assistance, Immigration Assistance, Relocation Bonus, Remote Work