Datasets Consultant
Mintel
Datasets Consultant
Mintel
Subscription-based market intelligence and research provider
At Mintel, we help businesses understand people, markets, and what comes next. As a global market intelligence agency, our understanding of consumers, innovation, and industry gives clients the clarity to act and the confidence to lead. With more than 50 years of expertise, we combine the real-world understanding of our experts with advanced technology to uncover patterns, anticipate change, and help organizations make smarter decisions.
We are looking for a Datasets Consultant to help us build, maintain, and continuously improve social datasets that support insight generation. The role combines analytical judgement, curiosity, market and category knowledge, taxonomy curation, and stakeholder collaboration.
You will independently manage assigned datasets, keep them relevant as categories and online consumer conversations evolve, and lead new dataset builds from initial scoping through to handover.
This is a Hybrid position based in Cape Town.
Key responsibilities:
Social dataset builds
Social dataset maintenance
Process improvement
Stakeholder engagement
Cross-functional collaboration
Key outputs
Skills, competencies and experience
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Mintel provides market intelligence and consumer research through a subscription-based model. It offers Mintel Reports for in-depth market analysis, the Global New Products Database (GNPD) that tracks new product launches in consumer packaged goods worldwide, and Mintel Trends that analyzes social, economic, and cultural shifts to forecast future consumer behavior. Clients access a comprehensive database and expert analyses to support decision-making across industries like food and drink, beauty, and financial services. Unlike some competitors, Mintel combines extensive ongoing data tracking with industry expertise and trend forecasting, all via a subscription, helping firms make informed product, marketing, and strategy choices.
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