Full-Time

Marketing Insights Researcher

Confirmed live in the last 24 hours

Meta

Meta

10,001+ employees

Multinational technology company for social media

Compensation Overview

$160k - $219k/yr

+ Bonus + Equity

Expert

Company Historically Provides H1B Sponsorship

Burlingame, CA, USA + 2 more

More locations: Los Angeles, CA, USA | New York, NY, USA

Candidates must live in or expect to work from California if hired.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Communications
Connection
Connection
Connection
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Requirements
  • 12+ years of experience in quantitative and qualitative research
  • Experience leading insights-driven product launches from problem definition, foundational exploration to GTM execution and campaign development, driving impact and influencing product and marketing decision-making
  • Experience driving change and partnering effectively with a variety of partners including both brand marketing/communications and product marketing stakeholders
  • Experience solving blank slate/undefined problems and well-defined problems with a suitable methodology
  • Solid track record of collaborating closely with other research functions (e.g. UXR, PDS, MDS) to drive broader and greater impact
  • Experience synthesizing insights/learnings from multiple sources to build holistic and compelling recommendations that lead to business impact
  • Proven communication and presentation skills with a track record of delivering concise, executive level synthesis to influence business decisions and strategies
  • Experience orienting the team to stay focus and resilience through ambiguity and change
Responsibilities
  • Develop the holistic learning agenda (in collaboration with other Understanding functions such as UXR, Product Data Science and Marketing Decision Science) for VR hardware pillar
  • Design and execute innovative quantitative and qualitative research to support decision-making, strategic planning and shape marketing/brand strategies, campaign development, product development, retail/channel strategy
  • Translate research findings into actionable insights with clear recommendations/implications and produce highly effective communication that motivates people to apply learnings in marketing and across the organization
Desired Qualifications
  • Experience in leading insights-driven campaigns/product launches from definition to execution, driving impact and influencing product and marketing decision-making
  • Experience with physical products is preferred (in contrast to software)
  • Experience in brand building and brand strategy development
  • Experience thinking holistically/creatively in addition to technically/analytically
  • Experience working well in a dynamic and fast-paced environment
  • Experience collaborating proactively and effectively with a broad variety of partners
  • Experience in shopper insights, purchase journey and overall category management and retail execution

Meta Platforms Inc. focuses on social media, communication tools, and virtual reality. It operates popular platforms like Facebook, Instagram, and WhatsApp, allowing users to connect, share content, and engage in communities. The Oculus division provides virtual reality hardware and experiences. Meta's primary revenue comes from advertising, offering businesses tools to target specific audiences using insights from its large user base. This advertising service is scalable and allows for tailored audience segmentation. Additionally, Meta explores revenue through virtual reality product sales and the metaverse, where it looks to monetize virtual goods and services. The company also invests in artificial intelligence and augmented reality to enhance its offerings, aiming to combine user engagement with advanced marketing tools.

Company Size

10,001+

Company Stage

IPO

Headquarters

Menlo Park, California

Founded

2004

Simplify Jobs

Simplify's Take

What believers are saying

  • Meta's AI-driven applications gain a competitive edge with Cerebras partnership.
  • Llama 4 Scout model attracts enterprise clients seeking efficient AI tools.
  • Solar energy initiatives improve Meta's environmental responsibility and brand perception.

What critics are saying

  • Competition from Apple and Anthropic challenges Meta's AI development tools market share.
  • Regulatory scrutiny may increase due to the Coalition for a Competitive Mobile Experience.
  • Financial strain possible if AI data center investments don't yield expected returns.

What makes Meta unique

  • Meta's Llama 4 Scout model offers cost-effective, scalable AI solutions for enterprises.
  • Meta's partnership with Cerebras enhances AI inference speeds, boosting application performance.
  • Meta's solar initiatives in Texas align with sustainability trends, enhancing its brand image.

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Benefits

Stock Options

Company Equity

Mental Health Support

Flexible Work Hours

Growth & Insights and Company News

Headcount

6 month growth

2%

1 year growth

7%

2 year growth

4%
Intelligence360
May 5th, 2025
Meta To Spend $800 Million To Expand In Bowling Green Ohio Creating 100 New Jobs.

Bowling Green, Ohio — According to state and local development sources, Meta plans to invest $800,000,000.00 to build out 715,000 square feet of new space in Bowling Green. The company is creating 100 new jobs at this facility. The company plans to occupy the new space in Bowling Green, on or about December 1, 2026. According to the company website Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world

LLM Radar
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Meta Llama 4 Scout 17B-16E-Instruct-FP8: High-Speed, Cost-Effective LLM for Advanced Applications

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PYMNTS
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Apple and Anthropic have reportedly partnered to create a platform that will use artificial intelligence (AI) to write, edit and test code for programmers.Apple has started rolling out the coding software to its own engineers, Bloomberg reported Friday (May 2). The company hasn’t decided whether to make it available to third-party app developers.The tool generates code or alterations in response to requests made by programmers through a chat interface. It also tests user interfaces and manages the process of finding and fixing bugs, according to the report.It was reported in August that while generative AI is not yet making money in some fields, it has quickly proven its value in powering coding assistants.As of the time of that report, one AI coding assistant, the Microsoft-owned GitHub Copilot, had drawn nearly 2 million paying subscribers since its launch in 2022 and contributed to a 45% year-over-year increase in GitHub’s revenue.Amazon, Meta, Google and several startups have also built AI assistants for writing and editing code.McKinsey said in 2023 that AI could boost the productivity of software engineering by 20% to 45%.This increased efficiency has far-reaching implications for businesses across industries, CPO and CTO Bob Rogers of Oii.ai told PYMNTS in an interview posted in May 2024. AI-powered tools enable developers to create software and applications faster and with fewer resources.“Simple tasks such as building landing pages, basic website design, report generation, etc., can all be done with AI, freeing up time for programmers to focus on less tedious, more complex tasks,” Rogers said. “It’s important to remember that while generative AI can augment skills and help folks learn to code, it cannot yet directly replace programmers — someone still needs to design the system.”It was reported in April that OpenAI was in discussions with Windsurf, an AI-powered coding tool, to acquire the technology.Windsurf, formally known as Exafunction, had recently been in discussions with investors to raise $3 billion. Last year, the firm was valued at $1.25 billion in a deal led by General Catalyst.OpenAI Chief Financial Officer Sarah Friar said in April that OpenAI is building an AI agent that can do all the work of software engineers, not just augment their skills

USA Solar Cell
May 2nd, 2025
Meta partners with Texas for a sustainable solar future

In a significant move towards sustainability, Meta has partnered with Sunraycer Renewables to enhance its solar energy initiatives in Texas.

PYMNTS
May 1st, 2025
App Makers Form Lobbying Group To Challenge Smartphone Manufacturers

Technology companies Meta, Spotify, Match Group and Garmin have founded a lobbying group that said it will “combat anti-competitive practices by smartphone platform owners.”. The Coalition for a Competitive Mobile Experience (CCME) will advocate for hardware and software interoperability, a level playing field in the app marketplace and age verification at the app store level, the group said in a Tuesday (April 29) press release. Specifically, the group said that smartphone providers should ensure that competitors’ software, apps and hardware work seamlessly with their devices; app store providers should allow competing app stores to work on their operating systems without unreasonable interference; and app stores should be responsible for enforcing age-based content restrictions